Director, Marketing Analytics Jobs

Discover Director, Marketing Analytics opportunities for experienced professionals who turn marketing data into business growth. These senior leaders guide analytics teams, develop measurement strategies, and help organizations make smarter decisions about customers, campaigns, and investment. Explore vetted roles on Ladders, where every listed job pays at least $100,000.

What Does a Director of Marketing Analytics Do?

A Director of Marketing Analytics oversees the systems, people, and methods used to evaluate marketing performance. The role commonly includes setting analytics priorities, measuring campaign effectiveness, forecasting outcomes, and translating complex findings into clear recommendations for executives and cross-functional partners.

Common Responsibilities

  • Build marketing measurement frameworks, dashboards, and reporting standards.
  • Analyze campaign, channel, customer, and conversion data to identify opportunities.
  • Lead attribution, experimentation, forecasting, and marketing mix analysis.
  • Manage and develop analysts and analytics teams.
  • Partner with marketing, finance, product, data science, and technology leaders.
  • Communicate insights that inform budget allocation and growth strategy.

Skills and Qualifications

Employers often seek leaders with strong analytical judgment, business communication, and team management skills. Relevant experience may include marketing analytics, business intelligence, data science, customer insights, or performance measurement. Familiarity with analytics platforms, SQL, visualization tools, statistical methods, experimentation, and marketing technology can be valuable. Requirements vary by company and industry.

Salary and Career Outlook

Compensation depends on factors such as industry, location, company size, scope of responsibility, and experience. Director-level marketing analytics roles are senior positions, and Ladders focuses on vetted professional jobs paying $100,000 or more. Candidates may advance from analytics management, marketing science, business intelligence, or related leadership roles.

Find Director, Marketing Analytics Jobs on Ladders

Search Ladders for Director, Marketing Analytics openings and related senior marketing data roles. Review job requirements, compare opportunities, and find positions that align with your leadership experience and career goals.

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$156K - $195K *

Champion the global eDiscovery Technology practice, leading a diverse team to innovate AI-assisted workflows, ensuring defensibility and quality across jurisdictions while driving growth and operation...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Legal & Accounting

$151K - $215K *

Innovate global technology procurement strategies, optimizing spend and supplier relationships. Collaborate with cross-functional teams to enhance value creation and drive efficiency across technology...

New York, NYRemote

2 days ago

  •   8 - 10 years exp.  •   Media

$78K - $110K *

Empower your career by collaborating in a dynamic environment that values flexibility and innovation. Contribute to impactful projects while enjoying a supportive workplace culture that prioritizes wo...

Maryland, USRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$120K - $145K *

Analyze product performance and financial metrics to drive strategic investments. Take ownership of P&L reporting, financial modeling, and data analysis to support executive decision-making and enhanc...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$144K - $189K *

Drive impactful co-marketing initiatives with channel partners across the Americas, enhancing partner-sourced pipeline while ensuring alignment with sales strategies and clear ROI standards. Collabora...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$165K - $185K *

Elevate your career by driving direct-to-consumer growth and marketing operations. Lead brand, performance marketing, and analytics to optimize customer acquisition and revenue while collaborating wit...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Energy & Utilities

$160K - $185K *

Unlock potential by leading the marketing strategy for a health tech innovator. Drive brand awareness and demand generation while managing a multi-year growth plan. Collaborate across teams to create...

San Francisco, CARemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$145K - $205K *

Collaborate with cross-functional teams to deliver data-driven insights and comprehensive analytics solutions that enhance revenue growth, optimize merchant strategies, and drive impactful business de...

CanadaRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$150K - $175K *

Accelerate growth through strategic demand generation and integrated marketing campaigns. Collaborate with Sales and Product teams to optimize the pipeline, drive revenue, and enhance customer engagem...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$150K - $180K *

Inspire data-driven decision-making as you lead analytics and predictive modeling efforts. Collaborate across teams to enhance patient engagement, forecast demand, and measure impact, driving strategi...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Healthcare

$130K - $260K *

Lead the development of innovative AI systems, driving strategic initiatives and mentoring a high-performing team to optimize operations and redefine retail solutions for suppliers in a dynamic enviro...

