Personal Branding

You’ve likely been a part of goal setting for your last company. Take the same principles that lead to a strong organizational strategy and apply them to creating a strong job-search strategy. Any successful organization got to where it is today, because they decided long ago to focus on a goal and craft a plan … Read More

There’s no time to lose when distinguishing yourself from the competition. Try these tactics to make a connection. In this market, you need to leave people wanting more. And you need to move quickly to provoke that response. Here’s a tool chest of devices for capturing and holding attention. If you execute them consistently, these … Read More

Ways to show a company your value and compel them to bring you onboard As I coach clients across the country, I’m always impressed by their caliber of accomplishments. It’s amazing to see some of the feats they’ve realized. Having said this, it’s important for candidates to remember the value that they bring to a … Read More

Lessons on finding your passion from charity, the classroom and the board room can put your job search on a different track. Raison d’etre. I just love that phrase. It means, “reason for existence.” If you want to maintain your enthusiasm and make the effective decisions necessary to accelerate your career, it is critical to … Read More

Five steps to managing your online identity and ensuring that when someone Googles you, they see the personal brand you build. In 2004, I delivered a personal-branding presentation that, for the first time, included a slide that asked the question: “If you don’t show up in Google, do you exist?” That slide got a huge … Read More

How giving speeches can propel your job search. “What?! Stand up in front of an audience and give a speech! Are you kidding? I’d rather die!” Author: Just about everyone. In fact, most people are terrified to give speeches — but once you overcome your fear, speaking to audiences large or small can be a … Read More

Three ways to transform your office look into appropriate evening attire. You don’t have time to run home to change after work, but you don’t want to show up to dinner or drinks looking like you are about to deliver a PowerPoint presentation. Not to worry! Your most basic office look is easily transformed into … Read More

A timeline outlining how executives dress code attire gets sloppy with time. Most of us begin every new job with the best intentions to dress sharp five days a week, 50 weeks a year. But alarm clocks and laundry days eventually win out, and our office clothing choices weaken. 0-3 months You lay out your … Read More

Suggestions on how take 10 years off your image and be perceived as more youthful in the office. How old an impression do you make when you’re interviewing? Of course, we all know that an interviewer can just count backwards from the year of graduation printed on your resume. However, here is the truth: Perception … Read More