Brand Strategist Jobs

Discover Brand Strategist jobs for experienced professionals ready to shape how organizations connect with customers. Brand strategists research audiences and markets, define positioning, and turn business goals into clear, compelling brand direction. Ladders focuses on vetted professional opportunities with salaries of $100,000 or more, helping you explore senior-level roles where strategic thinking can make a measurable impact.

What Does a Brand Strategist Do?

Brand strategists build and guide the ideas that influence how a company, product, or service is understood. Typical work includes analyzing customer insights and competitors, developing brand platforms and messaging, advising on campaigns, and partnering with creative, marketing, product, and leadership teams. Depending on the organization, the role may focus on corporate brand, product positioning, customer experience, or brand transformation.

Skills Employers Look For

Employers often seek a combination of research, analytical, and creative strengths. Useful capabilities include market and audience research, positioning and messaging, strategic storytelling, presentation and facilitation, campaign planning, and the ability to connect brand recommendations to business outcomes. Experience collaborating across functions and guiding stakeholders through complex decisions is also valuable.

Career Paths and Senior Opportunities

Brand Strategists work in companies, agencies, consultancies, and specialized studios. With experience, professionals may advance into roles such as Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand. Responsibilities and compensation vary by employer, location, industry, and scope; Ladders lists vetted roles paying $100,000 or more.

Find Brand Strategist Jobs on Ladders

Explore Brand Strategist openings and related senior marketing and brand leadership opportunities on Ladders. Review each listing for responsibilities, qualifications, location, and compensation details to identify roles aligned with your experience and career goals.

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$95K - $115K *

Elevate product management by integrating diverse datasets into innovative solutions. Collaborate with cross-functional teams to enhance existing products and drive new data initiatives from concept t...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Information Technology

$80K - $125K *

Join a team that's redefining performance marketing by blending creativity with data. As a key strategist, you'll drive impactful ad campaigns, analyze performance metrics, and collaborate with cross...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$202K - $213K *

Lead a dynamic team of product marketers to shape the future of advertising strategies, ensuring seamless product launches and cohesive messaging that drives market leadership and enhances advertiser...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$203K - $214K *

Transform the Ads ecosystem by leading a team of product marketers to create cohesive go-to-market strategies, ensuring seamless product launches and a strong narrative that drives advertiser engageme...

CanadaRemote

1 week ago

  •   11 - 15 years exp.  •   Consumer Technology

$100K - $115K *

Optimize paid search strategies for B2B clients, guiding execution and mentorship. Collaborate with cross-functional teams to enhance campaign performance while maintaining a hands-on approach across...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Business Services

$150K - $180K *

Lead and innovate Dropbox's lifecycle marketing strategy, enhancing customer engagement and retention. Manage a team to develop impactful programs that drive adoption and revenue across diverse custom...

CanadaRemote

5 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$105K - $120K *

Join a dynamic team as you lead integrated media strategy and client relationships in programmatic advertising. Drive innovation, mentor talent, and collaborate cross-functionally to achieve strategic...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$146K - $244K *

Transform pricing and monetization strategies across a complex portfolio, driving alignment and execution with cross-functional teams to enhance customer value and profitability while leading innovati...

New Jersey, USRemote

2 days ago

  •   11 - 15 years exp.  •   Enterprise Technology

$79K - $119K *

Lead impactful event production by coordinating keynotes, breakouts, and logistics for high-profile conferences. Collaborate with diverse teams to create engaging experiences that align with business...

CanadaRemote

2 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $135K *

Join a team that's driving growth in the life insurance and annuity market. Leverage your expertise to build strategic relationships, manage the full client lifecycle, and align solutions with client...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Finance & Insurance

$110K - $130K *

Elevate your career by crafting compelling content that guides security teams through their buying journey. Collaborate with experts, leverage AI, and drive engagement through innovative writing and s...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Technical Services

$188K - $282K *

Drive design excellence in fintech by leading a team to enhance payment, billing, and timekeeping solutions. Collaborate with cross-functional partners to shape user experiences that empower legal pro...

