Accenture

Salesforce Marketing Cloud Campaign Developer & QA

Accenture$64K — $124K *
Information Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience with Salesforce Marketing Cloud and Salesforce Sales Cloud integrations.
  • Proficient in data management, SQL, and AMPscript within SFMC.
  • Knowledgeable in email deliverability practices and analytical tools like Google Analytics.
  • Strong understanding of multi-brand campaign workflows and quality control processes.
  • Experience leveraging Einstein features for journey design optimizations.
  • Detail-oriented with strong troubleshooting abilities.
  • Capable of managing multiple projects in a fast-paced environment.

Responsibilities

  • Design and implement campaign journeys in SFMC for various program types.
  • Maintain and optimize CloudPages, data capture forms, and preference centers.
  • Create audience segmentation, manage data extensions, and run automations.
  • Ensure asset governance and quality control across business units.
  • Set up and integrate automated data transfers from Databricks to SFMC.
  • Build real-time automated campaigns triggered by Salesforce data.
  • Conduct comprehensive QA on journeys and campaign setups.

Benefits

  • Comprehensive health and wellness plans.
  • Flexible work arrangements and paid time off.
  • Retirement savings options with company match.
  • Ongoing training and professional development opportunities.
  • Diversity and inclusion initiatives and employee resource groups.
Full Job Description
The Customer Retention team drives targeted outreach to small and medium business owners. We focus on building meaningful engagement through personalized, multi-channel communication. This role plays a key part in supporting the development, testing, and deployment of email and phone campaigns across Salesforce Marketing Cloud (SFMC) and Salesforce Sales Cloud.

Key Responsibilities

Development
  • Build, test, and deploy campaign journeys in SFMC for email and phone programs, including triggered, recurring, and ad-hoc sends.
  • Configure and maintain CloudPages, forms, and preference centers to support data capture and campaign functionality.
  • Create and manage audience segmentation, synchronized data extensions, data entry events, and automations.
  • Maintain campaign assets, templates, and shared data extensions across USPS Business Units, ensuring governance, naming standards, and quality control.
  • Set up and manage end-to-end data integrations, including automated Databricks-to-SFMC data transfers, with thorough testing, validation, and monitoring.
  • Build automated campaigns using real-time or near-real-time triggers originating from Salesforce or Databricks.

Quality Assurance (QA)
  • Conduct full QA across journeys, data flows, segmentation logic, CloudPages, and campaign assets.
  • Troubleshoot automation errors, send issues, data discrepancies, and integration breaks across SFMC, Sales Cloud, SFTP, and APIs.
  • Monitor email deliverability, IP warming processes, and compliance with CAN-SPAM and data privacy guidelines.
  • Document build steps, maintain QA checklists, runbooks, and processes for repeatable execution.

Functional / Operations
  • Partner with internal teams to conduct campaign reviews, deployment readiness checks, and production QA sign-offs.
  • Support campaign project planning, coordinate deployment timelines, and collaborate with both internal teams and external stakeholders.
  • Monitor campaign performance post-deployment; handle issue resolution and support analytics/reporting activities.
  • Ensure accuracy, consistency, and timely delivery of all outbound marketing campaigns across channels.

Required Experience & Skills
  • Experience managing Salesforce Sales Cloud integrations with Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio).
  • Proficiency with SFMC data management, SQL, and AMPscript.
  • Familiarity with email deliverability practices and tools (e.g., Google Analytics, Validity Everest/Return Path).
  • Strong understanding of campaign workflows, governance, and quality control across multiple brands or business units.
  • Experience with Einstein features such as Send Time Optimization and Engagement Scoring, and ability to apply them in journey design.
  • Exceptional attention to detail and strong troubleshooting skills.
  • Ability to work cross-functionally and manage multiple projects in a fast-paced environment.


As required by local law, Accenture Federal Services provides reasonable ranges of compensation for hired roles based on labor costs in the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland. The base pay range for this position in these locations is shown below. Compensation for roles at Accenture Federal Services varies depending on a wide array of factors, including but not limited to office location, role, skill set, and level of experience. Accenture Federal Services offers a wide variety of benefits. You can find more information on benefits here. We accept applications on an on-going basis and there is no fixed deadline to apply.

The pay range for the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland is:

$64,000-$124,200 USD

About Accenture

Accenture plc is a multinational professional services company that provides services in strategy, consulting, digital, technology, and operations. The company has more than 537,000 employees serving clients in more than 120 countries. Accenture operates across five business segments: Communications, Media & Technology; Financial Services; Health & Public Service; Products; and Resources. The company is headquartered in Dublin, Ireland, and has offices worldwide.
Learn more about Accenture
Size
624,000 employees
Market Cap
$173.8 billion
Industry
Net Income
$5.2 billion
Founded
1989
5 Year Trend
+11.2%
Revenue
$44.7 billion
NASDAQ

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