Job Description:
We are looking for a Director of Global Campaigns, Hybrid Cloud who will translate Hybrid Cloud business and go-to-market priorities into an integrated marketing strategy that drives customer behavior change, pipeline growth and measurable business outcomes. This leader will partner closely with product and solution marketing to shape the Hybrid Cloud marketing plan, define the marketing approach for priority customer and business initiatives, and lead cross-functional teams to build integrated, end-to-end activation plans. They will orchestrate across global marketing, product marketing, sales, regional marketing, digital, communications, partner, enablement and operations teams to align investment, content, activation, measurement and execution behind shared outcomes.
As the Director of Global Campaigns, Hybrid Cloud you will:
Define the marketing approach for priority Hybrid Cloud initiatives, including target audiences, customer behavior-change objectives, key market moments, content needs, activation approach and success measures.
Orchestrate across global marketing and broader HPE teams including product marketing, sales, regional marketing, digital, communications, partner, channel, enablement, events, analytics and operations.
Build integrated 360° activation plans that align campaign moments, digital engagement, field marketing, partner activity, communications, enablement, content and measurement into a single execution approach.
Set marketing targets and shared success measures with product marketing, analytics and activation teams, ensuring plans connect to pipeline, opportunity progression, customer engagement and business impact.
Interpret performance, market feedback and sales insights to identify what is working, what is not, what should stop, and what needs to change.
Drive faster decisions and clearer trade-offs on investment, prioritization, content, activation and resource focus across priority Hybrid Cloud initiatives.
Prepare clear executive narratives, performance views, risks, asks and recommended actions for senior leadership forums.
Ensure cross-functional teams operate with shared accountability, clear owners, aligned milestones, documented decisions and feedback loops back into strategy.
Guide integrated content strategy across awareness, consideration and intent, ensuring messaging and assets support the customer journey and are reusable across global, regional, partner and sales motions.
15+ years of experience required, with at least 10+ years of progressive leadership experience in B2B marketing, campaign strategy, demand generation or integrated marketing leadership, ideally in enterprise software/SaaS or cloud infrastructure domains.
Experience leading or orchestrating matrixed teams across Product Marketing, Sales, Field, Digital, Partner, Communications and Marketing Operations.
Deep understanding of B2B technology marketing, enterprise buyer journeys, demand creation, pipeline acceleration and full-funnel activation.
Experience partnering with product marketing, sales, regional marketing, digital, communications, partner, channel, enablement, events, analytics and operations teams.
Strong performance orientation, with the ability to interpret data, identify implications, recommend actions and optimize plans against agreed outcomes.
Commercial acumen and confidence discussing investment, trade-offs, pipeline contribution, opportunity progression and business impact with senior stakeholders.
Strong planning discipline with the ability to manage complexity, align contributors, clarify ownership, and keep work moving through focused, productive collaboration.
Job:
Marketing
Job Level:
Director
The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
– United States of America: Annual Salary USD 150,500 - 301,500 in Colorado // 163,000 - 326,000 in Massachusetts // 163,000 - 347,500 in California // 143,500 - 347,500 in North Carolina & Texas
The listed salary range reflects base salary. Variable incentives may also be offered.
Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html
The estimated job application period closure is December 7 2026; this timeline is provided for transparency and internal planning purposes.