Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$175K - $218K *

Join a team that's redefining revenue growth through innovative ML solutions. As a Lead Data Scientist, you'll drive impactful monetization strategies for millions of users, collaborating across teams...

RemoteRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$188K - $282K *

Champion strategic forecasting and analytics to drive business decisions, collaborating across functions to enhance insights for the flagship franchise in narcolepsy and idiopathic hypersomnia, while...

Pennsylvania, USRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$150K - $180K *

Shape the future of enterprise-scale cybersecurity by leading vulnerability management initiatives. Drive program strategy, enhance client relationships, and mentor teams to achieve measurable risk re...

United StatesRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

Champion enterprise-scale delivery by leading vulnerability management initiatives, driving program strategy, and fostering client relationships to achieve measurable risk reduction across diverse tec...

New York, NYRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$107K - $174K *

Transform strategic accounts and drive growth by building relationships with C-suite executives. Oversee renewals and explore upsell opportunities while collaborating across departments to ensure clie...

United StatesRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$108K - $180K *

Shape the future of product development, leading cross-functional teams to execute strategic initiatives and optimize customer engagement through innovative data solutions and market insights. Drive i...

RemoteRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Join a team that's redefining customer success by leveraging AI to enhance the post-sale journey. Lead and scale a dynamic team while driving retention and expansion for enterprise clients in a fast-p...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Information Technology

$102K - $177K *

Unlock the potential of our Sports business by driving commercial execution and sales support. Collaborate with cross-functional teams to enhance marketing operations and achieve strategic objectives...

Raynham, MARemote

Yesterday

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$80K - $95K *

Drive the future of finance data analysis by ensuring accuracy and usability of financial data. Collaborate with finance and data teams to enhance reporting processes and validate data integrity for i...

United StatesRemote

2 days ago

  •   Less than 5 years exp.  •   Finance & Insurance

$100K - $120K *

Join a team that's redefining content marketing strategies while driving brand authority and customer engagement. Lead innovative projects and manage impactful content across multiple channels to elev...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$175K - $210K *

Empower your marketing expertise to drive strategy, revenue, and brand positioning across multiple segments. Lead a dynamic team, collaborate with executives, and shape customer advocacy initiatives t...

RemoteRemote

6 days ago

  •   11 - 15 years exp.  •   Enterprise Technology

$210K - $260K *

Unlock potential by leading the strategic direction of Workday AMS, overseeing client delivery, service quality, and operational excellence while driving growth and team development across diverse sec...

Chicago, ILRemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

$100K - $120K *

Join a team that's driven to build a powerful growth engine through hands-on management of acquisition campaigns and lifecycle marketing, integrating data analysis, creative collaboration, and automat...

United StatesRemote

Reposted 2 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$225K - $275K *

Redefine integration capabilities in a dynamic data monetization platform. Drive strategy, architecture, and execution of integrations while collaborating with engineering teams. Ensure clarity and re...

Columbia, MDRemote

3 weeks ago

  •   11 - 15 years exp.  •   Business Services

$143K - $273K *

Drive strategic initiatives to optimize member experiences across digital journeys. Collaborate with cross-functional teams to leverage data insights, improve marketing effectiveness, and enhance cust...

San Antonio, TXRemote

Reposted 4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $180K *

Join a team that's redefining Integrated Production excellence. Lead diverse creative projects, inspire talent, and drive innovative solutions while ensuring timely delivery and budget adherence for h...

New York, NYRemote

2 days ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$125K - $172K *

Shape the future of digital experiences by leading creative direction for marketing campaigns and branding initiatives. Collaborate across teams to deliver innovative, high-quality assets that resonat...

CanadaRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$114K - $205K *

Create innovative marketing campaigns by leading a dynamic team of designers. Drive the creative vision across multiple platforms, ensuring high-quality visuals that align with brand strategy and maxi...

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Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$138K - $200K *

Join a team that's dedicated to enhancing employee experience through strategic program management. You'll own performance cycles, engagement initiatives, and transformation efforts that shape organiz...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$160K - $170K *

Lead and grow a high-performing data science team while delivering full-cycle data solutions. Shape data infrastructure, oversee ML models, and engage with stakeholders to translate business needs int...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$249K - $336K *

Lead the charge in transforming research through innovative digital technology and data strategies. Drive scientific excellence by enhancing workflows and data products, ensuring Research teams have t...

South San Francisco, CARemote

Today

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Champion integrated commerce media strategies across diverse accounts, leading a talented team to deliver high-quality results. Drive innovation in planning, optimization, and client communication whi...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$100K - $120K *

Grow your career with us by managing customer relationships, driving satisfaction, and ensuring success as a trusted advisor. You'll lead onboarding, identify opportunities for expansion, and advocate...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $136K *

Lead integrated marketing initiatives for newly acquired literacy programs, focusing on bilingual education. Collaborate with cross-functional teams to enhance engagement and drive adoption through st...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$136K - $170K *

Elevate brand visibility by leading innovative social strategies for major sports partnerships. Collaborate across teams to transform sponsorships into engaging, fan-centric content that resonates dur...

San Diego, CARemote

4 days ago

  •   8 - 10 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.