Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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1
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$135K - $160K *

Unlock growth by leading sales initiatives and driving new opportunities in Salesforce services. Collaborate with teams to develop strategic solutions, manage client relationships, and exceed revenue...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

Advance growth by leading strategic partnerships and fostering executive relationships with key technology and advisory partners. You will orchestrate collaborative initiatives, drive value across eco...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Media

$172K - $202K *

Champion innovative insights and strategies as a Senior Director, driving impactful research and analysis to empower clients globally. Engage with stakeholders to deliver actionable advice and elevate...

United StatesRemote

Yesterday

  •   11 - 15 years exp.  •   Business Services

$83K - $140K *

Drive strategic financial analysis to optimize R&D expenditures. Collaborate with engineering leaders to enhance reporting frameworks and forecasting models, ensuring accurate budget guidance and impa...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$83K - $140K *

Lead the charge in financial modeling and forecasting, driving strategic insights and collaborative planning processes across Corporate Finance & Strategy to optimize performance and align financial g...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$190K - $240K *

Lead the North America revenue marketing strategy, driving pipeline growth and team development across diverse sectors. Collaborate with sales leadership to optimize marketing efforts and achieve meas...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Information Technology

$167K - $208K *

Unlock potential by serving as a strategic HR partner, driving talent strategies and leading acquisition integrations to enhance organizational effectiveness and employee engagement across business un...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$140K - $200K *

Champion growth by developing sales strategies, nurturing client relationships, and identifying market opportunities. Collaborate with teams to enhance offerings and drive success in the pharma and bi...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$229K - $267K *

Innovate the consumer digital experience by leading a cross-functional team to enhance our website, mobile app, and web portal. Define a multi-year vision, prioritize initiatives, and drive engagement...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$125K - $145K *

Lead the charge in building and delivering data products that empower leadership and client engagements. This hands-on role requires strategic oversight and collaboration to ensure high-quality analyt...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Healthcare

$180K - $210K *

Drive the go-to-market success for Customer Success and Staircase products. Own strategy, positioning, and launches in a fast-paced, cross-functional environment, enabling Sales and Success teams to a...

California, USRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $135K *

Innovate and lead client engagements, driving strategic insights and integrated solutions in a fast-paced healthcare environment while mentoring cross-functional teams towards operational excellence a...

RemoteRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Develop and lead a comprehensive U.S. Hispanic marketing strategy, integrating brand, performance, and consumer insights to drive growth and engagement. Collaborate with cross-functional teams to ensu...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$125K - $150K *

Lead the charge in transforming public sector consulting by guiding organizations through digital transformation and ERP implementations, while managing high-impact teams and fostering client relation...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$171K - $273K *

Empower revenue teams by building and leading a world-class Success Architecture team. Drive implementation, adoption, and technical credibility while fostering strategic partnerships across Product...

San Francisco, CARemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock potential by managing strategic partnerships with executive clients, driving retention and revenue growth through consultative account management and business development in the digital banking...

Georgia, USRemote

Today

  •   5 - 7 years exp.  •   Information Technology

$109K - $132K *

Elevate your career by optimizing and executing demand generation strategies. Collaborate across teams to enhance pipeline growth and revenue through innovative marketing and precise data analysis. Dr...

CanadaRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Shape innovative AI/ML initiatives to enhance student engagement and retention. Lead cross-functional teams to develop predictive models and data pipelines, driving measurable outcomes for thousands o...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Drive targeted ABM strategies across diverse verticals, enhancing engagement and revenue growth through personalized, data-driven marketing programs. Collaborate with sales and industry leaders to opt...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$80K - $95K *

Transform client relationships and campaign performance by managing a portfolio of accounts, leading strategy discussions, and optimizing Meta campaigns to drive results and retention for diverse clie...

Killeen, TXRemote

3 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Elevate client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance and retention through strong relationships and actionable insights...

Sugar Land, TXRemote

3 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $180K *

Pioneer a data-driven future by leading product strategy for data science solutions. Drive innovation, oversee development, and ensure alignment with business goals to deliver impactful analytics prod...

RemoteRemote

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$120K - $145K *

Drive innovation in audience measurement across media platforms. Lead product strategy, collaborate with cross-functional teams, and enhance data capabilities to deliver actionable insights for stakeh...

Florida, USRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Lead the charge in leveraging web analytics to drive insightful data solutions, establishing KPIs, implementing tracking strategies, and delivering actionable recommendations for optimizing client onl...

RemoteRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$142K - $178K *

Engage with enterprise clients by owning the full sales cycle, identifying growth opportunities, and leading implementations. Collaborate with teams to enhance sales processes and become an expert in...

Massachusetts, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.