CDK Global is an American technology company that provides software and digital marketing solutions for the automotive industry. The company was founded in 1972 and is headquartered in Hoffman Estates, Illinois. CDK Global's products and services include dealer management systems, digital advertising, and customer relationship management tools. The company has partnerships with major automotive manufacturers such as General Motors, Ford, and Toyota, and serves over 30,000 dealerships worldwide. CDK Global has been recognized for its innovative technology and has received several awards for its products and services.