Demand Generation Manager Jobs

Explore Demand Generation Manager jobs on Ladders, where professionals can find vetted opportunities paying $100,000 or more. Demand generation managers build and execute programs that attract qualified prospects, support the sales pipeline, and drive measurable revenue growth. Find roles across industries and company sizes, from high-growth technology businesses to established enterprises.

What Demand Generation Managers Do

Demand Generation Managers plan and optimize integrated marketing programs across channels such as email, paid media, content, webinars, events, and account-based marketing. They partner with sales, marketing operations, and product teams to define target audiences, improve lead quality, and move prospects through the buyer journey. Their work often includes campaign planning, budget management, funnel analysis, and performance reporting.

Skills and Experience Employers Look For

Employers commonly seek experience in B2B marketing, campaign management, marketing automation, CRM platforms, and analytics. Strong candidates can connect strategy to execution, communicate effectively across teams, and use data to improve conversion rates and pipeline contribution. Experience with tools such as Salesforce, HubSpot, Marketo, or similar platforms may be valuable, depending on the role.

Demand Generation Manager Compensation

Compensation depends on factors such as experience, industry, company size, location, and the scope of responsibility. Ladders focuses on vetted professional roles that pay $100,000 or more, helping experienced candidates find opportunities aligned with their career goals.

Find Your Next Demand Generation Role

Browse Demand Generation Manager openings on Ladders to discover roles focused on pipeline growth, campaign strategy, and marketing leadership. Compare opportunities, review employer requirements, and find a position that matches your expertise.

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$125K - $150K *

Lead the charge in transforming our demand generation engine, driving 10x inbound pipeline growth through innovative campaigns and strategic collaboration with sales and marketing teams to engage ente...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Shape KPA's demand generation strategy, driving measurable pipeline growth and revenue. Lead a lean team, collaborate across functions, and implement a scalable model that aligns marketing, sales, and...

Lafayette, CORemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Empower our growth by leading demand generation strategy, defining go-to-market models, and building a scalable pipeline. Collaborate across teams to ensure measurable success and drive revenue throug...

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$92K - $115K *

Join a dynamic team as a senior performance marketer, owning client accounts and driving Meta campaign success. Lead strategy, optimize performance, and enhance client relationships while crafting com...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$92K - $115K *

Optimize client performance by managing Meta campaigns, crafting compelling copy, and developing strategic testing. Drive client relationships and retention while diagnosing funnel performance to enha...

Arlington, TXRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$92K - $115K *

Transform client performance by leading strategic conversations, optimizing Meta campaigns, and crafting compelling copy. Drive results through data analysis and creative testing while building strong...

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$92K - $115K *

Engage in a senior performance marketing role, managing client accounts end-to-end. Lead strategy, optimize Meta campaigns, and enhance client relationships while driving measurable results across the...

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Unlock potential by leading innovative demand generation strategies that drive pipeline growth and market engagement. Collaborate across departments to optimize campaigns and mentor teams, ensuring al...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $150K *

Empower growth by leading targeted demand generation and ABM initiatives. Collaborate with cross-functional teams to engage priority accounts, analyze campaign performance, and drive measurable pipeli...

Today

  •   Less than 5 years exp.  •   Business Services

$110K - $130K *

Elevate our demand generation efforts by orchestrating targeted marketing strategies that engage key accounts in the Corporate Tech sector. Collaborate with leadership to drive pipeline growth and enh...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$75K - $100K *

Drive B2B demand generation and account-based marketing initiatives, engaging key audiences and accelerating pipeline growth. Collaborate cross-functionally to implement measurable campaigns that enha...

6 days ago

  •   Less than 5 years exp.  •   Media

$150K - $180K *

Optimize demand generation strategies to drive pipeline growth and revenue. Execute hands-on campaigns across paid social, website conversion, and nurture programs, while collaborating closely with Sa...

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Transform your career by owning and optimizing paid acquisition campaigns across multiple channels. Drive measurable results and contribute to a dynamic team culture while managing budgets and enhanci...

Reposted yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$65K - $114K *

Unlock potential by driving pipeline generation across complex accounts, engaging senior decision-makers, and collaborating with cross-functional teams to identify opportunities and convert leads into...

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Drive integrated demand generation strategies for mid-market and enterprise accounts. Collaborate with sales and marketing teams to optimize pipeline performance, leveraging AI and emerging technologi...

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Analyze and optimize integrated demand generation strategies for mid-market and enterprise accounts, leveraging AI and emerging technologies to drive pipeline growth and enhance collaboration across m...

Vancouver, BCRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Elevate your expertise by owning product messaging and competitive positioning. Collaborate cross-functionally to equip sales teams for success through compelling narratives and high-quality enablemen...

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$151K - $236K *

Innovate and lead global demand generation strategies, driving pipeline growth and brand equity through multi-channel campaigns. Collaborate with cross-functional teams to enhance revenue and optimize...

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$80K - $95K *

Create and execute integrated digital marketing strategies to drive customer acquisition and revenue growth. Collaborate with cross-functional teams to optimize campaigns across paid search, SEO, soci...

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$108K - $130K *

Lead integrated demand generation initiatives to drive pipeline growth, collaborating with Sales and Product Marketing to create impactful campaigns that enhance customer acquisition and expansion, wh...

United StatesRemote

Reposted 6 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$150K - $200K *

Drive global demand generation strategies to transform market demand into a robust pipeline. Lead a data-driven team, optimize website performance, and enhance marketing-sourced revenue across regions...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$90K - $110K *

Shape the future of our marketing strategy by driving demand for enterprise accounts through innovative, multi-channel experiments. Collaborate with sales to build a robust pipeline and optimize outre...

Montreal, QCIn-Person

3 weeks ago

  •   Less than 5 years exp.  •   Technical Services

$160K - $190K *

Unlock potential by leading our demand generation strategy to drive growth. This hands-on role requires expertise in building scalable campaigns and optimizing pipeline performance while collaborating...

Yesterday

  •   11 - 15 years exp.  •   Enterprise Technology

$160K - $190K *

Accelerate growth by leading demand generation strategies, driving pipeline, and optimizing campaigns. Collaborate with cross-functional teams to build scalable systems that convert interest into reve...

Yesterday

  •   11 - 15 years exp.  •   Enterprise Technology

$105K - $140K *

Drive demand generation efforts by managing paid campaigns and SEO strategies. Collaborate with agencies to optimize budget allocation and enhance website conversion rates, ensuring a steady pipeline...

CanadaRemote

Yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Demand Generation Manager do?question toggle

    A Demand Generation Manager develops and manages marketing programs that attract prospective customers, generate qualified leads, and contribute to sales pipeline and revenue growth.

  • What skills are important for Demand Generation Manager jobs?question toggle

    Commonly sought skills include B2B campaign strategy, lead generation, marketing automation, CRM and analytics proficiency, budget management, and collaboration with sales and marketing teams.

  • What tools might a Demand Generation Manager use?question toggle

    Depending on the employer, the role may use CRM and marketing automation platforms such as Salesforce, HubSpot, or Marketo, along with analytics and advertising tools.

  • Do Demand Generation Manager jobs pay $100,000 or more?question toggle

    Pay varies by employer, location, industry, and experience. Ladders features vetted professional jobs paying $100,000 or more, including eligible Demand Generation Manager opportunities.

  • Where can I find Demand Generation Manager jobs?question toggle

    You can browse vetted Demand Generation Manager opportunities on Ladders and explore roles across industries, company sizes, and locations.