Channel Sales Manager

AllTerra Central

$90K — $110K *
Technical Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Proven relationship-building skills with partners and stakeholders.
  • Excellent communication, presentation, negotiation, and consultative selling abilities.
  • Comfortable engaging with field personnel, business leaders, and C-suite executives.
  • Proficiency in CRM platforms and sales pipeline management.
  • Willingness to travel regularly, including 30-50% overnight trips to various locations.

Responsibilities

  • Prospect and cultivate new reseller relationships across relevant industries.
  • Promote AllTerra's technology portfolio, focusing on RTKNET capabilities.
  • Conduct outreach through cold-calling, networking, and business development efforts.
  • Maintain targeted lists of prospective resellers within assigned regions.
  • Manage and enhance existing reseller partnerships with active support.
  • Lead regular meetings and product demonstrations with reseller partners.
  • Train and educate partners on technology applications to improve workflows.

Benefits

  • Collaborative work environment fostering strategic partnerships.
  • Opportunities for professional development and training.
  • Flexibility in location with options in Austin, Houston, Dallas, or San Antonio.
Full Job Description
We are seeking a motivated, results-driven Channel Sales Manager to grow and support our network of sub-dealers and resellers while promoting the innovative technologies and services that AllTerra Central represents. This role is ideal for a consultative sales professional who enjoys building relationships, developing strategic partnerships, and driving revenue growth through channel sales.

NOTE: This position can be based in Austin, Houston, Dallas or San Antonio, Texas

What You'll Do
Channel Development & Sales Growth
  • Prospect and develop new reseller relationships throughout the construction, surveying, geospatial, mapping, and UAV industries.
  • Promote AllTerra's technology portfolio with a strong emphasis on the benefits and capabilities of RTKNET.
  • Conduct proactive outreach through cold-calling, networking, and business development activities.
  • Research and maintain targeted lists of prospective resellers within assigned territories.
  • Collaborate with sales leadership to establish pricing structures and channel sales strategies.
Reseller Relationship Management
  • Manage and enhance relationships with existing reseller partners.
  • Support reseller sales teams through customer consultations, demonstrations, and sales support.
  • Coordinate and lead regular reseller meetings, product demonstrations, and follow-up activities.
  • Develop strong relationships with reseller sales representatives, managers, and executive leadership.
Product Expertise & Customer Support
  • Become a trusted expert on AllTerra's technology solutions and applications.
  • Conduct product demonstrations and educate partners on how our solutions improve customer workflows.
  • Coordinate onboarding, training, education, and troubleshooting support in collaboration with technical support teams.
  • Assist reseller partners in identifying opportunities and closing business.
Sales Operations & Strategy
  • Maintain accurate opportunity pipelines, sales activities, and customer records within HubSpot CRM.
  • Analyze sales performance and provide business insights to leadership.
  • Collaborate with other sales team members to identify cross-selling and partnership opportunities.
  • Participate in relevant industry associations, conferences, and trade events.


Requirements

Required Qualifications
  • Proven ability to build relationships and establish credibility with customers, partners, and internal stakeholders.
  • Strong communication, presentation, negotiation, and consultative selling skills.
  • Ability to engage comfortably with field personnel, business leaders, and C-suite executives.
  • Proficiency with CRM platforms and pipeline management.
  • Ability and willingness to travel regularly and navigate active construction environments. Regular visits to reseller offices and customer locations throughout the assigned territory.
  • Overnight travel of approximately 30-50%.
Preferred Qualifications
  • 3-5 years of technology sales experience within construction, surveying, engineering, geospatial, or related industries.
  • 3-5 years of experience managing customer accounts, sales cycles, leads, and pipelines.
  • Knowledge of Trimble field and office software, GNSS, GIS, or related positioning technologies.
  • Understanding of surveying, construction, engineering, or geospatial workflows.
  • Experience with UAVs, mobile mapping, laser scanning, imaging systems, or other advanced positioning technologies.

NOTE: This position can be based in Austin, Houston, Dallas or San Antonio, Texas

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