Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$145K - $185K *

Lead the charge in developing and executing field marketing strategies that drive pipeline growth in the Northwest region. Collaborate with sales leadership to create integrated programs, ensuring mea...

Seattle, WARemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Information Technology

$306K - $490K *

Lead the charge in HubSpot's growth strategy, harnessing AI and emerging channels to drive demand and visibility. Engage deeply with cross-functional teams to transform insights into opportunities, fo...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$110K - $130K *

Transform partner marketing strategies into measurable revenue streams by leveraging high-potential partnerships and executing targeted campaigns in regulated industries, focusing on enterprise and pu...

Toronto, ONRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $125K *

Join a dynamic team to shape the go-to-market strategy for innovative payment solutions. This role bridges technical capacities with merchant needs, driving adoption and enhancing experiences for onli...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$277K - $350K *

Elevate your career by leading global demand generation strategies, driving enterprise pipeline growth, and optimizing high-impact ABM programs. Collaborate with cross-functional teams to innovate and...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Enterprise Technology

$182K - $208K *

Join a team that's redefining analytics by leading the development of an AI-driven platform. Leverage your expertise in data management and product strategy to innovate solutions that enhance user exp...

RemoteRemote

2 weeks ago

  •   Less than 5 years exp.  •   Finance & Insurance

$160K - $190K *

Empower innovation by leading a dynamic AI & Automation engineering team. Drive enterprise-scale AI solutions, ensuring delivery, governance, and operational excellence across retail functions while f...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$119K - $140K *

Lead the charge in driving organic growth and conversion optimization through innovative strategies and data-driven experiments, ensuring a seamless user experience on the website while collaborating...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $220K *

Join a team that's redefining technology program management by leading large-scale initiatives. Drive cross-functional collaboration, manage key deliverables, and mentor others to deliver innovative t...

Bentonville, ARRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $220K *

Drive impactful technology solutions by leading complex programs across teams. Oversee execution, manage risks, and foster continuous improvement to enhance operational excellence and deliver on strat...

Bentonville, ARRemote

2 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $220K *

Elevate large-scale technology programs by defining goals, managing dependencies, and driving delivery. Leverage technical expertise and stakeholder engagement to implement scalable solutions and opti...

Bentonville, ARRemote

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$110K - $220K *

Deliver impactful, large-scale technology programs by leading cross-functional teams, managing risks, and optimizing resources. Drive strategic execution and enhance operational excellence while mento...

Bentonville, ARRemote

3 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$143K - $286K *

Accelerate your impact by leading complex technical programs, managing multifaceted dependencies, and driving strategic initiatives across diverse teams to deliver scalable technology solutions and fo...

Sunnyvale, CARemote

Reposted 4 weeks ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$109K - $151K *

Pioneer strategies in Amazon marketplace for diverse beauty brands, driving growth and optimizing performance. Lead and develop teams while managing P&L, fostering collaboration, and enhancing brand v...

RemoteRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$131K - $190K *

Lead strategic initiatives that enhance customer engagement and drive actionable insights. Collaborate cross-functionally to improve processes, connect feedback to decisions, and advance customer expe...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Pioneer impactful performance marketing strategies, driving sales results through optimized paid search and conversion rate initiatives. Collaborate with cross-functional teams to enhance pipeline eff...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$128K - $214K *

Empower cross-functional teams to deliver complex technical programs, ensuring alignment with business goals. Lead planning, execution, and stakeholder communication while fostering a collaborative en...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$112K - $140K *

Join a team that's shaping the voice of a vibrant music community. Drive organic social strategy, engage creators, and manage community programming while leveraging data to enhance our impact and grow...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Consumer Technology

$92K - $138K *

Join a dynamic team as a Communication Manager to enhance media visibility, build strategic relationships, and drive impactful communications in the healthcare sector. Leverage your creativity and exp...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Hospitals & Medical Centers

$110K - $130K *

Lead the charge in defining and executing critical technical programs, enhancing research infrastructure while ensuring impactful collaboration across teams. Empower researchers to translate their wor...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$140K - $180K *

Transform the digital manufacturing landscape by driving sales growth and market expansion. Collaborate across teams to develop strategies, support federal opportunities, and enhance customer value th...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Manufacturing & Automotive

$236K - $296K *

Lead innovative product initiatives by owning vision, strategy, and execution. Collaborate with cross-functional teams to transform ideas into scalable solutions, driving impactful outcomes for the co...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$209K - $269K *

Drive product innovation by leading cross-functional teams to develop and launch new consumer-facing platforms. Collaborate with executives to shape strategy and ensure alignment across initiatives, t...

CanadaRemote

5 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Champion innovative solutions by collaborating with cross-functional teams to define and execute product strategies that enhance marketing technology, driving measurable business outcomes and client e...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$175K - $185K *

Shape the future of product marketing by crafting compelling narratives and strategies. Collaborate with cross-functional teams to translate technical capabilities into impactful content and drive suc...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.