Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.
A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.
Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.
Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.
Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.
$100K - $130K *
Accelerate clinical trial success by leading site monitoring efforts, ensuring compliance, and providing expert guidance to the CRA team. Collaborate cross-functionally to resolve issues and enhance s...
4 weeks ago
$110K - $130K *
Lead clinical trial monitoring efforts, ensuring compliance and quality. Collaborate with cross-functional teams to address site issues, manage budgets, and provide oversight. Drive successful study e...
4 weeks ago
LTC Patient Access Manager - Northeast
$128K - $160K *
Engage with healthcare providers to enhance patient access in long-term care settings. Serve as a trusted liaison, addressing access-related challenges and ensuring timely treatment through collaborat...
6 days ago
Scientific editorial lead - USA
$110K - $130K *
Lead scientific initiatives in a dynamic oncology publications account, driving high-quality content development and fostering strong client relationships while mentoring a talented team to achieve st...
1 week ago
Optum Media Strategy Lead - Remote
$91K - $163K *
Drive cross-functional media strategies and initiatives, enhancing operations and collaboration across diverse teams. Leverage extensive media expertise to optimize planning and execution, ensuring al...
5 days ago
Sector Project Lead - Healthcare, Directed Content
$110K - $130K *
Transform healthcare research by leading strategic projects and enhancing content quality. Collaborate with cross-functional teams to optimize operations and drive innovation in AI-enabled tools, ensu...
2 weeks ago
Healthcare Program & Project Manager (Remote)
$80K - $95K *
Transform healthcare initiatives by leading projects from inception to completion. Coordinate teams, manage timelines, and ensure clear communication to drive organizational priorities and deliver mea...
5 days ago
Manager, Training & Workflow Optimization
$79K - $94K *
Optimize training and workflow processes by leading program development, mentoring trainers, and collaborating with stakeholders to enhance provider experiences and operational efficiency across Care...
5 days ago
Senior Oncology Account Manager, Milwaukee
$150K - $230K *
Join a team that's dedicated to advancing oncology care by promoting innovative products and building strong relationships with healthcare professionals. Leverage your expertise to drive brand value a...
Reposted today
Senior Manager, MarTech Ecosystem Lead
$95K - $193K *
Elevate the MarTech landscape by driving technology strategy, product delivery, and ecosystem management. Collaborate with Commercial Marketing and IT to ensure seamless integration and maximize the v...
4 weeks ago
Senior Key Accounts Manager (East)
$180K - $200K *
Lead the charge in managing strategic payer relationships, optimizing formulary access, and driving measurable business outcomes across a regional portfolio. Collaborate cross-functionally to enhance...
Today
$150K - $180K *
Champion a transformative product vision, leading cross-functional teams to drive strategic outcomes in a dynamic digital health environment. Shape the future of patient care and client experience whi...
2 weeks ago
Field VP, Corporate Accounts Business Development, Northeast
$164K - $274K *
Join a team that's shaping the future of healthcare by acquiring and developing high-revenue accounts in the Ambulatory Care market. Drive strategic relationships with C-level stakeholders and lead co...
Reposted 1 month ago
Account Director - Enterprise, Healthcare
$135K - $270K *
Unlock your potential by leading complex sales cycles in healthcare. Engage with executive stakeholders, drive new business, and create compelling value propositions. Join a collaborative team dedicat...
3 weeks ago
$215K - $240K *
Shape the future of commercial operations by leading strategy, workflows, and data integration. Collaborate with senior leaders to enhance brand performance and drive operational excellence across cro...
3 weeks ago
Medical Affairs and Evidence Generation Asset Lead – Executive Director
$325K - $447K *
Elevate medical affairs by providing strategic insights for clinical asset development and commercialization. Lead cross-functional teams, execute evidence generation plans, and foster collaboration t...
Reposted 1 week ago
$100K - $120K *
Drive revenue growth by cultivating relationships with healthcare professionals and referral sources. Oversee sales activities and marketing support in your territory, ensuring profitability while edu...
1 week ago
Associate Director, R&D Strategy & Strategic Initiatives
$155K - $205K *
Join a team that's shaping the future of R&D strategy by analyzing complex challenges, developing actionable insights, and driving innovative initiatives across global research and development efforts...
Today
Senior Director, Regulatory Affairs, CMC
$204K - $274K *
Champion the U.S. Biologics Regulatory CMC team by providing strategic leadership, ensuring timely regulatory submissions, and fostering collaboration among global stakeholders to drive innovative bio...
Reposted 1 week ago
Director, R&D Portfolio Program Management
$175K - $220K *
Lead and develop a high-performing R&D project management team, overseeing a diverse portfolio of innovative projects. Drive effective execution while mentoring staff and enhancing cross-business proc...
Reposted 1 week ago
Lead Clinical Pharmacist, Oncology Programs
$120K - $145K *
Join a team that's redefining oncology care by overseeing clinical standards, evaluating therapies, and engaging with providers. You'll play a key role in shaping patient eligibility and treatment pro...
3 weeks ago
Account Specialist, Spasticity & Movement Disorder - Bethesda/Rockville, MD
$95K - $115K *
Elevate your career by promoting innovative products to community practices and health systems. Build strong relationships across various medical departments while exceeding sales goals and providing...
1 week ago
Sr Account Director, Business Development (Biotech CDSD) -US -West Coast Region
$128K - $190K *
Shape the future of biotech by driving strategic sales and fostering key client relationships. Leverage your expertise to maximize revenue growth and enhance client satisfaction in a dynamic, fast-pac...
3 weeks ago
$90K - $120K *
Transform media operations by planning and coordinating across various areas, ensuring efficiency and adherence to best practices while driving productivity and cost savings in a dynamic environment...
1 week ago
Group Vice President - GPO Strategy and Health Systems
$223K - $358K *
Shape enterprise strategy and strengthen partnerships with GPOs and health systems. Lead complex negotiations, build trusted relationships, and develop a high-performing team to drive sustainable grow...
1 week ago
What does a Director of Patient Marketing do?
A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.
What qualifications are common for Director, Patient Marketing jobs?
Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.
Where do Directors of Patient Marketing work?
They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.
How much do Director, Patient Marketing jobs pay?
Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.
How can I find Director, Patient Marketing jobs paying $100K or more?
Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.