Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.
A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.
Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.
Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.
Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.
$150K - $180K *
Drive product marketing strategy for a pioneering orthodontics company, shaping category definition and market positioning. Collaborate cross-functionally to enhance product adoption and commercial im...
Today
$150K - $180K *
Lead product marketing initiatives to define and shape a new category in orthodontics, driving strategy, positioning, and market impact through innovative campaigns and cross-functional collaboration...
Today
Director, Clinical Quality Lead
$194K - $253K *
Elevate quality standards by leading GxP compliance initiatives across R&D. Collaborate with cross-functional teams to ensure adherence to regulations, conduct audits, and drive a culture of continuou...
3 weeks ago
Director, Clinical Quality Lead
$194K - $253K *
Reimagine your career by leading GxP Quality Assurance efforts, ensuring compliance across R&D. Collaborate with cross-functional teams to uphold industry standards and drive a culture of quality thro...
3 weeks ago
Associate Director, Field Reimbursement
$174K - $235K *
Lead initiatives to optimize access to products by addressing reimbursement challenges. Collaborate with stakeholders to deliver educational programs and resolve access issues, ensuring a patient-focu...
Today
Associate Director, Field Reimbursement
$174K - $235K *
Join a team that's dedicated to optimizing patient access to innovative therapies. Leverage your expertise in reimbursement dynamics to build relationships and resolve access challenges across diverse...
Today
Associate Director, Field Reimbursement
$174K - $235K *
Drive access to innovative therapies by addressing reimbursement challenges and fostering relationships with healthcare providers. Collaborate with internal teams to optimize patient pathways and ensu...
Today
Manager, Clinical Publications & Scientific Specialist
$95K - $115K *
Lead the charge in developing and communicating clinical evidence for innovations. Collaborate with cross-functional teams to manage research, publications, and scientific communications, ensuring imp...
1 week ago
Director, Market Access - Commercial Coverage & Reimbursement
$187K - $281K *
Redefine market access strategies by leading payer engagement to enhance patient access to genomic testing. Collaborate cross-functionally to drive favorable coverage and reimbursement policies, ensur...
5 days ago
Associate Director, Clinical Science
$180K - $240K *
Empower clinical development by leading scientific strategy for BHB-1893, driving protocol design, data analysis, and cross-functional collaboration to ensure successful Phase 3 execution and regulato...
2 weeks ago
Associate Director, Clinical Science
$180K - $240K *
Lead scientific strategy for clinical development of BHB-1893, collaborating with cross-functional teams to ensure data integrity and regulatory compliance. Drive protocol design, data analysis, and e...
2 weeks ago
$115K - $140K *
Optimize customer engagement by designing connected experiences that bridge strategy and execution. Lead cross-functional teams to ensure seamless journey mapping, activation, and continuous improveme...
Reposted 4 days ago
$120K - $150K *
Join a dynamic team to design and optimize connected customer experiences, translating strategic insights into actionable engagement frameworks. Lead cross-functional collaboration to enhance customer...
Reposted 5 days ago
$203K - $284K *
Lead cross-functional teams to define and execute integrated strategies, maximizing molecule value through strategic decision-making and collaboration across development, regulatory, and commercial do...
4 days ago
Senior Director, Postmarketing Safety Operations Lead
$238K - $315K *
Lead global postmarketing safety operations, driving excellence in case management and external engagement. Collaborate with cross-functional teams to enhance operational performance and support the c...
3 weeks ago
Director, US Hematology Strategy & Integration
$160K - $190K *
Elevate your career by shaping the integrated strategy for US Hematology. Collaborate with cross-functional teams to drive strategic initiatives, assess market dynamics, and influence key decisions th...
Today
Director, Commercial Planning & Excellence
$170K - $180K *
Drive enterprise leadership in commercial planning and sales execution, translating business priorities into coordinated actions for profitable growth. Collaborate across functions to enhance sales st...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Join a team that's driving strategic commercial planning and execution, aligning sales and marketing efforts to enhance profitability and growth. Lead cross-functional initiatives, optimize territory...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Unlock potential by leading commercial planning and sales strategies to drive growth. Collaborate across functions to design territory models, enhance customer segmentation, and execute initiatives th...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Optimize enterprise leadership in commercial planning and sales execution, translating business priorities into coordinated actions for profitable growth. Direct territory design, customer segmentatio...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Drive enterprise leadership in commercial planning and sales execution, translating business priorities into coordinated actions for profitable growth. Collaborate across functions to enhance sales st...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Empower strategic execution in commercial planning and sales coverage, driving profitable growth through effective territory design, customer segmentation, and cross-functional collaboration. Lead ini...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Transform your career by leading commercial planning and execution strategies that drive profitable growth. Collaborate with cross-functional teams to align priorities, enhance sales processes, and en...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Drive strategic commercial planning and execution, aligning sales, finance, and marketing to enhance growth. Lead territory design, customer segmentation, and annual planning, ensuring effective commu...
3 weeks ago
Director, Commercial Planning & Excellence
$170K - $180K *
Optimize commercial planning and execution by leading cross-functional teams to drive strategic initiatives, enhance sales coverage, and improve revenue outcomes through effective territory design and...
3 weeks ago
What does a Director of Patient Marketing do?
A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.
What qualifications are common for Director, Patient Marketing jobs?
Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.
Where do Directors of Patient Marketing work?
They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.
How much do Director, Patient Marketing jobs pay?
Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.
How can I find Director, Patient Marketing jobs paying $100K or more?
Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.