Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$110K - $140K *

Unlock potential by owning executive-level client relationships, driving integrated strategies, and leading action-oriented touchpoints that translate insights into measurable outcomes while championi...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Media

$251K - $369K *

Champion a data-driven culture by leading global analytics initiatives that transform insights into actionable strategies, enhancing decision-making across commercial domains and driving measurable bu...

United StatesRemote

4 days ago

  •   11 - 15 years exp.  •   Retail & Consumer Goods

$150K - $180K *

Join a forward-thinking team to define and execute design strategy for AI-driven risk management tools, guiding designers and partners to deliver exceptional user experiences that prioritize risk unde...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$151K - $249K *

Transform insights into impactful strategies by leading consumer research, guiding product development, and shaping marketing initiatives. Collaborate with cross-functional teams to drive brand positi...

RemoteRemote

Today

  •   11 - 15 years exp.  •   Manufacturing & Automotive

$150K - $205K *

Shape the future of AI by designing intuitive tools that empower users to create and manage automated workflows, bridging the gap between technology and user experience in contact centers...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$90K - $115K *

Explore a strategic leadership role focused on developing omnichannel engagement strategies that connect media, analytics, and customer experiences, driving measurable outcomes for healthcare brands a...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$150K - $200K *

Unlock potential by driving AI strategy and innovation for customer success. Collaborate with stakeholders to optimize AI solutions, enhance operational efficiency, and deliver measurable business imp...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Champion innovative design solutions for B2B2C platforms, driving user-centric experiences while balancing stakeholder needs. Collaborate across teams to elevate product quality and scalability, ensur...

Missouri, USRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$108K - $162K *

Transform client relationships by leveraging insights and strategies that drive growth for Fortune-class companies. Engage with senior executives to uncover needs, provide solutions, and achieve impac...

RemoteRemote

3 weeks ago

  •   8 - 10 years exp.  •   Business Services

$130K - $150K *

Join a team that's shaping high-impact strategies and narratives for enterprise growth. Collaborate with senior leaders to craft compelling pitches and support organic initiatives, driving success acr...

RemoteRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Pharmaceuticals & Biotech

$110K - $130K *

Pioneer innovative creative strategies while harnessing data-driven insights. Lead a dedicated team to enhance brand performance across multiple channels, shaping impactful health narratives that reso...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$80K - $95K *

Shape the visual identity of our brand by evolving design systems, creating impactful marketing materials, and collaborating across teams to ensure cohesive brand representation in all digital and phy...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Education, Government & Non-Profit

$140K - $185K *

Collaborate with cross-functional teams to drive product strategy, manage roadmaps, and enhance customer experiences. Lead product initiatives, ensuring alignment with business goals while mentoring j...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Business Services

$172K - $290K *

Transform the marketing landscape by owning critical cross-functional projects. Drive initiatives from conception through execution, aligning teams around strategic goals while adapting to evolving bu...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$160K - $190K *

Drive your career forward by owning the end-to-end paid acquisition program. Lead channel strategy, budget allocation, and hands-on campaign management while launching new channels and optimizing perf...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$95K - $110K *

Transform social video strategies by creating compelling short-form content from long-form assets. Collaborate with clients and editors to optimize narratives, ensuring high-quality and engaging deliv...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Media

$110K - $145K *

Strategize initiatives to enhance workforce alignment and Agile practices, driving high performance in IT services for federal clients while fostering a collaborative culture and supporting strategic...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$80K - $95K *

Lead the marketing strategy for our Entertainment and Commercial team, managing projects from conception to execution. Collaborate with cross-functional teams to create impactful sales materials, supp...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$183K - $239K *

Grow your career with a dynamic team focused on developing innovative GTM strategies that drive sustainable growth and enhance customer experiences through data-driven insights and cross-functional co...

RemoteRemote

Reposted 5 days ago

  •   8 - 10 years exp.  •   Information Technology

$102K - $122K *

Join a team that crafts innovative commerce and digital strategies for premium clients across various major retail platforms, enhancing their market performance and driving impactful results through c...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$80K - $95K *

Drive innovative design solutions that elevate brand identity across diverse media. Collaborate with cross-functional teams to create impactful visual assets, ensuring consistency and clarity in commu...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$88K - $105K *

Shape the strategic direction of client marketing programs by developing and executing integrated strategies, leading client conversations, and translating data into actionable insights that drive mea...

United StatesRemote

Reposted 1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Drive user-centered design initiatives by leading research, mapping journeys, and prototyping solutions. Collaborate with teams to validate usability and outcomes while maintaining design practices an...

RemoteRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$150K - $180K *

Inspire brand evolution by leading cohesive communications and strategic initiatives. Oversee a creative team and partnerships in delivering a unified brand narrative that captivates diverse audiences...

United StatesRemote

Reposted 3 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$125K - $150K *

Elevate your career by leading conversion optimization strategies for DTC brands. Utilize data analytics and behavioral science to drive revenue through testing, insights, and AI-driven personalizatio...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.