Director of Marketing

Aalyria Technologies, Inc

$150K — $180K *
US-AnywhereRemote in United States
Aerospace & Defense
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years of B2B technology marketing experience, including 3+ years in high-growth startups.
  • Proven track record of building a marketing function from scratch with measurable pipeline results.
  • Exceptional writing and editing skills, capable of translating technical information into compelling content.
  • Experience in marketing to both government and commercial sectors with an understanding of their unique dynamics.
  • Strong proficiency in managing tools, analytics, and budgets directly without team support required.
  • Bachelor's degree or equivalent work experience.

Responsibilities

  • Own and develop the company's positioning and messaging for diverse audiences.
  • Create a robust content engine, including website and technical documentation.
  • Lead and execute the events program, driving participation in key industry conferences.
  • Design and implement targeted demand generation campaigns for enterprise and government sales.
  • Support the sales team with necessary materials and tailored assistance.
  • Manage brand stewardship and public relations, including open-source ecosystem communications.

Benefits

  • Innovative work environment focused on aerospace communications.
  • Opportunity to contribute to national security initiatives.
  • Career growth with professional development options.
  • Collaborative and inclusive workplace culture.
  • Flexible working arrangements with hybrid remote options.
Full Job Description
Role Overview:

Aalyria is seeking its first dedicated marketing leader. The company has a strong story: Google-heritage

technology, marquee customers, and a category we effectively define. This role builds the marketing function

from scratch, covering positioning, content, events, and demand generation for two distinct audiences,

commercial network operators and the U.S. government.

This is a hands-on role. You will write, ship, and run programs yourself before you hire, and the function exists

to create pipeline for the sales and growth teams.

Key Responsibilities:

Positioning and Content

  • Own positioning and messaging: a clear, technically credible story, versioned for commercial operators, defense and civil space customers, and partners.
  • Build the content engine: website, technical collateral, case studies, demo narratives, thought leadership, and the sales deck system.

Events and Demand Generation

  • Run the events program: select and win the conferences and trade shows where our buyers are (commercial space, satellite, defense), each measured on pipeline produced.
  • Drive demand generation suited to enterprise and government sales cycles: targeted campaigns, account-based programs, and the nurture motion behind long deals, measured in qualified pipeline created.

Field Support and Brand

  • Arm the sales and growth teams with materials, proof points, and per-pursuit support.
  • Steward the brand and PR: announcements, analyst and press touchpoints, and the public technical presence, including our open-source ecosystem, with judgment about what a company in our markets should and should not say publicly.

Required Qualifications:

  • 8+ years of B2B technology marketing, with at least 3 building or leading marketing at a high-growth startup.
  • A record of building a marketing function or a major motion from scratch, with the pipeline it produced.
  • Strong writing and editing; able to interview an engineer and produce accurate, compelling material.
  • Experience marketing to both government and commercial buyers, or a clear grasp of how the two differ.
  • Comfortable owning tools, metrics, and budgets directly before there is a team.
  • Bachelor's degree or equivalent experience.

Preferred Qualifications:

  • Deep-tech, infrastructure, space, telecom, or defense technology domain experience.
  • Experience working alongside government growth and BD teams: event strategy around program offices, capability one-pagers, past-performance narratives.
  • Familiarity with the space and satellite communications ecosystem, its trade press, and its conference circuit.
  • Product marketing depth, including pricing and packaging narratives for platform software.

What We Offer:

  • Innovative Environment: Work at a cutting-edge company shaping the future of aerospace communications.
  • Impactful Work: Directly contribute to critical national security programs and initiatives.
  • Growth Opportunities: Expand your career with opportunities for professional development and advancement.
  • Inclusive Culture: Be part of a collaborative, supportive, and inclusive workplace where your contributions matter.
  • Flexibility: Flexible working arrangements including hybrid remote/in-office schedules.
  • Compensation and Equity: Competitive salary, comprehensive benefits (401(k), dental, vision, health, life insurance), paid time off, and equity options.

ITAR/EAR Requirements:

This position involves access to export-controlled information. To comply with U.S. government export regulations, applicants must meet one of the following criteria:

(A) Qualify as a U.S. person, which includes:

  • U.S. citizen or national
  • U.S. lawful permanent resident (green card holder)
  • Refugee under 8 U.S.C. 1157
  • Asylee under 8 U.S.C. 1158

(B) Be eligible to access export-controlled information without requiring an export authorization.

(C) Be eligible and reasonably likely to obtain the necessary export authorization from the appropriate U.S. government agency.

The company reserves the right to decline pursuing an export licensing process for legitimate business-related reasons.

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