Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$140K - $155K *

Shape the future of demand generation by crafting and executing strategic marketing programs to drive qualified pipelines and optimize campaign performance across diverse digital channels, working clo...

United StatesRemote

Reposted 1 month ago

  •   5 - 7 years exp.  •   Energy & Utilities

$140K - $160K *

Transform commercial decision-making by leading global pricing data initiatives, developing analytical capabilities, and creating insights that optimize pricing strategies across diverse business sect...

RemoteRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$117K - $135K *

Explore opportunities to elevate brand perception through thought leadership, campaign content, and sales enablement material. Collaborate with cross-functional teams to shape content strategy and eng...

United StatesRemote

1 month ago

  •   Less than 5 years exp.  •   Healthcare

$110K - $130K *

Champion operational excellence by leading communication strategies and process improvements. Collaborate with leadership and teams to ensure effective information flow and accountability, driving ini...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$139K - $172K *

Lead the charge in transforming data into strategic insights that optimize store planning and merchandising initiatives, enhancing business performance and driving impactful decisions in a collaborati...

Suburb Maryland Fac, MDRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$210K - $235K *

Unlock innovative media strategies that drive measurable results across diverse channels. Collaborate with cross-functional teams to translate complex strategies into actionable plans, ensuring seamle...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Business Services

$160K *

Lead the charge in crafting and executing integrated marketing strategies across diverse channels while driving account-based marketing initiatives that enhance brand visibility and revenue growth thr...

Florida, USRemote

3 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$84K - $120K *

Accelerate insights generation as a key member of the Customer Analytics team, transforming raw data into actionable recommendations that enhance client retention, drive growth, and refine operational...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$74K - $90K *

Transform paid search campaigns by managing diverse client portfolios and driving user acquisition through strategic optimization of Google and Microsoft Ads. Collaborate with client teams to meet per...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Business Services

$100K - $120K *

Provide strategic leadership and execution in paid search, managing a portfolio while aligning with client goals. Drive optimization and performance enhancements across various platforms, ensuring eff...

United StatesRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Drive commerce media strategy and team development, ensuring high-quality delivery across retail platforms. Lead client-centric initiatives, optimize performance, and foster collaboration to integrate...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$85K - $110K *

Unlock potential by redefining data strategies to elevate product growth. As a key analytics partner, you’ll shape decision-making by leveraging insights and KPIs, contributing to high-impact initiati...

San Francisco, CARemote

Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$195K - $241K *

Partner with us to drive growth and adoption across a diverse product portfolio, managing strategic partnerships from design to launch. Collaborate cross-functionally to enhance relationships and ensu...

RemoteRemote

2 days ago

  •   11 - 15 years exp.  •   Finance & Insurance

$306K - $490K *

Lead the charge in HubSpot's growth strategy, harnessing AI and emerging channels to drive demand and visibility. Engage deeply with cross-functional teams to transform insights into opportunities, fo...

United StatesRemote

Reposted 3 days ago

  •   Less than 5 years exp.  •   Consumer Technology

$150K - $180K *

Unlock potential by leading the product strategy for B2B email and identity data solutions. Collaborate with cross-functional teams to drive product launches, enhance capabilities, and engage with cli...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$105K - $125K *

Seeking a strategic leader to drive influencer and community marketing initiatives, enhancing engagement and growth across platforms while managing relationships with creators and brand partners to co...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Media

$160K - $200K *

Advance your career by driving new business growth across North America. Build strategic relationships with senior leaders in AI and technology, leading complex enterprise sales cycles and delivering...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$95K - $115K *

Join a team that's driving innovative paid media strategies and leveraging AI to optimize performance across multiple platforms. You'll lead campaign execution, budget management, and testing to enhan...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$150K - $180K *

Lead the charge in driving client growth and retention by orchestrating cross-functional teams, enhancing client relationships, and executing strategic account plans to achieve revenue goals and ensur...

Missouri, USRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$100K - $125K *

Manage a team of medical writers to develop impactful scientific content, ensuring accuracy and compliance. Collaborate with clients and cross-functional teams to drive medical strategies and delivera...

RemoteRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$180K - $220K *

Transform enterprise AI partnerships by leading strategic growth initiatives, enhancing relationships, and driving revenue across key Google organizations. Leverage your expertise in AI, cloud, and di...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$330K - $500K+*

Optimize data models and pipelines for identity graph construction, ensuring accurate entity matching and resolution. Collaborate across teams to deliver actionable insights and maintain data quality...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$110K - $130K *

Elevate product marketing strategies by developing compelling messaging and go-to-market plans. Collaborate across teams to drive awareness and engagement, ensuring successful launches and sales enabl...

Michigan, USRemote

5 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$84K - $130K *

Unlock the potential of marketing automation and insights by designing innovative data strategies, mentoring teams, and integrating AI solutions to enhance targeting and efficiency across marketing in...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$120K - $130K *

Manage enterprise-wide MarTech programs, aligning cross-functional teams to drive B2C marketing initiatives. Translate business priorities into actionable plans, ensuring effective collaboration and m...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.