Amazon

Principal Business Developer - Tech, Amazon Publisher Monetization - Video Network

Amazon$158K — $262K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of professional or military experience
  • 7+ years in developing and executing business agreements
  • Bachelor's degree required
  • Experience influencing leadership decisions on an organizational level
  • Proven experience designing large-scale go-to-market strategies
  • Deep understanding of advertising technologies (e.g., ad server, DSP)
  • Track record of unlocking new revenue streams

Responsibilities

  • Identify revenue opportunities within the global video network
  • Define the network packaging strategy and create compelling product bundles
  • Design and execute global go-to-market strategies with pricing models
  • Lead strategic supply-side partnerships to enhance network offerings
  • Develop multi-year revenue growth strategies aligned with market opportunities
  • Drive executive alignment on network strategy and revenue initiatives
  • Influence product roadmap to support packaging and GTM requirements

Benefits

  • Comprehensive medical coverage
  • Financial wellness options
  • Equity and sign-on payments may be included in compensation
  • Access to various employee benefits
  • Accommodations available for disabilities during hiring process
Full Job Description
Amazon's In-stream Video advertising represents a transformative opportunity in digital advertising, operating in a complex, multi-sided market with significant growth potential. As advertising continues to evolve across streaming platforms, mobile, and web environments, Amazon's Video Advertising program stands uniquely positioned with our differentiated assets in customer & audience insights, exclusive content, and premium inventory across our network. We're seeking a Principal Technical Business Development Manager to drive global revenue growth through strategic packaging, innovative network solutions, and sophisticated go-to-market strategies.

As a Principal Tech BDM, you will be the strategic leader responsible for identifying and unlocking revenue opportunities across our global video network. This role will define our network packaging strategy, develop compelling value propositions for advertisers, and create scalable go-to-market approaches that drive adoption worldwide. This role will also lead the global expansion effort working with multiple cross-org, cross-region leaders. You'll leverage deep technical expertise combined with commercial acumen to evaluate market opportunities, design innovative product bundles, and execute strategies that maximize revenue potential across our diverse video supply landscape.

A successful candidate brings strategic vision and commercial creativity, thrives in ambiguity, can lead through influence at all levels, and brings technical depth to transform complex supply opportunities into compelling market offerings. You must possess the ability to identify untapped revenue streams, develop sophisticated packaging strategies, create GTM approaches that resonate with both publishers and advertisers globally.

Key job responsibilities
• Identify and evaluate revenue opportunities across our global video network, developing business cases for new offerings
• Define and own the network packaging strategy, creating compelling product bundles that maximize value for both supply and demand partners
• Design and execute global go-to-market strategies for network products, including pricing models and sales enablement
• Lead strategic supply-side partnerships that enhance our network offering
• Develop multi-year revenue growth strategies aligned with market opportunities
• Drive executive-level alignment on network strategy and revenue initiatives
• Influence product roadmap to support packaging and GTM requirements

Own business reviews and strategic planning processes with senior leadership

About the team

The APM Video team is building innovative advertising solutions that help brands achieve their marketing objectives across Amazon's premium video content. We're focused on developing products and technologies that simplify how advertisers access scaled reach while delivering measurable outcomes-from awareness to performance. Our work spans product development, technology innovation, and cross-functional collaboration as we shape the future of video advertising at Amazon.

BASIC QUALIFICATIONS

- 7+ years of professional or military experience

- 7+ years of developing, negotiating and executing business agreements experience

- Bachelor's degree

- Experience developing strategies that influence leadership decisions at the organizational level

- Experience developing and executing on GTM strategies that are large in scope

- Experience with and deep understanding of advertising technologies (i.e., ad server, DSP)

- Proven track record of identifying and unlocking new revenue streams

- Demonstrated experience in strategic planning and revenue growth initiatives

PREFERRED QUALIFICATIONS

- MBA, or Advanced degree

- Experience in Digital advertising and expertise in related ad specifications, file formats and technologies

- Experience developing detailed go to market plans

- Track record of successful product packaging strategies

- Experience scaling businesses to $100M+ revenue

- Strong understanding of programmatic advertising and supply-side dynamics

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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