Salesforce

Senior Manager, GTM Growth Strategy

Salesforce • $150K — $227K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of GTM strategy and transformation experience, preferably in B2B SaaS or top consulting firms.
  • BS/BA degree required; MBA preferred.
  • Strong analytical and strategic skills, with expertise in Excel (SQL, Claude, Tableau are a plus).
  • Proven leadership in cross-functional environments, with high emotional intelligence.
  • Ability to manage ambiguity and prioritize effectively in dynamic settings.
  • Exceptional written and verbal communication skills for senior executive interactions.
  • Collaborative team player dedicated to building strong cross-organizational relationships.

Responsibilities

  • Lead analysis of current GTM sales performance and market opportunities.
  • Reimagine and transform the GTM model in collaboration with key stakeholders.
  • Create business case models to assess impact of GTM initiatives.
  • Develop frameworks to support long-term growth across the organization.
  • Drive strategic market expansion initiatives, addressing regional product needs and data center strategies.
  • Prepare and deliver presentations on GTM initiatives to senior stakeholders.
  • Align cross-functional teams on GTM growth and optimization plans, ensuring operational excellence.

Benefits

  • Comprehensive benefits to support work-life balance.
  • Resources to help you unleash your potential and excel in your role.
  • Access to innovative AI tools to enhance job performance.
  • Opportunities for professional growth and development.
  • Strong focus on teamwork and collaboration across all levels.
Full Job Description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category
Operations

Job Details

Applications will be accepted until 10/30/2026.

In order to reinforce Salesforce's position as the trusted #1 AI CRM in the era of the Agentic Enterprise, Salesforce is hyper-focused on activating high-impact levers to drive sustainable, scalable, and accelerated growth. We are seeking an experienced Senior Manager to join the GTM Growth Strategy team and help fuel this long-term growth.

You will partner with leaders across Sales, Professional Services, Customer Success, Finance, Product and other functions to define, activate, and execute initiatives that transform our GTM model, unlock revenue, and optimize cost - catalyzing growth and efficiency beyond business as usual. This will involve conducting current state analysis, optimizing our GTM model, and developing revenue models to unlock growth in under-penetrated markets, segments, and channels, and drive focus on our most impactful growth opportunities. Projects will include leading strategic programs and initiatives, multi-product GTM design for AI and consumption offerings, GTM framework development, market segmentation, pipeline analysis, performance measurement, and external research. Key deliverables will include robust analysis and the packaging of recommendations into presentation-ready slide decks for executive leadership.

We are looking for a "strategic doer" who thrives at the intersection of strategy and execution-you don't just analyze a problem; you drive it through to impact. You have the curiosity and initiative to turn complex data and cross-functional inputs into clear recommendations on highly impactful projects, balancing quantitative rigor with qualitative insight. You foster collaboration and bring others to the table, build coalitions and trust with cross-functional peers and leaders, demonstrate the value of our work, and secure the buy-in needed to turn recommendations into lasting impact. You will also clearly and confidently articulate recommendations to senior leadership. You are highly driven, organized, and thrive in a fast-paced environment.

Responsibilities

  • GTM Growth & Optimization Initiatives: Lead analysis and discovery of current-state sales performance, GTM models, and market opportunity through stakeholder interviews, data analysis, and external research; identify strengths, deficiencies, and strategic changes to increase sales growth and/or consumption, and improve productivity
  • Holistic GTM Transformation: Lead initiatives to reimagine our entire GTM model, in close collaboration with leaders across Sales, Professional Services, Customer Success, and Finance
  • Business Case Modeling: Develop models to identify topline impact of proposed GTM initiatives in partnership with leaders across Sales, Professional Services, Customer Success, and other functions
  • GTM Framework Development: Develop new and reimagined frameworks to serve as a blueprint for long-term growth across specialization, Solutions, and acquisitions.
  • Market Expansion Initiatives: Lead strategic market growth initiatives across the company, including accretive and efficient opportunities to expand into new markets, address new and emerging region-specific product needs, and enhance our data center strategy
  • Leadership Presentations: Develop and deliver presentations on GTM strategic initiatives to cross-functional stakeholders and leaders across the organization, and inform decisions on a regular basis
  • Multi-Stakeholder Alignment: Partner with cross-functional teams to develop and align on plans for GTM growth and optimization initiatives, and embed processes to ensure operational excellence during execution
  • Broad Relationship Building: Build strong relationships and influence a broad set of stakeholders across the company, including Sales, Customer Success, Professional Services, Partners, Finance, Product, and Business Technology


Basic Requirements

  • Experience: 6+ years of experience in strategy and transformation in GTM, Sales, Customer Success, and/or Professional Services at a top strategy consulting firm or high-growth SaaS company; exposure to B2B GTM strategy preferred
  • Education: BS/BA degree or equivalent experience; MBA preferred but not required
  • Strategic & Analytical Acumen: Strong combination of strategic thinking and data analysis / logical reasoning skills, with experience developing models and analyzing complex datasets using Excel (SQL, Claude, and Tableau are a plus). Able to utilize analysis to identify business insights and form actionable recommendations.
  • Leadership & Influence: Demonstrated experience leading and working with cross-functional leaders, often in a matrixed environment. Ability to influence and align executive and senior stakeholders, demonstrating high EQ and tact while influencing and navigating productively through conflict.
  • Managing Ambiguity: Ability to lead effectively through a high degree of change, demonstrating consistent ability to prioritize, cut through noise, and execute through ambiguity. Comfortable working with limited information.
  • Communication Excellence: Exceptional written, verbal, and presentation skills, including experience in leading high-level business discussions with senior leaders and developing executive-friendly decks conveying actionable insights.
  • Dynamic Environment Aptitude: Self starter who independently seeks new opportunities, drives work independently with minimum supervision. Is consistently accurate and delivers high-quality work in fast-paced dynamic environments. Demonstrates grit in the face of challenges and knows how to effectively use resources to achieve goals.
  • Collaboration & Teaming; A natural collaborator who can build strong relationships across the organization and within the team. Takes ownership, inspires others, is humble and authentic, expresses gratitude, and fosters trust.


Unleash Your Potential

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About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

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Industry
Net Income
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Founded
2000
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