Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$79K - $119K *

Lead impactful event production by coordinating keynotes, breakouts, and logistics for high-profile conferences. Collaborate with diverse teams to create engaging experiences that align with business...

CanadaRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$140K - $160K *

Lead quantitative research initiatives to provide data-driven insights for clients, leveraging analytics expertise and communications skills to foster strategic partnerships and influence decisions wi...

Washington, DCRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$170K - $179K *

Transform customer success by leading a high-performing team, driving satisfaction and retention in a fast-paced SaaS environment. Collaborate across functions to enhance customer strategies and deliv...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$135K - $160K *

Transform client relationships by leading customer success strategies, driving utilization, and maximizing retention across enterprise health systems. Oversee a high-performing team to ensure client s...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$162K - $243K *

Join a team that's dedicated to advancing clinical trials through strategic oversight and collaboration. Lead project management efforts globally, ensuring quality, cost, and timeline objectives are m...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Drive impactful integrated marketing campaigns that enhance business growth in the retail and consumer goods sectors. Transform market insights into data-driven strategies while collaborating with cro...

New York, NYRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$90K - $110K *

Elevate data accuracy by analyzing user queries and improving AI responses. Collaborate with Product Management, Data Science, and Engineering to ensure Prism delivers trustworthy insights, enhancing...

Philadelphia, PARemote

2 weeks ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$145K - $205K *

Own and drive the collections and recoveries strategy for Canada, leading initiatives across the post-delinquency lifecycle while ensuring compliance with Canadian regulations and optimizing performan...

CanadaRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K - $145K *

Lead the charge in advancing data science initiatives to optimize business profitability and enhance customer experiences. Collaborate with cross-functional teams to develop insights and solutions usi...

Atlanta, GARemote

4 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$140K - $185K *

Pioneer growth initiatives by leading strategic business development efforts. Drive new client acquisition and expand existing relationships across key industries, managing the full sales cycle to ach...

RemoteRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$107K - $150K *

Shape the future of our enterprise data platform by leading product strategy, defining capabilities, and ensuring alignment across business and technology teams to deliver scalable, secure, and truste...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$170K - $180K *

Lead the strategic execution of commercial planning and sales coverage, aligning cross-functional teams to drive profitable growth. Oversee territory design, customer segmentation, and annual planning...

RemoteRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$170K - $200K *

Lead strategic initiatives to drive growth and retention across key customer accounts, managing relationships and complex negotiations to increase revenue by $2 million annually while maintaining a st...

United StatesRemote

1 month ago

  •   8 - 10 years exp.  •   Media

$185K - $275K *

Join a team that's driving revenue growth through strategic marketing initiatives. You'll lead regional marketing efforts, develop account-based strategies, and collaborate with sales to optimize pipe...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$236K - $439K *

Transform customer experiences by uniting diverse functions and stakeholders across the organization to enhance patient journeys and drive strategic initiatives. Leverage influence and collaboration t...

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Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$90K - $190K *

Lead the execution and optimization of paid search campaigns, driving student enrollment and product adoption. Collaborate with cross-functional teams and manage agency relationships to achieve superi...

United StatesRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$169K - $255K *

Join a team that's driving growth through strategic partnerships in personalized consumer products. Lead initiatives to expand market reach and revenue streams while collaborating across functions to...

United StatesRemote

Today

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$171K - $265K *

Elevate your career by leading the strategy and modernization of data and actuarial technology. Drive operational performance and deliver impactful solutions that enhance data-driven decision-making a...

Richmond, VARemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $190K *

Transform your career by leading global customer operations. Drive change, enhance service delivery, and collaborate with senior leadership to shape strategic initiatives while managing vendor relatio...

RemoteRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$190K - $275K *

Advance the Data & Distribution Partnerships function by innovating and scaling data reseller and distribution models, building commercial arrangements, and leading a team to create revenue-generating...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $120K *

Contribute to the execution of account-based marketing initiatives, transforming commercial priorities into impactful, high-touch campaigns that engage clients and drive opportunities across various c...

RemoteRemote

4 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$150K - $180K *

Transform the Life Sciences sector by developing go-to-market strategies and client solutions that blend data, analytics, and AI, while driving commercial growth and client engagement across critical...

United StatesRemote

Reposted 1 month ago

  •   8 - 10 years exp.  •   Information Technology

$125K - $169K *

Lead the charge in enhancing customer success initiatives by driving engagement, optimizing processes, and fostering strong relationships. Collaborate with cross-functional teams to ensure exceptional...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $150K *

Lead the strategy and execution of marketing programs to enhance member experience throughout their journey, ensuring clear communication and engagement across all touchpoints while collaborating with...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$110K - $138K *

Optimize sales strategies and drive growth in the US Academic market by partnering with teams to deliver innovative research solutions, enhance customer relationships, and achieve sales targets while...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.