Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$135K - $160K *

Champion the vision and strategy for AI-powered products, driving their roadmap and delivery while mentoring peers. Leverage AI tools to enhance decision-making and product lifecycle management, ensur...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$140K - $170K *

Advance project execution by managing vendor relationships and internal teams to deliver a new web-based application. Oversee timelines, risks, and stakeholder alignment to ensure successful project o...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Staffing

$100K - $120K *

Join a team that's redefining content marketing strategies while driving brand authority and customer engagement. Lead innovative projects and manage impactful content across multiple channels to elev...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$195K - $325K *

Shape the future of risk management by leading data, analytics, and automation strategies for Technology Risk and Compliance, ensuring effective risk mitigation and compliance across the organization...

RemoteRemote

Yesterday

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$170K - $200K *

Drive customer success by managing the entire lifecycle, from onboarding to renewal. Collaborate with teams to enhance platform adoption, ensure value realization, and build foundational processes as...

RemoteRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$159K - $234K *

Drive strategic growth in our Identity portfolio by partnering with Product and Commercial leaders. Shape market strategies, engage with customers, and translate complex technology into actionable ins...

San Francisco, CARemote

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$90K *

Lead the charge in driving field marketing initiatives that convert events and partnerships into qualified sales opportunities, collaborating closely with sales teams to optimize pipeline contribution...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$85K - $100K *

Lead the growth of our wholesale business, managing key retail partnerships and driving strategy, revenue, and profitability. Collaborate cross-functionally to optimize performance and ensure successf...

New York, NYRemote

1 week ago

  •   8 - 10 years exp.  •   Retail & Consumer Goods

$182K - $208K *

Join a team that's redefining analytics by leading the development of an AI-driven platform. Leverage your expertise in data management and product strategy to innovate solutions that enhance user exp...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$120K - $145K *

Lead the development of a data catalog for AI consumption, ensuring quality and accessibility. Collaborate with cross-functional teams to onboard domains, manage readiness assessments, and drive align...

Utah, USRemote

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Drive strategic enhancements in AI-powered support tools to optimize customer interactions, ensuring high-quality responses through collaboration, analysis, and continuous improvement for superior use...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that shapes the future of marketing operations by driving AI adoption and optimizing performance analytics. You'll be pivotal in empowering the marketing team through data-driven strategie...

New York, NYRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $120K *

Pioneer innovative creative strategies that elevate performance marketing. Collaborate across teams to develop impactful video and static ads, leveraging insights and AI to drive results and establish...

Los Angeles, CARemote

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Drive innovative creative strategies that elevate performance marketing. Lead the development of original concepts and frameworks, leveraging insights and AI to enhance team capabilities and deliver i...

New York, NYRemote

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$140K - $170K *

Empower your career by leading product marketing strategies that shape market perception, drive customer engagement, and enhance sales enablement in a dynamic, cross-functional environment...

Massachusetts, USRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Champion product innovation by driving end-to-end development, collaborating closely with engineering and customers. Leverage AI tools and customer insights to shape product strategy and deliver impac...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $110K *

Transform your career by owning the technical execution of lifecycle and demand generation campaigns, leveraging HubSpot and Salesforce to drive data-backed improvements and seamless sales follow-up...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$105K - $150K *

Empower your career by managing key customer relationships, driving growth, and implementing strategies that enhance platform usage. Collaborate with diverse teams to transform customer experiences an...

Waltham, MARemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Champion new business growth by leveraging relationships and insights to engage senior decision-makers. Drive the sales process, identify client needs, and deliver tailored solutions in the digital ma...

Chicago, ILRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$158K - $208K *

Empower your career by leading innovative AI-driven product strategies. Collaborate with cross-functional teams to enhance user experiences and drive business outcomes through data-driven insights and...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $130K *

Drive customer success by leading a team of managers to enhance client experiences, ensuring value delivery and operational excellence in multifamily property management. Collaborate cross-functionall...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$95K - $115K *

Shape the future of industrial automation by developing sales strategies, managing key accounts, and becoming a trusted advisor to clients. Collaborate with teams to influence decisions and drive grow...

RemoteRemote

5 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$168K - $210K *

Grow your career with a dynamic role focused on developing sales strategies, managing accounts, and becoming a trusted advisor to clients in industrial automation, ensuring their success and satisfact...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$120K - $145K *

Oversee go-to-market execution for diverse product suite, driving initiatives and sales enablement. Transition to 0-1 product ownership, guiding products from definition through launch, with a clear p...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$116K - $144K *

Accelerate revenue growth by managing key customer accounts and identifying new business opportunities. Build strong relationships and deliver tailored solutions to enhance customer satisfaction and s...

Richmond, VARemote

4 days ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.