Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$171K - $231K *

Champion operational excellence and innovation within the P&SM function, driving strategic planning, resource management, and cross-functional collaboration to enhance efficiency in clinical study exe...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$102K - $122K *

Champion client partnerships by driving strategic media campaigns and fostering relationships. Leverage your expertise in DTC paid media to enhance client success and team collaboration, ensuring impa...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$110K - $130K *

Elevate your career by leading a technical team to enhance collaboration tools in a dynamic, cloud-based environment. Engage with federal clients, drive Agile practices, and ensure toolset efficiency...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$160K - $200K *

Transform the future of go-to-market strategy by leading cross-functional teams, driving execution governance, and shaping long-range plans to achieve growth objectives in a dynamic, global environmen...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Food & Beverages

$80K - $95K *

Drive impactful email and SMS marketing strategies while mentoring a talented team. Optimize communication efforts to enhance brand loyalty and performance. Collaborate cross-functionally to implement...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$120K - $160K *

Analyze complex operational data to drive insights and improve customer outcomes. Collaborate with cross-functional teams, lead impactful analyses, and create self-service analytics tools to enhance d...

United StatesRemote

Yesterday

  •   Less than 5 years exp.  •   Finance & Insurance

$85K - $105K *

Transform client relationships by driving growth through consultative sales, managing complex opportunities, and collaborating with internal teams to exceed targets and deliver tailored solutions in a...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Unlock potential by fostering client relationships and expanding service offerings, enhancing market presence in the Consumer, Retail, and Logistics domain through innovative solutions and collaborati...

United StatesRemote

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Information Technology

$137K - $231K *

Lead the charge in architecting a robust data infrastructure that powers AI and analytics. Collaborate with cross-functional teams to transform complex business challenges into scalable data solutions...

Dallas, TXRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$137K - $231K *

Accelerate your career by architecting data solutions that drive AI and analytics at scale. Collaborate with cross-functional teams to transform complex business challenges into impactful data product...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$137K - $231K *

Help us build a robust data foundation for AI and analytics at scale. Collaborate with cross-functional teams to architect data pipelines and models, transforming complex business challenges into impa...

New York, NYRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$120K - $150K *

Empower growth by leading market intelligence and analytics initiatives, driving strategic partnerships, and translating trends into actionable business strategies. Collaborate cross-functionally to i...

Boston, MARemote

Yesterday

  •   5 - 7 years exp.  •   Business Services

$137K - $233K *

Elevate enterprise data management by leading product strategy and execution. Collaborate with cross-functional teams to deliver impactful data products that enhance decision-making and drive business...

Portland, ORRemote

Yesterday

  •   8 - 10 years exp.  •   Finance & Insurance

$80K - $84K *

Join a dynamic team to elicit and document business requirements, bridging the gap between stakeholders and technical teams. Contribute to IT initiatives by ensuring solutions are user-focused and ali...

Atlanta, GARemote

Today

  •   Less than 5 years exp.  •   Healthcare

$160K - $200K *

Drive growth and innovation by leading commercial strategies in the Media, Entertainment, and Gaming sectors. Collaborate with teams to enhance client relationships, identify new opportunities, and en...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Media

$131K - $209K *

Lead creative strategy initiatives, guiding a team to enhance brand storytelling and align marketing efforts with corporate goals. Collaborate across departments to deliver impactful campaigns while e...

Portland, ORRemote

Today

  •   8 - 10 years exp.  •   Finance & Insurance

$130K - $143K *

Drive strategic supplier partnerships and lead marketing initiatives. Collaborate cross-functionally to optimize business performance, manage marketing investments, and deliver actionable insights to...

Florida, USRemote

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$90K - $110K *

Optimize user experience by managing Salesforce administration, enhancing platform functionality, and driving user adoption. Collaborate with teams to support business needs and ensure seamless integr...

Dallas, TXRemote

2 weeks ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$145K - $172K *

Analyze operational challenges and drive strategic initiatives to enhance market performance. Collaborate with clinical leaders and partners to align objectives, ensuring accountability and continuous...

New Mexico, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $130K *

Transform search visibility and traffic by leading SEO initiatives across diverse domains. Collaborate cross-functionally to optimize content, diagnose technical issues, and leverage data for impactfu...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$130K - $155K *

Champion strategic marketing initiatives and lead cross-functional teams to optimize brand performance in Immunology. Drive engagement with External Experts while managing regional marketing strategie...

New York, NYRemote

3 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$146K - $182K *

Design and deliver impactful training programs to enhance sales capabilities, ensuring alignment with corporate objectives. Collaborate with cross-functional teams to drive effective onboarding and co...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$150K - $170K *

Join a team that's transforming drug development through data science. Leverage your expertise to build predictive models and analytics, driving process improvements and technology transfer in a colla...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$150K - $175K *

Unlock your potential as a hands-on leader in customer service operations, driving performance and quality across teams. Collaborate with cross-functional partners to enhance processes and empower you...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Real Estate & Construction

$102K - $161K *

Lead digital strategy and execution across B2C and B2B divisions, driving engagement and conversion. Oversee the digital ecosystem, ensuring alignment with marketing strategies and business growth obj...

United StatesRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.