Marketing Automation Manager Jobs

Discover Marketing Automation Manager opportunities at companies seeking experienced professionals to build and optimize the systems behind effective marketing campaigns. These roles combine marketing strategy, technology, data, and cross-functional leadership to help organizations engage prospects and customers at scale. Ladders features vetted professional jobs with salaries of $100,000 or more, helping you focus your search on senior-level opportunities.

What Does a Marketing Automation Manager Do?

Marketing Automation Managers oversee platforms and processes that support email marketing, lead nurturing, customer journeys, and campaign execution. They may manage tools such as marketing automation and CRM systems, establish audience segmentation and lead-scoring programs, and partner with marketing, sales, and operations teams. Responsibilities often include maintaining data quality, improving workflows, measuring campaign performance, and ensuring communications follow applicable privacy and consent requirements.

Skills and Qualifications Employers Seek

Employers commonly look for experience with marketing automation platforms, CRM integrations, campaign analytics, and lifecycle marketing. Strong candidates can translate business goals into scalable programs, interpret performance data, troubleshoot technical issues, and communicate clearly with stakeholders. Depending on the role, qualifications may also include experience managing a team or agency partners, overseeing budgets, and supporting marketing operations or revenue operations initiatives.

Career Opportunities and Compensation

Marketing Automation Manager positions can be found across technology, financial services, healthcare, retail, business services, and other industries. Scope varies by employer: some roles focus on platform administration and campaign delivery, while others lead broader marketing operations, customer engagement, or automation strategy. Compensation depends on factors such as location, company size, industry, experience, and role responsibilities. Browse Ladders for vetted openings paying $100,000 or more.

Find Marketing Automation Manager Jobs on Ladders

Use Ladders to explore senior marketing automation opportunities and identify roles that match your experience and career goals. Review each listing for details about platform requirements, team structure, responsibilities, and compensation, then tailor your application to highlight measurable results in campaign performance, pipeline contribution, operational efficiency, and customer engagement.

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$110K - $120K *

Drive client success through strategic account management, focusing on renewals, growth, and performance. Manage relationships with publisher partners, delivering impactful insights to enhance engagem...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Join a team that's driving impactful marketing operations for events. You'll manage end-to-end processes, collaborate with cross-functional teams, and optimize campaigns to enhance engagement and perf...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$100K - $120K *

Champion integrated marketing strategies to elevate brand presence and drive demand for a luxury travel experience. Collaborate with cross-functional teams to optimize performance and deliver impactfu...

CanadaRemote

Yesterday

  •   5 - 7 years exp.  •   Hospitality & Recreation

$110K - $130K *

Pioneer customer success by optimizing relationships and driving value for clients, ensuring their software needs are met and fostering growth through engagement, upselling, and retention efforts in a...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's redefining product management by building innovative features from concept to launch. Leverage AI tools to enhance efficiency and drive product operations, ensuring seamless deliver...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$115K - $155K *

Elevate the narrative of a leading B2B company by crafting compelling content that drives organic growth. Own the content calendar, collaborate cross-functionally, and transform complex ideas into eng...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$94K - $266K *

Lead the charge in transforming customer engagements by managing AWS solutions delivery, ensuring client satisfaction, and driving strategic growth through strong relationships and innovative practice...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$125K - $150K *

Lead customer relationships and delivery for AWS engagements, ensuring satisfaction and quality. Collaborate with sales for account growth, guide project teams, and drive AI-enabled solutions while ma...

CanadaRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$90K - $110K *

Bring your expertise to a dynamic role where you'll shape marketing strategies and positioning for academic programs, ensuring clarity and effectiveness throughout their lifecycle while collaborating...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$77K - $114K *

Shape engaging content marketing strategies that drive audience growth and conversions. Lead efforts in content planning, development, SEO optimization, and performance analysis to enhance business go...

San Ramon, CARemote

Reposted yesterday

  •   5 - 7 years exp.  •   Business Services

$88K - $136K *

Lead integrated marketing initiatives for newly acquired literacy programs, focusing on bilingual education. Collaborate with cross-functional teams to enhance engagement and drive adoption through st...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$122K - $144K *

Drive impactful demand generation strategies that connect scientists with essential tools. Lead multi-channel campaigns, analyze performance, and collaborate across teams to enhance engagement and opt...

