Find Product Marketing Specialist opportunities with employers seeking professionals who can connect customer needs, product value, and business growth. These roles help shape how products are positioned, launched, and understood in the market. Ladders features vetted professional jobs paying $100,000 or more, including opportunities for experienced product marketing talent.
Product Marketing Specialists translate product capabilities into compelling customer-facing messages. They research audiences and competitors, develop positioning and messaging, support go-to-market plans, and collaborate with product, sales, marketing, and customer success teams. Depending on the organization, the role may also involve launch coordination, sales enablement, campaign planning, and performance analysis.
Employers often seek strong writing and communication skills, analytical thinking, market research experience, and the ability to manage cross-functional projects. Familiarity with product launches, customer segmentation, competitive analysis, messaging frameworks, and marketing analytics can be valuable. Requirements vary by company, industry, and level of responsibility.
Product marketing professionals work across industries, including technology, software, healthcare, financial services, and consumer products. Some focus on a particular product line or customer segment, while others support broader portfolios or global markets. Roles may be based in an office, remote, or hybrid, depending on the employer.
Browse current Product Marketing Specialist openings to compare responsibilities, qualifications, and work arrangements. Ladders focuses on vetted professional opportunities paying $100,000 or more, helping experienced candidates discover roles that align with their expertise and career goals.
Staff, Product Manager - Brand Protection
$132K - $264K *
Champion brand integrity in a fast-paced eCommerce environment. Lead product strategies that protect marketplace brands while enhancing customer trust and seller growth through innovative solutions an...
3 weeks ago
$120K - $150K *
Take ownership of an AI-driven product, shaping strategy, roadmap, and execution for enterprise content insights. Collaborate with cross-functional teams to enhance adoption and value in regulated sec...
3 weeks ago
Sr. Director, Technical Sales Specialist - Downstream BioProcessing
$160K - $190K *
Shape the future of global sales strategy by leading commercial efforts, driving revenue growth, and enhancing customer engagement across diverse market segments in a dynamic, collaborative environmen...
6 days ago
$75K - $90K *
Drive local marketing initiatives that enhance brand awareness and customer acquisition across multiple locations. Collaborate with community partners and execute integrated campaigns to support busin...
1 week ago
Senior Marketing Operations Analyst
$106K - $141K *
Join a team that's building an AI-ready data foundation for marketing and GTM. You'll design, govern, and analyze data models, ensuring reliable insights for strategic decision-making across the organ...
5 days ago
Commerce Media Strategist, Retail Media Networks DSP
$80K - $100K *
Champion your expertise to drive and optimize innovative commerce media strategies, ensuring client satisfaction and measurable success across diverse marketing channels in a fully remote environment...
6 days ago
Commerce Media Strategist, Retail Media Networks DSP
$80K - $100K *
Optimize marketing campaigns within the commerce media ecosystem, developing tailored omnichannel strategies to drive client success and satisfaction while leveraging data-driven insights for continuo...
6 days ago
Sales Engineer - Mid Market - West
$109K - $128K *
Empower industries by bridging cutting-edge IoT technology with operational excellence. Collaborate across teams to drive customer success while enhancing logistics, safety, and sustainability through...
Reposted 3 weeks ago
$110K - $145K *
Strategize initiatives to enhance workforce alignment and Agile practices, driving high performance in IT services for federal clients while fostering a collaborative culture and supporting strategic...
5 days ago
Senior Operations Specialist, Contracts & Vendor Management
$95K - $110K *
Join our mission to streamline operations! Oversee contract management and vendor relationships, ensuring smooth processes and strong partnerships. Utilize detail-oriented skills to enhance efficiency...
3 weeks ago
Patient Marketing Manager - Epilepsy
$176K - $196K *
Transform patient engagement by leading innovative marketing strategies for relutrigine, enhancing the treatment journey for epilepsy patients and caregivers. Drive impactful initiatives through cross...
