Explore Director, Patient Marketing opportunities on Ladders, where professionals can find vetted jobs paying $100,000 or more. These senior leaders shape how healthcare organizations connect with patients, explain services and therapies, and build meaningful experiences across the patient journey.
A Director of Patient Marketing develops and leads strategies that help patients discover, understand, and engage with healthcare products, services, or programs. Depending on the organization, responsibilities may include patient insights and segmentation, brand positioning, multichannel campaigns, patient education, engagement programs, and collaboration with clinical, commercial, digital, and compliance teams.
Directors in this field often oversee marketing plans, budgets, agencies, and performance measurement. Employers may seek experience in healthcare or life sciences marketing, patient-centered communications, market research, digital marketing, analytics, and team leadership. Success also calls for clear communication, strategic judgment, and the ability to coordinate across regulated environments while keeping patient needs in focus.
Opportunities may be available with pharmaceutical and biotechnology companies, health systems, medical technology businesses, healthcare services organizations, and patient-focused agencies. Role scope varies: some positions focus on a particular brand, condition, or audience, while others lead programs across multiple products, channels, or markets.
Browse vetted Director, Patient Marketing listings on Ladders and discover senior roles with salaries of $100,000 or more. Review job requirements, compare opportunities, and find a position aligned with your healthcare marketing experience and leadership goals.
Director/Senior Director, Communications
$160K - $200K *
Shape and execute a comprehensive corporate communications strategy, enhancing reputation and awareness while translating complex scientific information for diverse audiences. Serve as a trusted advis...
2 weeks ago
Sr. Manager, Patient Access Liaison - South East (Georgia, Jacksonville, FL)
$110K - $130K *
Join our Patient Services team to enhance patient access to therapies by providing education and support. Collaborate with healthcare professionals and caregivers to minimize barriers and ensure a hig...
5 days ago
Product Management Senior Advisor
$113K - $188K *
Champion the development of innovative tools for customer service teams, enhancing agent efficiency and service quality. Collaborate across departments to drive product strategy, leveraging data and u...
1 week ago
Director, Skills & Marketplace Ecosystem
$119K - $186K *
Lead the charge in shaping a skills-powered talent ecosystem, driving strategy and governance for enterprise skills and talent marketplace initiatives that enhance workforce planning and career growth...
Reposted 3 weeks ago
Market Physician Executive - Pennsylvania
$260K - $340K *
Lead the development and execution of clinical strategies to enhance patient outcomes and operational efficiency in a multi-specialty care model, overseeing a team of healthcare professionals and coll...
5 days ago
Senior Product Marketing Manager (US)
$120K - $145K *
Unlock potential by leading product marketing strategies for developer-facing solutions. Collaborate across teams to enhance messaging, drive customer engagement, and ensure successful deployments, al...
6 days ago
Senior Director, Head of Clinical Pharmacology
$235K - $329K *
Lead clinical pharmacology initiatives, overseeing drug development across infectious disease and oncology programs. Collaborate with cross-functional teams to drive strategic advancements and ensure...
2 weeks ago
Senior Director, Medical Information
$224K - $336K *
Transform the Global Medical Information landscape by leading strategic initiatives, enhancing customer engagement, and driving innovation across therapeutic areas to ensure operational excellence and...
Today
Associate Director, Client Services
$110K - $130K *
Shape the future of client partnerships by leading loyalty strategies and cross-functional teams to enhance retail programs, driving measurable impact and client satisfaction in a fast-paced environme...
2 weeks ago
Associate Director, Clinical Science
$172K - $215K *
Drive clinical development strategies for early cancer detection, overseeing rigorous study design and execution. Collaborate with stakeholders to ensure high-quality data delivery that impacts patien...
Today
Associate Director, Medical Writing
$160K - $201K *
Lead the charge in developing high-quality clinical and regulatory documents. Collaborate cross-functionally to ensure compliance and enhance clinical trial execution while mentoring a team of medical...
2 weeks ago
$144K - $173K *
Shape the future of pharmaceutical media by leading client strategy and integrated media delivery. Drive audience engagement, manage high-impact relationships, and leverage data insights to achieve me...
