Director, Patient Marketing Jobs

Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.

What Does a Director of Patient Marketing Do?

A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.

Common Responsibilities and Skills

Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.

Where Patient Marketing Leaders Work

Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.

Find Director, Patient Marketing Jobs on Ladders

Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.

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$67K - $199K *

Elevate product strategy and execution for Epic EHR solutions, driving user-centric design and agile methodologies. Collaborate with stakeholders to enhance healthcare delivery through innovative info...

RemoteRemote

3 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$112K - $193K *

Lead the design and oversight of complex actuarial models to enhance pricing and risk strategies in health care. Collaborate on bid submissions and mentor junior staff while analyzing trends to drive...

Minnetonka, MNRemote

5 days ago

  •   5 - 7 years exp.  •   Healthcare

$159K - $273K *

Lead transformative consulting engagements for payer and provider clients, integrating strategy, operations, and analytics to enhance growth and adapt to evolving payment models while managing dedicat...

Washington, DCRemote

6 days ago

  •   8 - 10 years exp.  •   Healthcare

$150K - $170K *

Join us to lead demand planning and logistics optimization in Life Sciences. Drive data-driven decisions, enhance capacity strategies, and ensure compliance while collaborating across teams to improve...

Boston, MARemote

4 days ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$125K - $150K *

Optimize reimbursement strategies and regulatory compliance by leading analysis, developing policies, and mentoring teams. Drive operational excellence and foster relationships with stakeholders to en...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Healthcare

$135K - $165K *

Transform the marketing landscape by driving product launches, shaping narratives, and executing strategies in a dynamic environment. Collaborate closely with engineers to communicate complex technolo...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Lead the charge in designing and implementing complex operational workflows that enhance service delivery and client experience. Collaborate with cross-functional teams to drive continuous improvement...

Johnson City, TNRemote

1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$111K - $167K *

Transform your career by leading clinical strategies and implementations, ensuring successful adoption of digital solutions while collaborating with diverse stakeholders to enhance patient safety and...

United StatesRemote

3 days ago

  •   Less than 5 years exp.  •   Business Services

$150K - $230K *

Champion your career by driving oncology product success and building impactful relationships with healthcare professionals. Leverage your expertise to enhance patient access and deliver innovative so...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$152K - $283K *

Lead the development of high-quality, compliant data engineering practices that enhance enterprise data governance and accelerate data-driven decision-making for improved patient outcomes across the o...

East Hanover, NJRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$180K - $230K *

Advance scientific engagement by building relationships with healthcare professionals in Northern California. Leverage expertise in hematology/oncology to support clinical development and deliver impa...

Phoenix, AZRemote

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$110K - $125K *

Transform complex scientific data into clear medical communications. Lead multiple projects in Oncology, guiding writers and ensuring high editorial standards while engaging with clients to support th...

Philadelphia, PARemote

Reposted 4 days ago

  •   Less than 5 years exp.  •   Healthcare

$72K - $94K *

Transform patient access operations by leading centralized support functions, optimizing workflows, and enhancing service quality across multiple regions. Drive continuous improvement and develop lead...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$125K - $250K *

Shape the future of global sales strategy by leading initiatives that drive partner growth and sales enablement. Collaborate with cross-functional teams to optimize processes, enhance capabilities, an...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Technical Services

$150K - $180K *

Join a dynamic team as a senior leader, driving client relationships and revenue growth in lead-generation sectors. You'll manage a diverse portfolio, ensuring lead quality and speed while leveraging...

United StatesRemote

Reposted 4 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$129K - $231K *

Reimagine drug discovery as you lead molecular pharmacology efforts in neuroscience. Collaborate across teams to develop strategies, interpret data, and advance innovative therapies for sleep-wake dis...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$160K - $200K *

Join a dynamic team to drive employer strategy and cultivate relationships with corporate benefits executives, enhancing the adoption of innovative Virtual Care solutions in a complex sales environmen...

Minneapolis, MNRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Contribute to the design and execution of clinical studies, ensuring data integrity and quality. Collaborate cross-functionally to drive study activities and support regulatory efforts, while enhancin...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$120K - $145K *

Engage a dynamic team to drive sales growth by coordinating in-field activities, implementing strategic plans, and fostering collaboration to achieve targets while developing team capabilities and mar...

New London, CTRemote

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$95K - $155K *

Champion the adoption of MRD testing services by engaging clinicians and stakeholders, driving strategic business development, and expanding client relationships within major cancer centers and health...

Florida, USRemote

1 week ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$250K - $300K *

Champion strategic growth by leading the charge to secure complex health system accounts. Drive transformative deals with hands-on coaching, leveraging deep relationships and expertise to elevate team...

United StatesRemote

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Healthcare

$79K - $157K *

Drive impactful clinical data management across global projects, ensuring high-quality data delivery from start to finish. Collaborate with cross-functional teams and lead process improvements while m...

Durham, NCRemote

Yesterday

  •   5 - 7 years exp.  •   Healthcare

$210K - $250K *

Join a team that's dedicated to enhancing clinical integrity and quality in healthcare. Collaborate with leadership to develop standards, support physician recruitment, and ensure exceptional patient...

United StatesRemote

3 days ago

  •   Less than 5 years exp.  •   Healthcare

$95K - $115K *

Develop and optimize complex applications while collaborating with stakeholders and supporting junior staff to enhance workflow, usability, and system functionality in healthcare settings. Engage in t...

RemoteRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$273K - $372K *

Lead strategic clinical evaluations and collaborations to enhance drug development opportunities, while providing expert clinical insights across multiple immunological disorders and supporting cross...

New Jersey, USRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

Frequently Asked Questions (FAQ)

  • What does a Director of Patient Marketing do?question toggle

    A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.

  • What qualifications are common for Director, Patient Marketing jobs?question toggle

    Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.

  • Where do Directors of Patient Marketing work?question toggle

    They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.

  • How much do Director, Patient Marketing jobs pay?question toggle

    Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.

  • How can I find Director, Patient Marketing jobs paying $100K or more?question toggle

    Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.