1 week ago
$120K - $145K *
Engage partners by driving technical enablement and solution design. Collaborate across teams to empower resellers and integrators, ensuring successful adoption and growth of innovative solutions thro...
3 weeks ago
$110K - $150K *
Lead the charge in defining and executing product strategies for Benefits, collaborating with cross-functional teams to drive innovation and deliver customer value through data-driven insights and aut...
2 weeks ago
$140K - $165K *
Elevate your career by driving strategic pricing initiatives and financial analysis. Collaborate cross-functionally to develop business cases, optimize pricing models, and present actionable insights...
3 weeks ago
$143K - $286K *
Take ownership of innovative AI-driven onboarding solutions that enhance seller activation while safeguarding marketplace integrity. Collaborate with cross-functional teams to tackle complex challenge...
2 weeks ago
Director of Marketplace Channel Management (Amazon & TikTok Shop)
$145K - $175K *
Strategize and execute marketplace growth initiatives on Amazon and TikTok Shop, driving sales and profitability while managing P&L and aligning with omnichannel objectives. Lead operations, performan...
3 days ago
Global Head of Integrated Campaigns
$160K - $200K *
Unlock potential by leading global integrated campaigns that drive pipeline and revenue. As a player-coach, you'll manage a high-performing team while executing multi-channel strategies that align wit...
1 week ago
Digital Demand Generation Manager
$80K - $95K *
Join a dynamic team as you lead digital marketing initiatives, focusing on webinars and paid advertising to drive engagement and generate leads. Collaborate with stakeholders to optimize strategies an...
4 days ago
$154K - $225K *
Join a team that drives digital growth by owning strategies for engaging audiences and boosting lead acquisition through innovative campaigns across various platforms, including AI-native channels. Co...
Reposted 1 week ago
Strategic Account Manager, Business Clients (FX & Payments)
$85K - $98K *
Transform client relationships by owning a portfolio of B2B accounts, driving growth through tailored solutions in FX and payments, and leveraging technology for impactful service delivery...
1 week ago
$160K - $200K *
Lead strategic business growth in the USA, focusing on market entry, key relationships, and executive negotiations. Build and manage a high-performance team while driving revenue and enhancing overall...
Reposted 3 days ago
Global Product Owner Autonomous Coding
$143K - $196K *
Champion innovative solutions in healthcare coding by leading cross-functional teams, optimizing product strategies, and enhancing customer experiences through data-driven insights and agile methodolo...
3 weeks ago
$178K - $367K *
Elevate organizational effectiveness by serving as a strategic partner to senior leadership, driving clarity and accountability across cross-functional initiatives, and translating complex challenges...
1 week ago
Senior CRO, Affiliate Marketing
$110K - $130K *
Drive high-impact landing page tests to optimize performance across campaigns. Collaborate cross-functionally to enhance user experience and conversion rates while ensuring flawless execution and cont...
5 days ago
Manager, Growth & Customer Marketing
$155K - $185K *
Champion growth and customer marketing by leading a dynamic team to drive full-funnel strategies, optimize campaigns, and leverage AI tools for enhanced performance and insights. Shape the future of m...
5 days ago
What does a Product Marketing Specialist do?
A Product Marketing Specialist helps define a product’s audience, positioning, and messaging, then supports go-to-market plans, launches, sales enablement, and marketing performance analysis.
What skills are important for Product Marketing Specialist jobs?
Commonly valued skills include clear writing, market and customer research, competitive analysis, strategic messaging, project management, cross-functional collaboration, and data-informed decision-making.
What qualifications do employers typically require?
Qualifications vary, but employers may look for relevant marketing experience, a degree or equivalent professional background, and experience with product positioning, launches, research, or campaign execution.
How much do Product Marketing Specialist jobs pay?
Compensation varies by employer, location, industry, and experience. Ladders features vetted professional jobs that pay $100,000 or more; review each listing for its specific compensation details.
Where can I find Product Marketing Specialist jobs?
You can browse Product Marketing Specialist listings on Ladders and filter opportunities based on factors such as location and work arrangement when those details are available.