Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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1
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$90K - $180K *

Drive site merchandising strategies by leveraging insights and data to enhance product discovery and optimize site performance. Collaborate cross-functionally to influence stakeholders and support con...

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$130K - $230K *

Elevate your impact by collaborating with engineering and GTM teams to translate complex customer needs into actionable product strategies that enhance enterprise software and drive success...

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$116K - $145K *

Unlock potential by driving cross-functional programs from planning to delivery. Collaborate with teams to manage production deployments, build roadmaps, and ensure successful project execution in a d...

4 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$116K - $145K *

Join a team that's driving innovation by managing cross-functional programs from planning to delivery. Collaborate with stakeholders to ensure seamless execution and alignment across teams, transformi...

4 days ago

  •   Less than 5 years exp.  •   Hospitality & Recreation

$110K - $130K *

Transform search visibility and traffic by leading SEO initiatives across diverse domains. Collaborate cross-functionally to optimize content, diagnose technical issues, and leverage data for impactfu...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Transform digital growth strategies by overseeing website, SEO, and campaigns. Drive content distribution, partner marketing, and harness AI for analytics, ensuring effective buyer engagement and meas...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Champion creative strategy and execution across multiple channels, driving brand engagement and customer storytelling through hands-on design, video production, and performance analysis to enhance acq...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$90K - $110K *

Join a team that's redefining marketing operations by owning CRM architecture and driving strategy. Collaborate cross-functionally to optimize systems, enhance data integrity, and deliver actionable i...

RemoteRemote

Today

  •   5 - 7 years exp.  •   Enterprise Technology

$119K - $140K *

Elevate AI visibility strategies by optimizing product data and citations. Lead cross-functional teams to enhance Purple's presence in AI-driven recommendations, driving revenue through innovative SEO...

Draper, UTRemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$119K - $140K *

Tackle AI visibility strategy and execution, enhancing product discoverability across AI platforms. Lead cross-functional teams to optimize structured data, citations, and content, driving revenue gro...

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$138K - $197K *

Shape the future of consumer experiences by driving product strategy and managing the lifecycle of innovative features. Collaborate with cross-functional teams to enhance engagement and maximize impac...

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$116K - $143K *

Elevate your career by driving data-driven insights and strategies in media analytics. Collaborate across teams to optimize brand performance and enhance marketing effectiveness, while supporting grow...

Today

  •   Less than 5 years exp.  •   Food & Beverages

$80K - $95K *

Unlock potential by managing client relationships and Meta campaigns, ensuring performance and retention. Lead strategy discussions, optimize advertising efforts, and translate data into actionable in...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Unlock potential by managing client relationships and Meta campaigns, ensuring performance and retention. Lead strategy discussions, optimize campaigns, and provide actionable insights to drive result...

New York, NYRemote

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Drive client success by managing campaigns and relationships, optimizing Meta advertising, and delivering actionable insights. Collaborate with clients to enhance performance and retention while ensur...

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Shape client success by managing campaigns and relationships. Drive performance through strategic insights, optimize Meta advertising, and ensure client satisfaction while leading multiple accounts ef...

Today

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Champion client success by managing campaigns and relationships. Drive performance through strategic insights and hands-on execution. Collaborate with clients to optimize Meta advertising and ensure r...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Unlock client success by managing Meta campaigns, fostering relationships, and driving performance. Lead strategy discussions, optimize results, and ensure seamless execution to enhance client retenti...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Drive client success by managing a portfolio of accounts, optimizing Meta campaigns, and fostering strong relationships. You'll lead strategy discussions, analyze performance data, and ensure client s...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Empower client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance and retention through strong relationships and actionable insights...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Elevate client success by managing a portfolio of accounts, optimizing Meta campaigns, and fostering strong relationships. Drive performance through strategic insights and proactive problem-solving wh...

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$175K - $215K *

Lead the charge in enhancing advertising measurement and signal capabilities, driving product roadmaps, and collaborating with cross-functional teams to optimize data use and improve advertiser outcom...

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$80K - $95K *

Pioneer growth in Amazon and e-commerce strategies for leading brands. Drive product visibility, optimize listings, and enhance conversion rates while collaborating across teams to achieve ambitious r...

1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $160K *

Drive pipeline growth by executing comprehensive marketing campaigns in the US. Collaborate with partners and improve campaigns over time by analyzing performance and optimizing strategies to ensure i...

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$112K - $208K *

Transform project delivery by leading a team to enhance client processes and implement cutting-edge Project Management Information Systems, driving efficiency and innovation in capital projects across...

Toronto, ONIn-Person

Yesterday

  •   Less than 5 years exp.  •   Legal & Accounting

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.