2 weeks ago
$170K - $180K *
Transform the sales landscape by leading strategic initiatives that enhance performance management, forecasting, and accountability across the commercial organization, driving profitable growth and ac...
4 weeks ago
Executive Director, Key Accounts Lead
$228K - $285K *
Shape the future of market access by leading strategic account initiatives, fostering key relationships, and driving collaboration across teams to enhance product access and reimbursement in the oncol...
1 week ago
Director, Operations & Strategic Initiatives
$100K - $231K *
Partner with us to lead strategic initiatives that enhance operational performance and member outcomes in the Florida Medicaid health plan, driving alignment across teams and ensuring effective execut...
Reposted 4 days ago
Director Underwriting - Remote
$124K - $211K *
Transform your career by leading underwriting teams, driving pricing strategies, and ensuring financial performance. Collaborate across departments to influence business growth and deliver sustainable...
1 week ago
$150K - $180K *
Accelerate progress at the forefront of AI initiatives, driving strategic development and implementation across the Health Systems and Government Services unit to enhance operational excellence and cu...
1 week ago
Associate Director, Patient Services and Distribution Case Management - Great Lakes/Northeast Region
$145K - $195K *
Engage with patients and healthcare providers to streamline access to therapy. Collaborate with internal teams and specialty pharmacies to resolve reimbursement issues and enhance patient support. Dri...
2 weeks ago
$160K - $200K *
Elevate your career by leading strategic planning initiatives that drive actionable insights. Collaborate with diverse teams, mentor future leaders, and innovate in the digital space to shape impactfu...
2 weeks ago
Director, Managed Markets-National Accounts
$235K - $270K *
Lead strategic access initiatives and relationships with key stakeholders in managed markets, ensuring alignment and execution of the access strategy for a growing portfolio of therapies. Drive contra...
2 weeks ago
$90K - $130K *
Drive exceptional client experiences by leading client services strategy and operations across screening services. Empower teams to deliver timely, accurate support while fostering a culture of accoun...
3 days ago
Client Success Executive - Prescription Benefits
$80K - $95K *
Drive client success by leading strategic account teams, ensuring satisfaction, and fostering strong relationships. Leverage expertise to enhance service delivery and support client retention through...
Reposted 6 days ago
Director, Trade and Distribution
$203K - $280K *
Empower your career by leading U.S. trade and distribution strategies in oncology and rare diseases. Drive operational excellence and partner with cross-functional teams to ensure product availability...
2 weeks ago
Medical Affairs Technology and Digital Innovation Director
$190K - $238K *
Transform your career by leading the digital strategy for Medical Affairs. Drive innovation, optimize processes, and enhance scientific communications through emerging technologies while collaborating...
1 week ago
Director, Medical Science Liaison (East)
$148K - $222K *
Drive clinical adoption and enhance partnerships by leading a high-performing Medical Science Liaison team. Collaborate with sales and medical teams to educate stakeholders, influence decision-making...
1 week ago
What does a Director of Patient Marketing do?
A Director of Patient Marketing leads strategies and campaigns that help patients learn about and engage with healthcare products, services, or programs. The role may cover patient research, positioning, education, digital engagement, campaign execution, and performance measurement.
What qualifications are common for Director, Patient Marketing jobs?
Employers commonly look for a bachelor’s degree and substantial marketing experience, often in healthcare, pharmaceuticals, biotechnology, or another regulated industry. Strategic leadership, patient-centered communication, digital marketing, analytics, and cross-functional collaboration are frequently valued; specific requirements vary by employer.
Where do Directors of Patient Marketing work?
They may work for pharmaceutical and biotechnology companies, health systems, medical technology companies, healthcare services organizations, or agencies that serve healthcare clients.
How much do Director, Patient Marketing jobs pay?
Compensation varies based on employer, location, experience, and role scope. Ladders focuses on vetted professional jobs paying $100,000 or more, so browse current listings to review salary information for individual opportunities.
How can I find Director, Patient Marketing jobs paying $100K or more?
Search Ladders for Director, Patient Marketing roles and review listings that match your experience, industry background, and location preferences. Job details provide the latest information on responsibilities and compensation.