CanadaRemote

1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$144K - $189K *

Drive impactful co-marketing initiatives with channel partners across the Americas, enhancing partner-sourced pipeline while ensuring alignment with sales strategies and clear ROI standards. Collabora...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$120K - $145K *

Shape the future of AI by leading advanced analytics initiatives, optimizing workflows, and deploying innovative solutions for enterprise clients. Collaborate with cross-functional teams to drive impa...

CanadaRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$100K - $120K *

Innovate your career by driving go-to-market strategies and customer marketing for CPQ solutions. Collaborate across teams to launch initiatives, craft compelling narratives, and leverage AI tools to...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$95K - $105K *

Transform creative visions into tangible assets by managing the entire production lifecycle. Oversee timelines, quality control, and vendor relationships to ensure projects are delivered on-brand, on...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Media

$138K - $165K *

Accelerate progress at the forefront of AI by leading innovative marketing strategies. Leverage your expertise to shape and expand market presence while collaborating with top researchers and organiza...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$145K - $175K *

Empower the future of AI by leading innovative marketing strategies from the ground up. Collaborate across functions to craft compelling narratives, establish industry presence, and define how we show...

New York, NYRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$134K - $173K *

Drive impactful customer success within our Scaled team by leading, coaching, and inspiring members to optimize client engagement and satisfaction, ensuring measurable value and improving operational...

CanadaRemote

Reposted today

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $100K *

Join a team that's dedicated to driving client success through strategic marketing engagement. You'll manage client relationships, enhance platform adoption, and collaborate cross-functionally to achi...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Transform the future of product management by leading AI-driven initiatives, collaborating across teams, and shaping strategies that enhance customer experiences and drive business growth in a dynamic...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Champion growth in smart manufacturing by managing key accounts, driving sales, and fostering relationships within the Industry 4.0 ecosystem. Leverage technical expertise to support IIoT adoption and...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$145K - $185K *

Engage the customer lifecycle by developing scalable marketing programs that enhance onboarding, retention, and expansion. Collaborate cross-functionally to transform insights into impactful strategie...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Information Technology

$96K - $154K *

Lead the charge in building automated regression capabilities, collaborating with cross-functional teams to design and implement scalable Playwright and TypeScript automation, ensuring software qualit...

Virginia, MNRemote

2 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$95K - $115K *

Transform the go-to-market strategy by owning and optimizing HubSpot systems, ensuring seamless integration across Marketing, Sales, and Customer Success to drive measurable business impact and enhanc...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Marketing Automation Manager do?question toggle

    A Marketing Automation Manager oversees marketing platforms, campaign workflows, audience segmentation, lead nurturing, and performance reporting. The role often involves partnering with sales, marketing, and operations teams to improve customer engagement and marketing efficiency.

  • What skills are important for Marketing Automation Manager jobs?question toggle

    Commonly sought skills include marketing automation and CRM platform experience, campaign analytics, lifecycle marketing, workflow design, data management, and cross-functional communication. Some positions also require people management, budgeting, or marketing operations experience.

  • Which industries hire Marketing Automation Managers?question toggle

    Employers across technology, financial services, healthcare, retail, business services, and many other industries hire Marketing Automation Managers. Responsibilities and platform requirements vary by company and sector.

  • Do Marketing Automation Manager jobs pay $100,000 or more?question toggle

    Some Marketing Automation Manager roles pay $100,000 or more, particularly senior positions with broader strategic, technical, or team leadership responsibilities. Compensation varies based on location, experience, industry, company size, and the scope of the role. Ladders focuses on vetted professional jobs paying at least $100,000.

  • How can I find a Marketing Automation Manager job on Ladders?question toggle

    Search Ladders for Marketing Automation Manager openings and review each listing's responsibilities, required platforms, qualifications, and compensation information. Highlight relevant experience and measurable outcomes when applying.