White Lodging

Market Senior Marketing Manager

White Lodging$85K *
Hospitality & Recreation
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Experience managing social media platforms and digital marketing campaigns.
  • Strong analytical skills to interpret data and refine strategies.
  • Excellent project management and organizational abilities.
  • Strong communication skills to present insights clearly to various audiences.
  • Ability to multitask and prioritize in a fast-paced environment.
  • Detail-oriented with a focus on driving revenue and measurable results.

Responsibilities

  • Develop and execute integrated marketing strategies across multiple channels.
  • Manage brand positioning and online presence, including website updates.
  • Oversee social media strategy and content creation.
  • Plan and analyze email marketing campaigns to drive engagement.
  • Collaborate on marketing calendars aligned with property goals.
  • Analyze campaign performance and build monthly reports tracking KPIs.
  • Identify local partnerships, sponsorships, and advertising opportunities.

Benefits

  • Medical, Dental, and Vision insurance starting Day 1.
  • Life Insurance and Disability Insurance provided.
  • Paid Parental Leave available for new parents.
  • DailyPay option for payroll flexibility.
  • Employee Assistance Program (EAP) for wellness support.
  • 401(k) with company match to aid retirement savings.
  • Vacation/Paid Time Off (PTO) with rollover options.
  • Complimentary wellness tools to encourage health.
  • Unlimited referral bonuses for employee recruitment.
  • Leadership development and tuition reimbursement opportunities.
  • Discounts on hotel stays, dining, and travel/entertainment experiences.
  • Multiple hotels in each market creating potential for career growth.
Full Job Description
Description
Compensation starts at $85,000!

This position supports five separate hotels that comprise Marriott IndyPlace: JW Marriott Indianapolis, Marriott Indianapolis Downtown, Courtyard by Marriott, SpringHill Suites by Marriott, and Fairfield by Marriott.


Summary

The Senior Marketing Manager drives demand and revenue for hotel and restaurant outlets by developing and executing strategic, multi-channel marketing initiatives. This role blends creativity with analytics, partnering closely with Sales, Revenue Management, and Food & Beverage teams to align marketing strategies with business goals and deliver measurable results.

What You'll Do

  • Develop and execute integrated marketing strategies across digital, social, email, PR, and on-property channels.
  • Manage brand positioning, messaging, and online presence, including website updates and guest-facing platforms.
  • Oversee social media strategy and content creation, directly or in partnership with agencies.
  • Plan, execute, and analyze email marketing campaigns to drive engagement and revenue.
  • Collaborate on marketing calendars, ensuring alignment with property goals and seasonal initiatives.
  • Analyze campaign performance and build monthly reports to track KPIs and ROI.
  • Identify and activate local partnerships, sponsorships, and advertising opportunities.
  • Serve as the on-property brand liaison, supporting events, activations, and programming.
  • Partner with Sales, Rooms, and F&B teams to develop and promote offers and experiences.
  • Attend Revenue and F&B meetings to identify opportunities and align strategies.
  • Support creative development for digital and print materials using tools like Canva or Adobe platforms.
  • Manage relationships with agencies, vendors, and partners to ensure projects are delivered on time and within budget.


What You'll Bring

  • Bachelor's degree in Marketing, Communications, Business, or related field.
  • Experience managing social media platforms and digital marketing campaigns.
  • Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
  • Excellent project management and organizational abilities.
  • Strong communication skills with the ability to present insights clearly to various audiences.
  • Ability to multitask and prioritize in a fast-paced environment.
  • Detail-oriented mindset with a focus on driving revenue and measurable results.
  • Experience working cross-functionally with internal teams and external partners.


What You Can Look Forward To

  • Medical, Dental, and Vision insurance (starting Day 1)
  • Life Insurance and Disability Insurance
  • Paid Parental Leave
  • DailyPay option
  • Employee Assistance Program (EAP)
  • 401(k) with company match
  • Vacation/Paid Time Off (PTO) with rollover
  • Complimentary wellness tools
  • Unlimited referral bonuses
  • Leadership development and tuition reimbursement
  • Discounts on hotel rooms, dining, and other travel/entertainment experiences
  • Multiple hotels in each market = more opportunities for growth

About White Lodging

White Lodging is a hospitality company that develops, owns, and operates hotels. The company was founded in 1985 and is headquartered in Merrillville, Indiana. White Lodging operates more than 30 hotels across the United States, including brands such as Marriott, Hilton, and Hyatt. The company also provides management services for hotels owned by other companies. White Lodging has been recognized for its commitment to sustainability and has received numerous awards for its environmental initiatives.
Learn more about White Lodging
Size
10,000 employees
Industry

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