Permutive

Senior Product Marketing Manager

Permutive$165K — $175K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5 to 8+ years in Product Marketing, specifically in AdTech
  • Strong understanding of programmatic advertising, data platforms, and measurement
  • Proven ability to define messaging in complex categories
  • Experience leading cross-functional product launches
  • Credibility with Sales and Customer Success teams
  • Exceptional communication and storytelling skills
  • Proficient with tools like Highspot, Gong, and Salesforce

Responsibilities

  • Own positioning and messaging for key products
  • Translate product insights into compelling go-to-market strategies
  • Lead end-to-end product feature launches
  • Build impactful sales enablement programs
  • Collaborate with Sales and Customer Success to optimize deal cycles
  • Develop content tailored to various audiences
  • Partner with Marketing to drive demand through storytelling
  • Analyze performance data to refine strategies

Benefits

  • Stock options for all full-time employees
  • Up to 6 months paid leave for primary caregivers
  • Flexible working hours to suit personal schedules
  • $450 budget for home office setup
  • Unlimited paid time off plus public holidays
  • Continuous training and development opportunities
  • Access to mental health support through TalkSpace
  • Comprehensive health, dental, and vision coverage
Full Job Description
About the Team

The Product Marketing team sits at the center of how Permutive brings its GTM narrative to life across Sales, Customer Success, Marketing, and Product. As we scale globally, we're elevating product marketing as a strategic growth lever, driving clarity, differentiation, and measurable commercial impact.

We are a small, high-velocity team that tests, refines, and shares learnings quickly. We operate with clarity, curiosity, and the ambition to build a world-class go-to-market engine.

About the Role

As a Senior Product Marketing Manager, your mission is to define and drive Permutive's go-to-market strategy across key products, solutions, and customer segments. You will sit at the intersection of Product, Sales, Customer Success, and Marketing, owning positioning, messaging, launches, and field enablement to ensure consistent and effective execution in market.

You'll ensure that our commercial teams deeply understand what we sell, why we win, and how to communicate our differentiation, while also shaping product direction through market and customer insight.

You'll report into the Head of Product Marketing and partner closely with Product leaders and Commercial VPs to drive alignment, adoption, and impact.

What you'll be doing?
  • Own positioning and messaging for key products and solutions
  • Translate product capabilities and market insights into compelling narratives and go-to-market strategies
  • Lead end-to-end product and feature launches, including moments of change such as repositioning and expansion into new markets
  • Build high-impact sales enablement programs that improve field readiness and execution
  • Partner with Sales and Customer Success to reinforce deal cycle best practices and improve win rates and velocity
  • Develop scalable content and playbooks tailored to different audiences such as publishers, advertisers, and agencies
  • Collaborate with Product to influence roadmap based on customer feedback, market trends, and competitive insights
  • Partner with Marketing to drive demand through differentiated storytelling and campaigns
  • Analyze performance data including pipeline, win rates, and adoption to refine go-to-market strategy and measure impact
  • Advocate for the field by surfacing insights, gaps, and opportunities to leadership

What you'll need?
  • 5 to 8+ years in Product Marketing, with AdTech experience required and enablement experience a plus
  • Strong understanding of programmatic advertising, data platforms, identity, and measurement
  • Proven ability to define positioning and messaging in complex, technical categories
  • Experience leading cross-functional go-to-market initiatives and product launches
  • Credibility with Sales and Customer Success teams, with a clear understanding of deal cycles, customer journeys, and commercial pressure
  • Exceptional communication and storytelling skills, with the ability to translate complexity into clarity
  • Experience with tools like Highspot, Gong, Salesforce, and analytics platforms
  • Strong analytical mindset, comfortable using data to inform strategy and measure success
  • Ability to influence cross-functional stakeholders, including Product and Commercial leadership
  • Hands-on, proactive operator who can balance strategy with execution
  • What we're offering?
    We take a structured, objective approach to salary-setting, which is based on marketing information, our compensation strategy, and your experience and capability assessed through our interview process. For a typical candidate who meets our requirements, we pay a base salary between $165,000 - $175,000 (with a 20 % bonus).
    Permutive Benefits
    • In this together: As a full-time employee, you'll become a shareholder with stock options, sharing in our collective success.
    • Family Comes First: Primary caregivers receive up to 6 months of fully paid leave and secondary caregivers receive 3 months of fully paid leave to bond with their little ones.
    • Your Time, Your Way: Flexible hours let you fit work around your life, whether it's hitting the gym, meditating, or handling family needs.
    • Upgraded Workspace: A $450 budget helps you create the perfect home office setup.
    • Recharge & Refocus: Unlimited paid time off (with a minimum of 25 days + public holidays) ensures you get the rest you need.
    • Grow with Us: Ongoing training and development opportunities fuel your career aspirations.
    • Mental Health Matters: We prioritize your well-being with free access to TalkSpace, our mental health partner.
    • Healthy & Happy: Comprehensive health, dental, and vision coverage keeps you and your family feeling your best. Choose a plan with 100% coverage for yourself, with options to cover your dependents at 75%.

Work Your Way

Permutive trusts you to manage your time and deliver results. Our hybrid model allows you to choose where you work best, whether in your own productive space or our London (Farringdon) or New York (Union Square) offices. That said, none of us work alone; we are part of a team.

To foster collaboration and connection, teams in these locations come together in person at least once a week and are encouraged to benefit from being in our offices to meet with teams more often. Commercial and customer-facing teams are encouraged to embrace in-person interactions to build lasting relationships with clients and colleagues.

Every Permutive employee gets together in person at the company's Annual Kick Off for a week in February. Each year's event promises to be an exciting opportunity for us to come together, reconnect with colleagues, and align on our shared vision for the year ahead.

About Permutive

Permutive is a software and technology company that provides a data management platform for publishers. The company's platform enables publishers to collect, analyze, and monetize their audience data, in order to deliver more personalized and relevant content to their readers. Permutive's technology uses machine learning algorithms to analyze audience data in real-time, and to deliver personalized content recommendations to readers based on their interests and behavior. The company's clients include some of the world's largest publishers, across a range of industries, including news, entertainment, and e-commerce.
Learn more about Permutive
Size
50 employees
Industry
Founded
2013

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