Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$110K - $130K *

Lead the charge in leveraging web analytics to drive insightful data solutions, establishing KPIs, implementing tracking strategies, and delivering actionable recommendations for optimizing client onl...

RemoteRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$142K - $178K *

Engage with enterprise clients by owning the full sales cycle, identifying growth opportunities, and leading implementations. Collaborate with teams to enhance sales processes and become an expert in...

Massachusetts, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$163K - $297K *

Champion the development and execution of innovative digital product strategies across EMEA, enhancing consumer experiences and driving key performance indicators in a high-growth e-commerce environme...

RemoteRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$214K - $295K *

Reimagine corporate marketing by leading a dynamic team to craft cohesive narratives that resonate with industry leaders and customers. Shape strategies across public relations, social media, and comm...

United StatesRemote

Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Information Technology

$341K - $409K *

Unlock the potential of physical operations by leading a high-performing sales team. Drive strategic initiatives, coach managers, and foster a culture of growth and collaboration while delivering impa...

CanadaRemote

Reposted 1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$125K - $145K *

Elevate revenue and risk strategies by leveraging data insights to drive impactful business decisions. Collaborate across teams to optimize processes, influence product development, and enhance client...

United StatesRemote

3 days ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $100K *

Join a team that's dedicated to turning paid media investment into profitable growth. You'll manage campaigns across multiple platforms, optimize performance metrics, and collaborate with cross-functi...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$134K - $184K *

Join us to shape the technical marketing strategy for our API, cloud, and security products. You'll drive go-to-market initiatives, enhance customer engagement, and collaborate with cross-functional t...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$155K - $180K *

Drive successful delivery of complex, multi-year programs in a dynamic environment. Collaborate with cross-functional teams to manage scope, budget, and timelines while ensuring client satisfaction an...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$185K - $315K *

Champion a transformative product marketing strategy, leading a high-performing team to elevate platform and AI capabilities. Drive innovative narratives and market positioning, ensuring alignment acr...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Consumer Technology

$160K - $200K *

Innovate marketing strategies to drive capital solutions for clean energy developers. Lead initiatives from strategy to execution, ensuring impactful positioning and alignment across teams to enhance...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$120K - $150K *

Unlock potential by leading innovation in media channels and advertising, driving improvements to CPA and L:E through testing new models and strategic supplier partnerships, while educating and scalin...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$100K - $150K *

Join a dynamic team to drive the market strategy for analytics and MLOps, enhancing product positioning, enabling competitive insights, and crafting engaging launch materials to support major enterpri...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Unlock potential by transforming complex data into actionable insights. Collaborate with leaders across functions to create KPIs, analyze business performance, and foster a data-driven culture through...

United StatesRemote

1 month ago

  •   5 - 7 years exp.  •   Healthcare

$192K - $256K *

Transform product strategy into market-ready offerings, driving revenue growth and adoption. Lead cross-functional teams to ensure successful product launches and alignment across Sales, Marketing, an...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$152K - $165K *

Empower product success through strategic marketing, content creation, and sales enablement, driving growth in the renewable energy sector while collaborating with cross-functional teams to enhance cu...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$102K - $120K *

Join a team that's transforming healthcare analytics by bridging complex data with strategic insights. Leverage your SQL expertise and analytics engineering skills to empower stakeholders and drive va...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Healthcare

$95K - $115K *

Lead and execute integrated marketing strategies for Casino across Canada, collaborating with cross-functional teams to develop insight-driven, culturally relevant campaigns that enhance brand visibil...

CanadaRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$172K - $202K *

Discover innovative insights into AI's economic impact. Leverage analytics and market dynamics to shape vital research while influencing industry leaders with cutting-edge strategies and actionable ad...

United StatesRemote

4 weeks ago

  •   11 - 15 years exp.  •   Business Services

$125K - $150K *

Engage with a talented team to drive growth and innovation in pharma sales. Own the sales cycle from strategic prospecting to closing high-impact deals, while developing key relationships that enhance...

RemoteRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$115K - $140K *

Join a team that's dedicated to transforming patient engagement through innovative marketing strategies. You'll develop and execute multichannel campaigns, crafting compelling content that drives enro...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$215K - $235K *

Lead the charge in amplifying the CEO's impact by driving strategic initiatives, managing executive communications, and ensuring alignment across teams in a fast-paced, AI-driven environment...

California, USRemote

1 week ago

  •   5 - 7 years exp.  •   Consumer Technology

$143K - $216K *

Join a team that's redefining B2B marketing in the Salesforce ecosystem. Leverage your product marketing expertise to drive positioning, support launches, and enhance cross-cloud strategies, impacting...

California, MDRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $120K *

Elevate marketing effectiveness by managing lead generation systems and optimizing Marketo and SFDC integrations. Collaborate with teams to enhance data-driven strategies and ensure high-quality lead...

Illinois, USRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $120K *

Drive strategic client partnerships and team performance in paid search, leveraging data-driven insights to optimize campaigns and foster growth opportunities while ensuring effective execution and cr...

New York, USRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.