RemoteRemote

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$78K - $110K *

Empower your career by collaborating in a dynamic environment that values flexibility and innovation. Contribute to impactful projects while enjoying a supportive workplace culture that prioritizes wo...

Maryland, USRemote

1 week ago

  •   Less than 5 years exp.  •   Media

$168K - $285K *

Drive strategic partnerships by shaping and executing initiatives that align with AI and business priorities. Collaborate across teams to develop relationships and deliver measurable outcomes that enh...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

Champion integrated marketing campaigns by translating business priorities into actionable strategies. Collaborate with cross-functional teams to drive awareness, demand, and pipeline growth in a fast...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$168K - $240K *

Champion AI strategy and governance by leading advisory consulting services, guiding clients from interest to practical adoption. Collaborate with technical teams to deliver integrated solutions and e...

United StatesRemote

4 days ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Elevate product design by leading innovative initiatives, guiding cross-functional teams, and shaping user experiences from concept to delivery. Drive design excellence and foster a culture of feedbac...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$178K - $367K *

Elevate organizational effectiveness by serving as a strategic partner to senior leadership, driving clarity and accountability across cross-functional initiatives, and translating complex challenges...

San Francisco, CARemote

1 week ago

  •   8 - 10 years exp.  •   Consumer Technology

$192K - $237K *

Shape the future of engineering communication by leading our technical content strategy. Collaborate with engineers to elevate their work, enhance public presence, and drive impactful narratives that...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$141K - $177K *

Drive strategic initiatives and operational excellence by leading technology solutions, collaborating with stakeholders, and ensuring project success through effective management and innovative proble...

Chicago, ILRemote

4 days ago

  •   8 - 10 years exp.  •   Finance & Insurance

$129K - $207K *

Champion growth in our labels business by leading a dynamic team, driving revenue through strategic client partnerships, and identifying new market opportunities to maximize profit and capacity...

Warrenville, ILRemote

4 days ago

  •   8 - 10 years exp.  •   Media

$170K - $195K *

Elevate revenue growth by building strong relationships with law firms and corporations. Drive new business development through consultative sales, leveraging industry insights and collaboration with...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Legal & Accounting

$185K - $210K *

Empower our design team by transforming concepts into stunning, user-friendly interfaces. Collaborate with cross-functional teams to elevate our product's visual identity and create engaging data visu...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$114K - $132K *

Shape the future of commercial operations by analyzing data, providing insights, and driving strategic recommendations across teams to enhance business growth and performance. Collaborate with stakeho...

RemoteRemote

3 days ago

  •   5 - 7 years exp.  •   Media

$192K - $251K *

Champion innovative design solutions as a Lead Product Designer, driving strategic initiatives and enhancing user experiences for Jira. Collaborate with cross-functional teams to shape the future of w...

San Francisco, CARemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Brand Strategist do?question toggle

    A Brand Strategist researches audiences and markets, defines brand positioning and messaging, and helps organizations apply a consistent brand direction across products, campaigns, and customer experiences.

  • What qualifications are common for Brand Strategist jobs?question toggle

    Requirements vary, but employers commonly value experience in brand strategy, marketing, communications, research, or a related field, along with strong analytical, writing, presentation, and collaboration skills. Some senior roles may request a relevant degree or a portfolio of strategic work.

  • Where do Brand Strategists work?question toggle

    Brand Strategists work in in-house marketing teams, advertising and branding agencies, consultancies, and other organizations that need expertise in positioning, customer insight, and brand growth.

  • How can I find Brand Strategist jobs paying $100,000 or more?question toggle

    Use Ladders to explore vetted professional job listings with salaries of $100,000 or more. Check each posting for compensation, experience requirements, responsibilities, and location, since details vary by role.

  • What roles can follow a Brand Strategist position?question toggle

    Depending on experience and organization structure, Brand Strategists may progress to Senior Brand Strategist, Brand Director, Head of Brand Strategy, or VP of Brand roles.