Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$160K - $200K *

Join a dynamic team to lead the strategy and delivery of innovative reporting and analytics solutions that enhance client value and patient services. Drive insights, foster collaboration, and elevate...

Mason, OHRemote

3 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$120K - $145K *

Join a team that's redefining media pricing and transactions by creating and executing customer-focused product strategies, enhancing user engagement, and navigating a complex media landscape through...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$217K - $271K *

Optimize cross-functional program management for a global initiative, ensuring alignment across multiple teams and geographies. Drive execution, manage dependencies, and communicate effectively to del...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Transportation

$160K - $200K *

Empower your career by collaborating in a dynamic remote environment, where you will drive innovative solutions, support diverse projects, and enhance performance through strategic initiatives and tea...

United StatesRemote

4 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $130K *

Take ownership of a high-impact brand marketing role that shapes perception through creative content strategies, manages diverse channels, and drives audience engagement while elevating brand identity...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$85K - $105K *

Shape impactful insights through analytics, driving data-informed decisions for healthcare clients. Collaborate with cross-functional teams to enhance marketing performance and audience understanding...

United StatesRemote

Reposted 6 days ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$75K - $90K *

Drive exceptional client outcomes by managing complex, cross-functional projects. Collaborate with diverse teams to ensure clarity, timely execution, and risk management, transforming strategy into ac...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$130K - $160K *

Discover your potential as you drive enterprise sales in the CPG sector, building relationships with iconic brands. Leverage insights and solutions to develop strategies that enhance client success an...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Media

$190K - $260K *

Transform client delivery in biotech by leading a high-performing team, driving operational excellence, and fostering innovation. Champion technology adoption and continuous improvement to enhance cli...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Healthcare

$120K - $145K *

Lead the development of a data catalog for AI consumption, ensuring quality and accessibility. Collaborate with cross-functional teams to onboard domains, manage readiness assessments, and drive align...

Utah, USRemote

Today

  •   5 - 7 years exp.  •   Enterprise Technology

$165K - $175K *

Empower progress at the forefront of data product management, leading the development of innovative solutions. Drive product success through strategic oversight, client engagement, and cross-functiona...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $195K *

Elevate client relationships by managing key accounts, driving satisfaction and growth. Collaborate with internal teams to deliver tailored solutions, ensuring long-term success and measurable ROI for...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Business Services

$78K - $87K *

Engage in strategic leadership as you develop and execute integrated PR programs for B2B tech clients. Shape narratives, mentor teams, and build influential media relationships to elevate brand visibi...

Seattle, WARemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$100K - $113K *

Lead integrated PR strategies for B2B tech clients, driving impactful media relations and mentoring teams. Shape narratives around emerging technologies while fostering client partnerships and enhanci...

Seattle, WARemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$97K - $126K *

Transform marketing strategies by connecting buyer needs with sales execution. Lead integrated campaigns, enhance customer engagement, and drive growth through innovative go-to-market planning and col...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Business Services

$150K - $180K *

Lead the charge in driving strategic growth by managing a high-performing sales team, refining sales strategies, and fostering a culture of excellence to achieve ambitious revenue goals...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Shape the future of client partnerships by leading loyalty strategies and cross-functional teams to enhance retail programs, driving measurable impact and client satisfaction in a fast-paced environme...

Dallas, TXRemote

6 days ago

  •   8 - 10 years exp.  •   Business Services

$150K - $180K *

Empower the future of AI-driven digital products by leading strategy, portfolio management, and cross-functional collaboration to enhance user experiences and drive measurable business impact across d...

United StatesRemote

Yesterday

  •   8 - 10 years exp.  •   Food & Beverages

$155K - $170K *

Lead complex research initiatives by transforming business questions into actionable insights. Collaborate with clients to design robust studies, ensuring methodological integrity and advancing resear...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Media

$165K - $215K *

Shape the future of value-based payments by leading product strategy, overseeing team development, and driving market innovations within a collaborative, cross-functional environment...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$80K - $100K *

Transform your career with this client-facing role, leveraging your expertise in analytics tools like Google Analytics and Tag Manager to deliver strategic solutions and enhance data-driven decision-m...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Media

$136K - $204K *

Transform enterprise marketing by owning ABM strategy, driving pipeline growth, and executing tailored campaigns. Collaborate cross-functionally to engage key accounts and achieve revenue targets thro...

RemoteRemote

5 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$135K - $160K *

Transform the Data Solutions landscape by leading product strategy, driving API integrations, and enhancing partner capabilities to maximize G2 data's market impact and customer value through innovati...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$156K - $205K *

Empower growth by leveraging your data expertise to enhance GTM strategies. Collaborate globally, ensuring reliable data pipelines and insightful dashboards that drive key performance metrics across t...

CanadaRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$327K - $408K *

Lead the charge in shaping long-term marketing strategies and partnerships, overseeing a dynamic team to drive growth and enhance market positioning through innovative co-marketing initiatives and cro...

United StatesRemote

6 days ago

  •   11 - 15 years exp.  •   Finance & Insurance

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.