Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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1
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$140K - $150K *

Analyze and optimize customer journeys from signup to paid conversion, leveraging data insights to drive growth strategies. Collaborate across teams to enhance product decisions and influence market p...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Join us to build a new AI-driven demand generation channel from scratch. You'll identify audiences, develop outreach strategies, and run experiments to create a repeatable pipeline, all while collabor...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Join a team that's building a new AI-driven demand generation channel from scratch. You'll identify audiences, develop outreach strategies, and run experiments to create a repeatable pipeline, all whi...

CanadaRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$132K - $207K *

Engage with North American lenders to drive impactful solutions in consumer lending. Collaborate on client opportunities, articulate value, and lead strategic initiatives to enhance FICO Scores adopti...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$100K - $130K *

Unlock your potential as a Senior Financial Analyst, driving financial insights and models to support growth. Collaborate across teams to enhance forecasting accuracy and optimize performance, playing...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$125K - $150K *

Drive your career forward by leading client engagement and market development in Knowledge & Research Services. Build relationships, shape client needs, and oversee impactful programs while collaborat...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Develop and enhance product marketing strategies to effectively communicate complex healthcare technology solutions, ensuring they resonate with customers and drive market success in a dynamic, scalab...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

Lead our marketing organization to drive growth and enhance brand presence. Oversee strategy, budget, and performance across channels while mentoring a high-performing team. Collaborate with cross-fun...

Austin, TXRemote

2 weeks ago

  •   8 - 10 years exp.  •   Hospitality & Recreation

$147K - $221K *

Lead the charge in developing and executing go-to-market strategies for innovative products, driving full-funnel demand generation and inbound pipeline growth through cross-functional collaboration an...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$218K - $230K *

Transform advertiser outcomes by owning analytics and experimentation strategy. Lead algorithm development for ad pacing and budget allocation, applying advanced data science in high-throughput enviro...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$192K - $202K *

Drive analytics and algorithmic strategies that optimize ad performance across platforms, balancing user experience with advertiser goals. Collaborate cross-functionally to implement groundbreaking so...

CanadaRemote

3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$160K - $201K *

Lead the charge in shaping and evolving a global web ecosystem, overseeing strategy, operations, and governance to deliver high-performing digital experiences that drive engagement and business growth...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$112K - $176K *

Unlock client success by managing post-sale relationships, driving product adoption, and identifying growth opportunities in the consumer lending sector. Collaborate with internal teams to enhance cli...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Champion client success by managing a portfolio of accounts, optimizing Meta campaigns, and driving performance. Build strong relationships, lead strategic discussions, and ensure client retention thr...

Edinburg, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Strategize client relationships and campaign performance. Own a portfolio, lead client calls, manage Meta campaigns, and translate data into actionable insights. Drive retention and results while ensu...

Houston, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Lead client relationships and optimize Meta campaigns to drive performance. Manage multiple accounts, deliver actionable insights, and ensure client satisfaction through strategic communication and pr...

Arlington, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$85K - $127K *

Seeking a skilled analytics manager to lead commercial data analysis, develop reporting solutions, and support pricing decisions. Collaborate cross-functionally to drive insights and enhance team perf...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Transportation

$110K - $135K *

Create strategic account plans and drive revenue growth by leading expansion discussions and managing a diverse portfolio of commercial accounts, ensuring alignment and collaboration with cross-functi...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Media

$110K - $130K *

Lead the charge in enhancing client services by developing a high-performing team, driving operational excellence, and leveraging technology to improve productivity and client satisfaction in a dynami...

Lanham, MDRemote

2 weeks ago

  •   8 - 10 years exp.  •   Media

$180K - $185K *

Transform the retail landscape by leveraging data-driven insights to shape category management strategies, enhance sales planning, and drive commercialization efforts that foster growth and innovation...

Colorado, USRemote

1 week ago

  •   Less than 5 years exp.  •   Food & Beverages

$125K - $150K *

Optimize IT Financial Management by leading benchmarking engagements and guiding C-suite clients. Collaborate across research teams to enhance service delivery while mentoring analysts and implementin...

CanadaRemote

4 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$165K - $339K *

Transform programmatic advertising by defining and scaling innovative products, collaborating across teams to enhance advertiser experiences while ensuring alignment with strategic business goals...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$80K - $95K *

Join a team that's focused on client success by managing campaigns, building relationships, and driving performance. You'll lead client calls, optimize Meta campaigns, and ensure seamless tracking to...

Killeen, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Transform client relationships and campaign performance by managing a portfolio of accounts, leading strategic discussions, and optimizing Meta campaigns to drive results and retention. Your expertise...

Arlington, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Unlock client success by managing a portfolio of accounts, leading strategy calls, and optimizing Meta campaigns. Drive performance and retention through strong relationships and data-driven insights...

Arlington, TXRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.