Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$150K - $180K *

Join a dynamic team to drive operational excellence across Business Units, ensuring accurate forecasting, insightful reporting, and effective execution. Collaborate closely with GMs to enhance perform...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$180K - $220K *

Join a team that's shaping performance marketing across a $1B+ portfolio. You'll lead the strategy, manage a talented team, and drive growth through innovative paid media efforts that enhance efficien...

United StatesRemote

4 weeks ago

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$180K - $220K *

Lead and innovate performance marketing strategies across a vast brand portfolio. Drive measurable outcomes, build high-performing teams, and collaborate with cross-functional leaders to optimize paid...

CanadaRemote

4 weeks ago

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$150K - $180K *

Join a team that's transforming strategic priorities into actionable plans that drive revenue growth and enhance commercial performance across multiple functions. Collaborate with cross-functional lea...

Largo, FLRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$150K - $180K *

Transform our inbound SDR team to drive product-led growth and optimize revenue. Lead, coach, and innovate processes that enhance sales engagement and conversion, ensuring a high-quality pipeline and...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Drive analytics initiatives that connect Paid Media performance to full-funnel outcomes. Collaborate with cross-functional teams to design measurement frameworks, optimize data models, and provide act...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$110K - $130K *

Champion integrated marketing campaigns by translating business priorities into actionable strategies. Collaborate with cross-functional teams to drive awareness, demand, and pipeline growth in a fast...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$125K - $150K *

Drive growth in the Canadian structured notes market by leading strategy, building relationships, and enhancing distribution channels. Collaborate with teams to ensure client success and position Luma...

CanadaRemote

3 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$148K - $195K *

Shape the future of digital growth by leading strategies that drive demand and revenue across our global markets. Empower a dynamic team to optimize campaigns and achieve measurable business impact in...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$90K - $180K *

Champion advanced analytics initiatives to drive strategic insights and enhance decision-making. Lead a high-performing team, manage cross-functional projects, and collaborate with senior leadership t...

Bentonville, ARRemote

2 days ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$117K - $234K *

Transform data into actionable insights by leading advanced analytics initiatives. Collaborate with senior leadership and cross-functional teams to drive strategic decision-making and foster a high-pe...

San Bruno, CARemote

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$90K - $180K *

Provide advanced analytics leadership, transforming complex data into actionable insights. Manage end-to-end projects, ensuring credibility and innovation in analytics to drive business decisions and...

Bentonville, ARRemote

2 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$210K - $250K *

Drive portfolio value creation through strategy execution, leveraging your extensive experience in revenue growth and go-to-market capabilities to lead engagements and mentor GTM teams across technolo...

United StatesRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$150K - $180K *

Innovate with us to drive strategic product marketing initiatives that enhance capital equipment and consumable sales. Lead go-to-market strategies and foster market adoption, ensuring alignment with...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Healthcare

$200K - $245K *

Pioneer data-driven engineering for our Autonomy Data Flywheel initiative, overseeing the entire lifecycle to enhance AI-driven operations. Collaborate with cross-functional teams to achieve quality a...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Transportation

$158K - $199K *

Unlock potential by leading global client strategies, driving growth and retention through trusted relationships and innovative solutions. Leverage your expertise to enhance client value and execute a...

RemoteRemote

1 week ago

  •   11 - 15 years exp.  •   Business Services

$144K - $184K *

Lead the strategy execution for key global clients, driving client value, retention, and new business growth while cultivating trust-based relationships with senior leaders and maximizing account pote...

RemoteRemote

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Business Services

$115K - $120K *

Lead the charge in driving operational excellence and strategic enablement across global Inside Sales teams, enhancing commercial effectiveness and delivering exceptional client value through innovati...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$167K - $197K *

Join a team that's shaping financial strategy across key business areas. This vital role partners with senior leaders to drive operational success, manage a high-performing FP&A team, and influence co...

United StatesRemote

1 month ago

  •   8 - 10 years exp.  •   Enterprise Technology

$165K - $185K *

Join a team that's shaping strategic direction and driving growth across multi-account projects in medical affairs. In this senior leadership role, you'll enhance client relationships, develop teams...

RemoteRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$120K - $150K *

Join a team that's driving growth through innovative performance marketing strategies. You'll execute and optimize campaigns across various platforms, collaborate with internal teams, and contribute t...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$161K - $190K *

Transform the digital commerce experience by owning a high-velocity experimentation roadmap. Collaborate across teams to enhance customer journeys, improve conversion rates, and establish a robust exp...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$110K - $130K *

Elevate your marketing expertise by building a cutting-edge digital demand engine to drive sales-qualified leads through advanced campaigns, optimization, and innovative strategies that directly impac...

RemoteRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Technical Services

$125K - $150K *

Architect a comprehensive sales enablement program to enhance onboarding, product training, and continuous learning for a dynamic sales team, collaborating with leadership and partners to drive measur...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$140K - $185K *

Collaborate with cross-functional teams to drive product strategy, manage roadmaps, and enhance customer experiences. Lead product initiatives, ensuring alignment with business goals while mentoring j...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.