Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$127K - $223K *

Play a key role in driving performance and strategy for Streaming TV/OTT marketing. Collaborate across teams to optimize campaigns, enhance measurement practices, and present insights to executives, a...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$110K - $130K *

Elevate business strategies by leveraging AI to enhance operations and drive decisions. Partner with executives to identify opportunities, shape solutions, and deliver measurable outcomes through coll...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$90K - $130K *

Shape the future of our sales strategy by developing plans that align with business objectives and drive measurable goals, ensuring effective implementation and collaboration across regional teams to...

United StatesRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Real Estate & Construction

$100K - $125K *

Lead creative strategy and direction, collaborating with teams to develop impactful brand campaigns. Drive insights from research, enhance client relationships, and contribute to new business initiati...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Media

$80K - $95K *

Elevate your marketing career by leading integrated organic campaigns that drive engagement and revenue growth. Collaborate cross-functionally to optimize strategies across social media, email, and ac...

United StatesRemote

4 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Elevate client success by managing and optimizing programmatic campaigns. Collaborate with cross-functional teams to deliver strategic media solutions while communicating regularly with clients to ens...

RemoteRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$95K - $115K *

Elevate your career by leading innovative packaging design strategies that resonate globally. Collaborate with cross-functional teams to create compelling visuals while ensuring brand consistency and...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Healthcare

$197K - $230K *

Engage with strategic accounts to drive retention and growth, overseeing commercial results and client relationships. Lead cross-functional teams to deliver integrated solutions, ensuring client satis...

New Jersey, USRemote

2 weeks ago

  •   11 - 15 years exp.  •   Media

$110K - $130K *

Lead growth marketing initiatives to scale acquisition channels, optimize conversion, and enhance measurement. Collaborate with freelance specialists to build a sustainable pipeline and drive impactfu...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Business Services

$107K - $171K *

Shape the market narrative for AI Agent Identity by leading product marketing initiatives. Own positioning, messaging, and commercial enablement for DNSid, translating complex innovations into compell...

United StatesRemote

3 days ago

  •   8 - 10 years exp.  •   Information Technology

$80K - $110K *

Join a team that's driving growth by identifying and closing new client opportunities in experiential marketing. Leverage your network and expertise to engage youth and Gen Z through innovative campai...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$140K - $170K *

Lead the charge in crafting innovative digital experiences, guiding design from initial client engagement to final launch. Collaborate with teams to ensure strategic alignment and deliver content-driv...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Drive impactful paid media strategies for B2B clients, leading senior conversations and translating complex data into actionable insights. Collaborate with a high-performing team to connect ad spend t...

Toronto, ONRemote

Yesterday

  •   Less than 5 years exp.  •   Enterprise Technology

$194K - $272K *

Transform user engagement by leading innovative design strategies that enhance growth and retention. Collaborate cross-functionally to translate business goals into impactful design solutions for mill...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Media

$120K - $145K *

Lead the charge in web growth design, optimizing top-of-funnel experiences to enhance customer engagement and conversion. Collaborate with cross-functional teams to create compelling, high-quality web...

United StatesRemote

Today

  •   5 - 7 years exp.  •   Consumer Technology

$121K - $170K *

Drive your career forward as a strategic leader, guiding enterprise-level technology solutions. Engage with executive stakeholders, architect innovative multi-practice solutions, and influence digital...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $100K *

Grow your career with a pivotal role managing platform partnerships and campaign operations. Oversee execution from intake to delivery, ensuring quality and alignment with partner expectations while f...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Media

$275K - $335K *

Launch innovative marketing strategies to create a new category in veterinary medicine. Collaborate with teams to build brand credibility and consumer awareness for a groundbreaking longevity drug for...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $120K *

Elevate talent management by executing core programs, enhancing employee experience, and driving performance initiatives. Lead cross-functional projects, ensuring accountability and operational contin...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $150K *

Drive the marketing strategy and execution from the ground up. Collaborate with cross-functional teams to build scalable demand-generation programs to boost qualified pipeline and revenue for innovati...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$125K - $172K *

Shape the future of digital experiences by leading creative direction for marketing campaigns and branding initiatives. Collaborate across teams to deliver innovative, high-quality assets that resonat...

CanadaRemote

3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$114K - $205K *

Create innovative marketing campaigns by leading a dynamic team of designers. Drive the creative vision across multiple platforms, ensuring high-quality visuals that align with brand strategy and maxi...

RemoteRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$200K - $225K *

Transform marketing strategies to drive growth and engagement across public and private sectors. Lead integrated marketing efforts, brand positioning, and customer marketing services while leveraging...

United StatesRemote

Today

  •   11 - 15 years exp.  •   Education, Government & Non-Profit

$200K - $250K *

Reimagine growth strategies within federal agencies, focusing on enhancing digital services and customer engagement. Leverage your expertise to drive business development, capture opportunities, and f...

Washington, DCRemote

4 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$113K - $160K *

Lead the charge in architecting data solutions for enterprise customers, modernizing legacy systems across Analytics, Content, and Commerce. Collaborate with cross-functional teams to ensure data inte...

Georgia, USRemote

2 weeks ago

  •   8 - 10 years exp.  •   Media

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.