Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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1
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$145K - $185K *

Engage the customer lifecycle by developing scalable marketing programs that enhance onboarding, retention, and expansion. Collaborate cross-functionally to transform insights into impactful strategie...

United StatesRemote

Yesterday

  •   5 - 7 years exp.  •   Information Technology

$125K - $150K *

Transform commercial analytics by bridging data and strategy to enhance sales performance. Lead the development of actionable insights and predictive capabilities, ensuring reliable reporting and fost...

Washington, USRemote

2 days ago

  •   5 - 7 years exp.  •   Information Technology

$125K - $150K *

Champion digital transformation by leading delivery teams in Salesforce projects, ensuring excellence in project management, client relationships, and issue resolution while mentoring consultants and...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$160K - $200K *

Transform customer success by leading a technical account management team, driving subscription growth, and enhancing service delivery through innovative AI solutions and strategic partnerships...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$400K - $500K *

Drive growth in the Media, Entertainment, Gaming, and Sports sector by leading a high-performing sales team, managing complex sales cycles, and building executive relationships to achieve ambitious re...

Los Angeles, CARemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

Lead client relationships and drive strategic growth while ensuring high-quality delivery. Collaborate across teams to align marketing efforts with client objectives and mentor account strategists for...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$85K - $100K *

Lead the execution and optimization of programmatic campaigns, fostering client relationships and mentoring team members to achieve strategic goals and enhance performance in a collaborative environme...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$150K - $180K *

Innovate your career by leading digital marketing strategies and web experiences. Drive customer acquisition and revenue growth while managing a multidisciplinary team to enhance digital capabilities...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$125K - $150K *

Champion integrated demand generation to create a predictable pipeline from key accounts. Collaborate with marketing and sales teams to architect campaigns, optimize media strategies, and measure perf...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$90K - $105K *

Elevate the business impact by transforming complex datasets into clear insights and actionable reports. Collaborate across teams to ensure accurate performance metrics drive decision-making and foste...

CanadaRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Healthcare

$160K - $190K *

Join us to lead the owner lifecycle marketing strategy, optimizing journeys and communications across multiple channels. You'll drive engagement and retention, ensuring a seamless experience from init...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$170K - $200K *

Unlock potential by leading advanced analytics and experimentation initiatives. Collaborate with cross-functional teams to design and deploy machine learning solutions, driving data-driven decision-ma...

San Antonio, TXRemote

1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$241K - $272K *

Unlock potential by leading integrated marketing strategies that enhance customer and partner engagement, drive revenue growth, and strengthen relationships across sales and channel operations in a dy...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$150K - $206K *

Shape the future of health marketing by leading a dynamic team to drive member acquisition and provider engagement. Oversee comprehensive marketing strategies and align with cross-functional teams to...

United StatesRemote

1 month ago

  •   11 - 15 years exp.  •   Healthcare

$105K - $115K *

Join a team that's focused on diversifying paid media channels and optimizing conversion strategies. You'll lead initiatives across affiliate, programmatic, and social platforms to enhance member acqu...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Healthcare

$122K - $405K *

Drive the global partner marketing strategy, leading initiatives across channels, technology, and strategic partners to enhance demand generation and pipeline growth. Collaborate with cross-functional...

United StatesRemote

2 weeks ago

  •   11 - 15 years exp.  •   Consumer Technology

$150K - $170K *

Drive client growth by leading strategic TVAD initiatives, optimizing cross-channel integration, and fostering senior stakeholder relationships to achieve measurable business outcomes and financial he...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Media

$80K - $95K *

Join a team that's dedicated to maximizing advertising impact for clients. As a strategic advisor, you'll manage campaigns, analyze performance, and collaborate cross-functionally to drive success and...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$140K - $160K *

Transform client relationships by leading strategic accounts, mentoring peers, and leveraging AI tools to enhance customer success practices. Drive impactful change while managing high-stakes, complex...

New York, NYRemote

2 days ago

  •   8 - 10 years exp.  •   Media

$160K - $220K *

Lead the development and execution of scalable content operations for enterprise clients, ensuring effective workflows and governance while collaborating with cross-functional teams to enhance product...

New York, NYRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$325K - $375K *

Drive revenue growth by leading a high-performing sales team in the Mid-Enterprise segment. Shape strategies for customer acquisition and market penetration while fostering relationships and collabora...

Philadelphia, PARemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$105K - $120K *

Lead the strategic direction of paid media programs for enterprise clients, combining media strategy with hands-on SEM management. Build client playbooks, present data-driven insights, and guide teams...

Denver, CORemote

1 week ago

  •   5 - 7 years exp.  •   Business Services

$170K - $190K *

Drive the growth of our executive community by building innovative channels and systems. Collaborate with leadership to leverage proprietary data, enhance engagement, and create impactful content that...

RemoteRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$123K - $181K *

Unlock growth by leading digital product strategy across divisions, driving innovation through IoT and AI. Collaborate with teams to enhance customer experiences and streamline operations while managi...

Delaware, USRemote

2 days ago

  •   11 - 15 years exp.  •   Business Services

$124K - $145K *

Join our Client Insights team to transform data into actionable insights that drive sales and merchant retention. Collaborate across analytics, product, and strategy to enhance AI-driven solutions for...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.