Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$64K - $162K *

Drive innovative strategies to enhance visibility across Generative Engine Optimization and AI search platforms, supporting higher education clients and professional education products through data-dr...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$125K - $150K *

Engage with model partners to drive integration and launch of generative AI solutions. Own relationships end-to-end, negotiate terms, and collaborate across teams to scale partnerships and enhance our...

RemoteRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$128K - $135K *

Drive impactful insights by transforming data into strategic decisions that enhance retail partnerships. Collaborate with key stakeholders to deliver analytics that support growth and optimize perform...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$150K - $180K *

Unlock potential by driving partnerships within health systems, building strategic relationships, and creating impactful ecosystems that accelerate product adoption and streamline sales cycles, while...

United StatesRemote

Reposted 5 days ago

  •   8 - 10 years exp.  •   Healthcare

$140K - $155K *

Empower teams to elevate product design through strategic vision, fostering collaboration across disciplines to create impactful digital experiences that meet user needs and business goals while ensur...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$70K - $99K *

Empower our digital marketing efforts by managing website updates, social media, and email campaigns. Analyze performance data to drive actionable insights, enhance engagement, and support organizatio...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$120K - $145K *

Shape the future of agent management by leading product direction, creating roadmaps, and ensuring reliable execution for agent systems. Drive governance, instrumentation, and cross-team alignment to...

Utah, USRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$129K - $215K *

Join our dynamic Relationship Management team, advocating for top-tier independent advisors. Drive client retention and satisfaction by aligning strategic resources and delivering exceptional service...

RemoteRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$144K - $288K *

Shape the future of digital product strategy by leading cross-functional teams, driving innovation, and ensuring alignment with business goals. Your expertise will enhance customer experiences and fos...

RemoteRemote

Reposted today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$160K - $200K *

Lead the charge in shaping Stedi's litigation strategy, driving affirmative disputes and regulatory actions to protect and expand our operational freedom in the healthcare sector. Collaborate with lea...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Enterprise Technology

$117K - $191K *

Optimize client strategies and lead multidisciplinary teams for exceptional execution and growth. Drive insight-driven decision-making while mentoring junior staff and navigating complex client intera...

Louisiana, USRemote

Reposted 2 days ago

  •   8 - 10 years exp.  •   Media

$79K - $153K *

Shape the future of executive wealth planning by building strong relationships with clients. Leverage your expertise to deliver tailored financial solutions, collaborating with a dedicated team to mee...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$80K - $95K *

Elevate client relationships by providing tailored financial planning solutions for executives. Collaborate with a team to deliver comprehensive wealth strategies, focusing on less complex needs while...

Arizona, USRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$94K - $141K *

Shape the future of software delivery by crafting compelling messaging and positioning for regulated enterprises. Drive executive conversations with insights on compliance and AI governance, while equ...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $180K *

Transform the digital manufacturing landscape by driving sales growth and market expansion. Collaborate across teams to develop strategies, support federal opportunities, and enhance customer value th...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$130K - $150K *

Lead the charge in driving impactful cybersecurity and AI risk programs, managing multidisciplinary teams, and translating complex findings into executive insights while fostering client relationships...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Business Services

$110K - $130K *

Transform product strategy in Chemical & Workplace Safety by leading initiatives from discovery to delivery. Collaborate across teams to balance customer needs and business goals, driving measurable o...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$160K - $170K *

Shape the future of pricing strategy by leading complex deal governance and analytics. Collaborate across teams to enhance deal integrity and leverage AI-driven tools for efficient pricing models, ens...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Legal & Accounting

$97K - $122K *

Unlock potential by driving loyalty program enhancements through data analysis, collaboration, and strategic insights. Shape player engagement and business performance by leveraging analytics and oper...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$91K - $169K *

Unlock potential by driving strategic account growth through data analysis, stakeholder engagement, and tailored solutions. Collaborate with teams to enhance client relationships and optimize product...

San Bruno, CARemote

2 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$79K - $121K *

Empower strategic growth by analyzing M&A opportunities and driving business development initiatives. Collaborate with cross-functional teams to enhance market positioning and support sustainability e...

Milwaukee, WIRemote

2 weeks ago

  •   Less than 5 years exp.  •   Energy & Utilities

$130K - $160K *

Drive the customer experience for a leading finance app, ensuring intuitive, cohesive interactions across products. Collaborate with cross-functional teams to enhance usability, retention, and long-te...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$95K - $110K *

Lead a transformative People function, enhancing talent attraction, development, and employee experience through strategic partnerships and data-driven initiatives. Drive culture, compliance, and perf...

Texas, USRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$88K - $105K *

Unlock potential by managing clinical trial project setups and amendments. Collaborate with teams to ensure client requirements are met, while serving as a subject matter expert to enhance process eff...

Johnson City, TNRemote

3 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Drive US revenue growth through ownership of ARR and pipeline targets. Collaborate closely with leadership to expand our presence in the B2B AI space, leading full-cycle sales and building crucial par...

San Francisco, CARemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.