The National Account Manager for
Biscoff is a driven, results-oriented sales professional with a deep understanding of the U.S. retail landscape, particularly in the Grocery channels. The NAM owns sales performance across a portfolio of key national customers, developing and executing customer-specific strategies, building strong relationships with buyers and brokers, and managing trade spend and promotional planning.
Strategic Account Management: Own annual sales targets and business plans for assigned accounts including Albertsons and other key retailers in the West regions.
Relationship Building: Develop and maintain strong relationships with key customer contacts, brokers, and distributor partners to ensure best-in-class execution and long-term growth.
Retail Execution: Conduct store visits as needed to assess in-market performance, identify improvement areas, and ensure execution of trade initiatives.
Budget Management: Manage trade spending and ensure efficient allocation of promotional dollars within assigned accounts.
Broker Oversight: Lead day-to-day relationship with ASM, Lotus' grocery broker, ensuring alignment and execution of strategic priorities.
Representation: Represent Lotus Bakeries at customer meetings, industry conferences, broker summits, and trade shows.
Collaboration: Work cross-functionally with key stakeholders including Marketing, Finance, Demand Planning, Supply Chain, and Category Management
- Minimum of 5+ years of progressive experience in CPG sales, preferably within food or beverage categories.
- Proven experience managing national retail accounts in grocery or mass channels.
- Expertise in trade promotion management, forecasting, and annual planning.
- Proficient in syndicated data platforms (Nielsen, IRI, SPINS) and capable of turning insights into compelling customer-facing stories.
- Strong communication, presentation, and negotiation skills.
- Demonstrated ability to work independently, while thriving in a nimble, entrepreneurial environment.
- Prior experience managing and leading broker relationships is a plus.
Ons aanbod - De kans om mee te bouwen aan een groeiende, internationale omgeving
- Deel uitmaken van een ambitieus en gedreven team vol talenten
- Veel leer- en groeikansen in de wereld van Category Management
- Nauwe samenwerkingen met verschillende stakeholders in de groep
- Een bedrijfscultuur waar passie, team spirit en open dialoog de belangrijkste drijfveren zijn
- Een aantrekkelijk salarispakket, inclusief extralegale voordelen
- En uiteraard: elke dag koekjes
