Salesforce

Solution Engineer - Marketing Cloud

Salesforce$90K — $120K *
Enterprise Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • B.S., M.S. or PhD in Computer Science, Software Engineering or MIS
  • Fluency in both French and English
  • Minimum 3 years experience in pre-sales consulting focused on digital marketing
  • Previous experience as a Solutions Engineer or similar customer-facing role preferred
  • Excellent communication and presentation skills, especially with C-level executives
  • Demonstrated success in driving organizational change within client enterprises
  • Ability to analyze and negotiate technology initiatives with clients

Responsibilities

  • Align digital marketing strategies with technology solutions for key accounts.
  • Partner with clients and internal teams to drive consensus on multi-product solutions.
  • Define complex business problems and recommend actionable next steps.
  • Present and evaluate solution options to support client decision-making processes.
  • Deliver executive-level software demonstrations and develop customer journey strategies.
  • Engage with Financial Services clients, addressing their unique challenges and needs.
  • Assist in the discovery and analysis of strategic solutions for customers.

Benefits

  • Opportunity to work in a fast-paced, dynamic environment
  • Engagement with C-level executives and strategic accounts
  • Collaboration with diverse teams across sales, marketing, and product
  • Innovative workplace culture focused on digital marketing solutions
  • Travel opportunities for client engagement
Full Job Description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Sales

Job Details

About The Position

The Marketing Cloud Solution Engineering team (aka "Sales Engineering") is an innovative group of professionals at the heart of the Marketing Cloud’s industry leading solutions. This talented team helps Salesforce customers and prospects develop and implement strategies to take their digital marketing efforts to an entirely new level. Through collaboration with the customer, the Marketing Cloud Products team, Professional Services and the Solutions Engineers develop unique solutions that help our customers connect with their customers in new ways. The SE world is a dynamic, ever changing environment where expertise in design, business consulting and technology is leveraged every day to drive innovation.

The Solution Engineering team sits at the intersection of Sales, Marketing, Professional Services and Product. This unique perspective creates an opportunity for the SE to interact with the entire customer lifecycle. If you enjoy a fast-paced environment full of interesting challenges and opportunities to create compelling Solutions in the field of digital marketing then the Marketing Cloud SE team is the group for you.


Your Impact:

  • A Solution Engineer at Salesforce Marketing Cloud plays a pivotal role in aligning innovative digital marketing strategies to technology solutions within key strategic accounts. This role focuses on partnering with clients and collaborating with internal team members and C-level client contacts to drive consensus on multi-product technology solutions across the various Salesforce product lines. Solutions Engineers work on a wide array of assignments including business development, operations and IT strategies, as well as executive level product demonstrations. This person must assume the role of trusted advisor for driving innovative solutions forward while also improving business performance. The Solutions Engineer focuses primarily in these three areas:
  • Business Problem Solving: Take ambiguous and complex business problems and using research and business assessment capabilities, define the problem, drive innovative ideas, define the opportunity set, and recommend actionable next steps.
  • Innovation Management: Bring rigor to a client’s decision making process by presenting and evaluating solution options, and driving consensus among key stakeholders. In some instances, we help our clients develop new decision frameworks and governance processes that continue to deliver value far beyond a particular engagement.
  • Connect Experiences: Demonstrate through software demos and rapid prototyping how connected experiences come to life with The Salesforce Marketing Cloud. This includes the delivery of executive level software demonstrations, construction of future state customer journey strategies, and developing long term IT roadmaps.
  • Industry Understanding & Experience: Have considerable knowledge and experience working with Financial Services accounts. The SE will need to be comfortable discussing the challenges and needs of this industry with C-Level Executives. Credibility and trust is a Salesforce core characteristic and our Vertical Customers expect engagement in their language and terms with focus on their unique needs.
  • “Solutioning” is fundamental to the Marketing Cloud SE role. It is important to realize that a component of the responsibilities will include assisting the customer, Account Executive and Professional Services team with the discovery, analysis and ultimately the recommendation of strategic solutions for the customer by delivering visionary pitches based in live product demonstrations to validate. These Solutions will leverage the Marketing Cloud technology to address the core marketing challenges and objectives that are uniquely identified for each customer.
Minimum Requirements:
  • B.S., M.S. or PhD in Computer Science, Software Engineering or MIS
  • Fluency in both French and English
  • Minimum 3 years of experience in pre-sales consulting with experience focused exclusively on the digital space
Preferred Requirements:
  • Previous experience as a Solutions Engineer or other Customer Facing Role. Experience with Pardot, Exact Target, or similar marketing technology is preferred.
  • Excellent communication and presentation skills; dynamic (persuasive) in presenting ideas to clients and prospective clients from VP to C-level
  • Demonstrated success driving organizational change within client organizations
  • Past experience in organizational design consulting, process design and optimization, digital governance, and team dynamics a strong plus
  • Ability to work with a broad team across multiple disciplines to help customers transform their business using the Salesforce Customer
  • Success Platform
  • Analyze, structure, and negotiate long-term technology roadmap initiatives with clients and partners
  • Ability to understand, communicate and manage across the entire project lifecycle
  • Broad knowledge of technology trends and relevance to clients businesses
  • Proven experience leading strategy and digital roadmap projects in a complex business and marketing environment
  • Strong understanding of user research, user-centered design principles and online consumer behavior
  • New business opportunity identification
  • Requires 30% travel

About Salesforce

ExactTarget is a provider of on-demand email marketing software solutions. Their suite of on-demand one-to-one marketing applications enables clients to send business-critical and event-triggered communications to increase sales, optimize marketing investments, and strengthen customer relationships. They offer four editions of their on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for [Microsoft](/organization/Microsoft) Dynamics CRM.

Salesforce Careers

Joining Salesforce means becoming part of a dynamic, global team of professionals who are deeply committed to driving customer success and innovation. As the world's leading Customer Relationship Management (CRM) platform, Salesforce offers unparalleled job opportunities in technology and consulting, making it an ideal place for ambitious individuals looking to make a significant impact.

Work You'll Do

At Salesforce, every position is a chance to leverage your skills and creativity to transform businesses and industries. Our diverse team of experts collaborates to deliver cutting-edge solutions that foster growth and enhance leadership capabilities. By joining our team, you'll be at the forefront of digital innovation, using Salesforce's powerful platform to help clients navigate their transformation journeys.

Innovate and Lead

Salesforce is not just a company; it's a community where you can lead with your ideas and see them come to life. Our culture of innovation encourages you to challenge the status quo and push the boundaries of what's possible. With Salesforce, you'll work alongside leaders in technology and business who are committed to your growth and professional development.

Career Growth and Opportunities

Whether you're looking for an internship, a full-time position, or leadership roles, Salesforce provides a wealth of opportunities to advance your career. Our commitment to professional growth is reflected in our robust training programs, including leadership development and diversity training, designed to help you excel at every stage of your career.

Be Part of a Great Team

Salesforce prides itself on a culture that values diversity, teamwork, and open communication. We believe that our strength lies in our people, and we're committed to creating an environment where everyone can thrive. Joining our team means being part of a supportive community that encourages networking and collaboration.

Benefits and Culture

At Salesforce, we understand that job satisfaction extends beyond the office. That's why we offer competitive benefits to support the health, well-being, and financial security of our employees and their families. From health insurance and retirement plans to wellness programs and flexible working arrangements, we provide the benefits that contribute to a better work-life balance.

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$130.4 billion
Industry
Net Income
$4 billion
Founded
2000
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