UpKeep

Sales Operations Manager

UpKeep$100K — $120K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3-6 years in sales enablement, sales coaching, or as a top-performing sales rep
  • Experience with BDR and/or SMB/mid-market AE teams
  • Proficient with Salesforce; Gong experience preferred
  • Hands-on experience applying AI tools in sales contexts
  • Ability to rapidly build and iterate in a startup environment
  • LA-based and able to work in-office 3 days per week

Responsibilities

  • Provide in-the-moment coaching to BDRs and AEs during calls and demos
  • Conduct weekly skill-building sessions focused on various sales strategies
  • Oversee the onboarding process, from initial training through first sale
  • Establish and monitor ramp benchmarks in collaboration with the SVP of Sales
  • Advocate for efficient use of sales tools and identify training needs
  • Utilize AI tools to improve sales processes and training effectiveness
  • Maintain and update a resource library for sales strategies and objections

Benefits

  • In-office collaboration at least 3 days per week
  • Engagement in a startup culture with growth opportunities
  • Access to advanced AI tools for personal and professional development
  • Work alongside a diverse and innovative team
  • Chance to shape the future of sales operations within a forward-thinking company
Full Job Description
POSITION SUMMARY

The Sales Operations Manager is an embedded, in-the-field partner to the BDR and Account Executive teams at UpKeep's LA office. This is a hands-on coaching and execution role - you're on the floor with reps, not behind a laptop building decks. You'll own onboarding ramp, live skill coaching, and making sure the team is running our tools at full capacity.

You'll also be expected to leverage AI to build smarter, faster enablement - whether that's rep coaching feedback loops, AI-assisted call prep, or prompt-driven content creation. If the team isn't hitting their numbers because of a skills or process gap, that's your problem to solve.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

In-the-Field Coaching
  • Sit with BDRs and AEs - listen to calls, join demos, give real-time feedback
  • Run weekly skill sessions on outbound prospecting, discovery, objection handling, and closing
  • Coach to UpKeep's sales methodology and hold reps accountable to it
  • Shadow new hires daily during their first 30 days; deliver structured feedback tied to ramp milestones

Onboarding & Ramp
  • Own Sales Bootcamp from Day 1 through first closed deal - structure, content, and execution
  • Set clear 30/60/90 ramp benchmarks and track progress against them with the SVP of Sales
  • Cut time-to-productivity; own the metric

Tool Adoption & Efficiency
  • Be the in-house expert on our GTM stack (Salesforce, Gong, outbound tools) - not just a trainer, an advocate
  • Identify where reps are leaving time on the table due to tool underuse and fix it
  • Build lightweight job aids, quick-reference guides, and workflow shortcuts that reps actually use

AI-Powered Enablement
  • Actively use and teach AI tools to make reps faster - call prep, email personalization, objection response, account research
  • Build AI-assisted coaching workflows (e.g., Gong + AI feedback summaries, prompt libraries for prospecting)
  • Partner with the GTM Engineer to push what's possible; don't wait to be asked

Content & Resources
  • Maintain a lean, current library of talk tracks, battle cards, and objection handling guides
  • Keep materials tight and field-relevant - if reps aren't using it, cut it


EXPERIENCE
  • 3-6 years in sales enablement, sales coaching, or as a high-performing individual contributor in a sales role
  • Experience working directly with BDR and/or SMB/mid-market AE teams
  • Comfort on the floor - energized by time with reps, not drained by it
  • Strong working knowledge of Salesforce; Gong experience a plus
  • Hands-on experience using AI tools in a sales context (Claude, ChatGPT, etc.)
  • Ability to build fast, iterate, and not over-engineer - this is a startup environment
  • LA-based; available in-office 3 days per week


DESIRED BEHAVIORS
  • Coach from observation, not assumption - watch before you prescribe
  • Move fast and don't wait for a perfect plan
  • Use data to find gaps, but fix them with people skills
  • Credible to sellers because you understand the sell
  • Treat pipeline impact as the north star for everything you build


WHAT SUCCESS LOOKS LIKE
  • BDR and AE ramp time is measurably shorter quarter over quarter
  • Reps can clearly articulate UpKeep's value prop, handle top objections, and run a tight discovery call
  • Tool utilization scores (Salesforce hygiene, Gong engagement, outbound platform activity) trend up
  • You're seen as a trusted resource by the floor - reps come to you, not just their manager


COMPENSATION

This role will receive a competitive base salary + annual bonus + benefits. A variety of factors are considered when determining someone's compensation-including a candidate's professional background, experience, and location. Final offer amounts may vary from the amounts listed below.

The pay range for this role is $100,000 - $120,000 USD per year.

Company History & Product:

UpKeep started in a garage, where our founder Ryan taught himself to code and built the first mobile-first maintenance app. The idea was simple but powerful: put modern software in the hands of frontline technicians-and transform how maintenance gets done.

Today, UpKeep is the leading cloud-native Asset Operations Management platform, serving over 4,000 businesses worldwide across manufacturing, utilities, healthcare, and beyond. Our Industrial IoT and AI-first software helps maintenance and facilities teams streamline work, predict failures, and act faster-with real-time insights and automation at their fingertips.

We're building for the deskless workforce-the essential workers who keep our physical world running-and arming them with the tools they deserve. In a world re-shoring manufacturing, accelerating automation, and embracing AI at scale, we're riding the next macro wave-and leading the transformation of legacy maintenance into intelligent operations.

Backed by $50 million from Insight Partners, Emergence Capital, Mucker, and Y Combinator,we're not just building software. We're defining a new category for the built world.

Learn More!

www.upkeep.com

www.upkeep.com/careers

About UpKeep

UpKeep is a software company that provides a platform for maintenance and facility management. The platform allows users to create work orders, track assets, and manage inventory, and provides analytics to help users optimize their maintenance operations. UpKeep was founded in 2014 and is headquartered in Los Angeles, California.
Learn more about UpKeep
Size
100 employees
Industry

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