Director, Patient Marketing Jobs

Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.

What Does a Director of Patient Marketing Do?

A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.

Common Responsibilities and Skills

Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.

Where Patient Marketing Leaders Work

Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.

Find Director, Patient Marketing Jobs on Ladders

Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.

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$135K - $160K *

Inspire growth by leading a dynamic sales team, driving regional strategies, and fostering key client relationships to achieve revenue targets in the oncology market. Your leadership will shape the fu...

RemoteRemote

Today

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Drive strategic account management and lead a team to enhance ZYNLONTA's presence in key markets. Collaborate with stakeholders, execute robust plans, and ensure a positive customer experience while a...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$130K - $160K *

Unlock potential by driving sales and education in oncology medical devices. Collaborate with healthcare professionals to enhance treatment options for liver and pancreatic cancer while achieving regi...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$315K - $385K *

Shape the future of oncology therapies by leading cross-functional teams and driving strategic program initiatives. This visionary role demands a proven leader to ensure successful product development...

United StatesRemote

3 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$98K - $183K *

Join a team that's driving growth in Medical Education by leading B2B sales initiatives. You'll develop strategies, manage a high-performing sales team, and collaborate with cross-functional partners...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $130K *

Partner with us to drive transformative healthcare solutions by managing key accounts, fostering relationships, and ensuring measurable outcomes. Your expertise will enhance provider partnerships and...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$150K - $240K *

Transform fraud detection in healthcare by leading end-to-end investigations, coordinating legal support, and leveraging innovative technology to enhance operational integrity and compliance in our Me...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Healthcare

$95K - $115K *

Empower a dynamic team of Project Managers to drive successful product implementations, enhance operational efficiency, and achieve key performance metrics while fostering cross-functional collaborati...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Healthcare

$170K - $205K *

Transform the U.S. sales landscape by driving strategic account plans and fostering relationships in the kidney transplant sector, ensuring optimal product utilization and achieving revenue targets th...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$166K - $200K *

Unlock potential by leading the transformation of a global tech organization into a product-focused model. Drive strategic initiatives, manage a large workforce, and ensure effective governance across...

Philadelphia, PARemote

5 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$90K - $110K *

Lead the charge in managing complex projects within our Medical capability, ensuring successful execution and meaningful outcomes. Collaborate with teams and clients, driving timelines and fostering r...

New York, NYRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$180K - $220K *

Lead the charge in shaping effective member communication strategies. Oversee product development to integrate robust data-driven solutions that enhance customer engagement and drive measurable busine...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Drive efficient order management and logistics operations, ensuring compliance with pharmaceutical regulations while collaborating with internal teams and 3PL partners to optimize product flow and per...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$150K - $230K *

Optimize your career by driving oncology product success and building impactful relationships with healthcare professionals. Leverage your expertise to enhance patient access and deliver innovative so...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$160K - $240K *

Join us to lead transformative P2P product strategies, enhancing procurement and payment processes globally. Collaborate with finance teams and vendors to drive AI integration, ensuring compliance and...

Chicago, ILRemote

Reposted today

  •   8 - 10 years exp.  •   Real Estate & Construction

$272K - $340K *

Lead the charge in shaping a global supply chain strategy that ensures seamless delivery of clinical and commercial products. Build a high-performing team and foster partnerships to meet regulatory st...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$90K - $110K *

Empower your career by driving project delivery and managing Agile teams. Utilize AI tools to enhance decision-making, anticipate risks, and ensure timely outcomes. Collaborate with stakeholders to ma...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$127K - $218K *

Drive strategic audit initiatives by fostering relationships with stakeholders, enhancing compliance insights, and leading digital innovations in the ERC audit program to ensure regulatory alignment a...

Horsham, PARemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$189K - $246K *

Champion strategic growth by leading M&A initiatives, integrating acquisitions, and driving value creation through effective governance and executive communication. Collaborate with leadership to shap...

Pennsylvania, USRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$170K - $205K *

Accelerate business growth by driving sales strategies and building key relationships in the healthcare sector. This role requires expertise in navigating complex environments and a commitment to achi...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$150K - $230K *

Champion the promotion of oncology products, building strong relationships with healthcare stakeholders while driving performance goals and ensuring patient access to innovative therapies in a dynamic...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Transform client relationships by leading a dynamic team to achieve financial growth and enhance client experiences across a diverse portfolio. Drive strategic initiatives and foster collaboration to...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Empower growth by driving strategic cybersecurity solutions across enterprise accounts. Leverage executive relationships and a diverse partner ecosystem to close complex deals and achieve significant...

San Antonio, TXRemote

6 days ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Drive strategic growth in cybersecurity consulting by building executive relationships and closing complex deals. Leverage a diverse partner ecosystem to deliver tailored solutions while achieving sig...

Los Angeles, CARemote

6 days ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Unlock your potential as a strategic leader driving growth in cybersecurity consulting. Engage with executive stakeholders, close complex deals, and leverage a vast partner ecosystem to deliver tailor...

Scottsdale, AZRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Patient Marketing do?question toggle

    A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.

  • What qualifications are common for Director, Patient Marketing jobs?question toggle

    Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.

  • Where do Directors of Patient Marketing work?question toggle

    They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.

  • How much do Director, Patient Marketing jobs pay?question toggle

    Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.

  • How can I find Director, Patient Marketing jobs paying $100K or more?question toggle

    Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.