Bentonville, ARRemote

4 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$130K - $260K *

Lead the charge in developing advanced statistical models to optimize retail media operations. Drive data-driven strategies, mentor a high-performing team, and enhance decision-making through innovati...

Bentonville, ARRemote

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$156K - $234K *

Transform global MSP marketing by leading strategy, driving partner engagement, and executing campaigns. Collaborate with regional teams to enhance pipeline and revenue while ensuring effective partne...

Connecticut, USRemote

Today

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$128K - $135K *

Drive impactful insights by transforming data into strategic decisions that enhance retail partnerships. Collaborate with key stakeholders to deliver analytics that support growth and optimize perform...

United StatesRemote

4 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$170K - $180K *

Transform the sales landscape by leading strategic initiatives that enhance performance management, forecasting, and accountability across the commercial organization, driving profitable growth and ac...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$150K - $180K *

Transform marketing strategies and drive demand generation efforts while leading a high-performing team. Collaborate with sales to ensure alignment and support, enhancing buyer engagement and optimizi...

West Palm Beach, FLRemote

2 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$95K - $115K *

Accelerate progress at the intersection of marketing and data analytics. As a key player, you'll build reporting functions, define KPIs, and drive insights that empower teams across the organization t...

United StatesRemote

Today

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Unlock potential by driving product strategy and execution for data and identity solutions. Collaborate across teams to deliver impactful products, ensuring alignment with business goals and customer...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

Partner with us to drive commercial growth by transforming innovative services into market-relevant solutions. Shape go-to-market strategies and enable sales teams, bridging market needs with offering...

Boston, MARemote

3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$140K - $155K *

Shape the future of demand generation by crafting and executing strategic marketing programs to drive qualified pipelines and optimize campaign performance across diverse digital channels, working clo...

United StatesRemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Energy & Utilities

$140K - $160K *

Transform commercial decision-making by leading global pricing data initiatives, developing analytical capabilities, and creating insights that optimize pricing strategies across diverse business sect...

RemoteRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Real Estate & Construction

$117K - $135K *

Explore opportunities to elevate brand perception through thought leadership, campaign content, and sales enablement material. Collaborate with cross-functional teams to shape content strategy and eng...

United StatesRemote

1 month ago

  •   Less than 5 years exp.  •   Healthcare

$110K - $130K *

Champion operational excellence by leading communication strategies and process improvements. Collaborate with leadership and teams to ensure effective information flow and accountability, driving ini...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$139K - $172K *

Lead the charge in transforming data into strategic insights that optimize store planning and merchandising initiatives, enhancing business performance and driving impactful decisions in a collaborati...

Suburb Maryland Fac, MDRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$210K - $235K *

Unlock innovative media strategies that drive measurable results across diverse channels. Collaborate with cross-functional teams to translate complex strategies into actionable plans, ensuring seamle...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What does a Director of Marketing Analytics do?question toggle

    A Director of Marketing Analytics leads teams and programs that measure marketing performance, generate customer and campaign insights, and guide decisions about strategy and investment.

  • What qualifications are typically required for Director, Marketing Analytics jobs?question toggle

    Requirements vary, but employers commonly look for significant analytics experience, leadership ability, strong communication skills, and expertise in areas such as measurement, attribution, experimentation, reporting, or forecasting.

  • What tools and skills are useful in marketing analytics leadership?question toggle

    Useful capabilities may include SQL, data visualization, statistical analysis, experimentation, attribution methods, marketing technology, and the ability to explain findings to business stakeholders.

  • What is the salary for a Director of Marketing Analytics?question toggle

    Compensation varies by employer, location, industry, experience, and role scope. Ladders lists vetted professional jobs paying $100,000 or more.

  • Where can I find Director, Marketing Analytics jobs paying $100,000 or more?question toggle

    Search Ladders for vetted Director, Marketing Analytics opportunities and related senior roles, all focused on jobs paying at least $100,000.