Linqia

Creative Strategy Manager

Linqia$110K — $130K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-12 years of experience in creative, social, or content strategy
  • Minimum 2 years of managerial experience
  • Proficient in collaborating with creators
  • Strong background in art direction, copywriting, or creative strategy
  • Bachelor's degree or equivalent required
  • Residing in NYC and able to commute to the office 3 times a week

Responsibilities

  • Assist in developing and improving processes for team growth and hiring
  • Collaborate with leadership on setting and tracking team goals
  • Manage project bandwidth and prioritize resources for the team
  • Mentor and manage 5+ Creative Strategists
  • Generate insight-driven campaign ideas for clients
  • Lead creation of business proposals and client presentations
  • Craft creative briefs and provide feedback on creators' concepts

Benefits

  • Opportunity to work closely with senior leadership
  • Mentorship role for junior team members
  • Hybrid work environment in a dynamic NYC location
  • Involvement in a forward-thinking influencer marketing team
  • Emphasis on personal and professional growth within the organization
Full Job Description
Creative Strategy Manager

The responsibility of the Creative Strategy Manager is to work closely with the VP, Creative & Client Strategy to oversee the Creative Strategy team, helping deliver against our team goals while acting as a mentor and guide to more junior team members. The Creative Strategy Manager will also be an active member of the team, acting as a senior support to Linqia's revenue organization across a broad range of clients.

What You'll Do
  • People & Processes:
    • Assist with and develop process improvements for employee growth, development, and hiring
    • Collaborate with the VP, Creative & Client Strategy on team goal setting, tracking, and delivery
    • Manage bandwidth, allocate projects, and prioritize resources for the Creative Strategy team
    • Act as a people manager for 5+ Creative Strategists
  • Creative (Pre-Sale):
    • Ideate on insight-driven creator campaign ideas for our clients
    • Lead the creation of new business proposals
    • Design slides for proposals and proactive decks (using Canva templates)
    • Create social media mocks, including editing images and copywriting, for proposals and proactive decks
  • Creative (Post-Sale):
    • Craft creative briefs for creators, including sourcing music and designing mood boards
    • Give creators feedback on their creative concepts to up-level their creative executions
  • Creative (Cross-Client):
    • Act as a thought leader when speaking about social media and influencer creative trends internally and within the industry

Ideal Qualifications
  • 7-12 years experience in creative and/or social and/or content strategy
  • At least 2 years of managerial experience
  • Experience working with creators
  • Strong background in either art direction, copywriting, or creative strategy
  • Bachelor's degree or equivalent
  • Located in the NYC area and able to commute to the office 3 times a week


Creative Strategy Team

The Creative Strategy Manager will be part of the Creative Strategy team. The Creative Strategy team's responsibility is to deliver world-class influencer marketing creative strategy, solutions, and content for Linqia's clients.

As a member of the Creative Strategy team, you'll work to embody Linqia's core values:
  • Be human.
  • Act like an owner.
  • Move fast and learn from it.
  • Create great experiences.
  • Be a problem solver.
  • Data wins.

In addition to this, our team ethos is to be:
  • Great partners to our colleagues and our clients.
  • Eternally curious and always learning.
  • Open to change as the industry, Linqia, and our processes evolve.


Location
  • New York City (hybrid)

About Linqia

The Conrad Seipp Brewing Company was established in 1854 by German immigrant Conrad Seipp in Chicago, Illinois. The brewery is notable for its prolific use of advertising, making it one of the most successful breweries of its era. It survived through Prohibition, but ultimately closed in 1933.
Learn more about Linqia
Industry
Founded
2012

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