TikTok

Lead Content Strategy Product Manager (Multiple Positions)

TikTok$210K — $414K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Master's degree in Business Administration, Management, Analytics, Journalism, Media, Marketing, Communications, or related field, and 3 years related experience; or a Bachelor's degree in a similar field with 5 years experience.
  • 3 years experience in the copyright platform industry.
  • Proven product management experience building creator features or managing creator programs.
  • Experience planning and facilitating user interviews and usability tests.
  • Skilled in building and managing user feedback loops and prioritizing usability issues.

Responsibilities

  • Manage end-to-end product development lifecycles for consumer digital media products.
  • Develop business and project plans based on the needs of creators and end-users.
  • Translate market research and user feedback into clear product roadmaps and requirements.
  • Collaborate with cross-functional teams including Engineering, Design, and Legal.
  • Analyze and leverage metrics to iterate features and optimize user experience.
  • Mentor junior team members to enhance their development.

Benefits

  • Day one access to medical, dental, and vision insurance.
  • 401(k) savings plan with company match.
  • Paid parental leave and short-term/long-term disability coverage.
  • Life insurance and wellbeing benefits.
  • 10 paid holidays and 10 paid sick days annually, plus 17 days of Paid Personal Time.
Full Job Description
Responsibilities

Manage end-to-end product development lifecycles (concept to launch and iteration) for consumer-facing digital media products to improve the content ecosystem and limit the distribution of negative content. Understand the needs and pain points of creators and end-user consumers, to develop business and project plans that enhance the platform and provide media content suitable for a broad audience. Translate market research, user feedback, business objectives, and competitive analysis into clear product roadmaps, priorities, and detailed requirements. Collaborate with cross-functional and regional stakeholders, including Engineering, Design, Data Science, Operations, Policy, and Legal, to secure buy-in, align resources, and resolve conflicting priorities. Monitor, measure, analyze, and leverage metrics to rapidly iterate features, validate optimizations and drive data-informed strategy decisions that continuously improve the user experience. Mentor junior-level team members.

Qualifications

Qualifications Must have a Master's degree or foreign equivalent degree in Business Administration, Management, Analytics, Journalism, Media, Marketing, Communications, or a related field, and 3 years of related work experience; OR a Bachelor's degree or foreign equivalent degree in Business Administration, Management, Analytics, Journalism, Media, Marketing, Communications, or a related field, and 5 years of post-bachelor's, progressive related work experience. Of the required experience, must have 3 years of experience in each of the following: Copyright platform industry; Product management experience building creator features or managing creator programs; Planning and facilitating user interviews, usability research, usability tests, and A/B tests to validate content decisions; Building and managing user feedback loop, including triaging, quantifying, and prioritizing user pain points, usability issues, and feature requests; Utilizing Product Opportunity Evaluation Matrix and Customer Journey Map to analyze customer requirements; and Interfacing directly with business leaders and stakeholders to present product or project documents, including strategy, timeline, and status documents. Travel Requirement: International travel required up to 25%. Type: Full time, 40 hours/week Location: San Jose, CA Salary Range: $210000 - $414000 per year To Apply, click the apply button below. Contact [redacted] if you have difficulty submitting resume through the website.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $210000 - $414000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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