TikTok

TikTok Shop - TikTok Shop Partner, Program Manager

TikTok$115K — $273K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business, Economics, Marketing, Data Science, or related field.
  • 5 years of experience in agencies (social commerce preferred) and e-commerce (brand or marketplace).
  • Strong merchant growth mindset and operational skills.
  • Experience working with c-suite leadership; strong executive presence.
  • Ability to analyze data and provide strategic insights.
  • Familiarity with TikTok and experience in live streaming or social e-commerce is preferred.
  • Excellent interpersonal and negotiation skills.

Responsibilities

  • Oversee and manage a partner account portfolio on TikTok Shop.
  • Develop customized strategies with partners that align with business goals.
  • Analyze partner performance data to identify trends and provide actionable insights.
  • Foster solid and long-term relationships with partners, ensuring high satisfaction.
  • Collaborate with cross-functional teams to meet partner needs and resolve issues.
  • Support LIVE sellers by managing live operations and improving metrics.

Benefits

  • Day one access to medical, dental, and vision insurance.
  • 401(k) savings plan with company match.
  • Paid parental leave.
  • Short-term and long-term disability coverage.
  • Life insurance and wellbeing benefits.
  • 10 paid holidays and 10 paid sick days per year.
  • 17 days of Paid Personal Time with increasing accruals by tenure.
Full Job Description
Responsibilities

About the role: We are seeking a dynamic Strategic Partner Manager for our TikTok Shop Partner ecosystem. This role involves managing and enhancing relationships with our full-suite solution partners on TikTok Shop, a thriving social eCommerce platform. The ideal candidate will understand social content platforms, e-commerce trends, and account growth strategies. Responsibilities: - Account Management: Oversee and manage a partner account portfolio on TikTok Shop. Drive partner GMV growth and service capability by providing full suite vertical solutions based on the seller and creator journey, from basic TikTok Shop Management to shop operations, affiliate operation, shoppable video production, Shopping Ads, Livestreaming operation, and community management. - Strategy Development: Collaborate with partners to develop customized strategies that align with their business goals and TikTok Shop's capabilities. Identify business models and implement special projects and best practices for optimizing visibility and sales on the platform. - Performance Analysis: Regularly analyze partner performance data to identify trends, opportunities, and areas for improvement. Provide partners with actionable insights and recommendations. - Relationship Building: Foster solid and long-term relationships with partners. Act as the primary point of contact for all account-related inquiries and issues, ensuring a high level of partner satisfaction. - Collaboration with Cross-Functional Teams: Collaborate closely with category managers on matchmaking between Brands and TSPs by identifying their needs, strategically developing and landing the brand growth plan, and consolidating the growth methodology on TikTok Shop. Work closely with marketing, product, and technical teams to address partner needs, develop new features, and resolve technical issues. - Live Operations Management: Collaborate with TSPs to identify and support LIVE sellers, defining live goals for each. Facilitate regular communication and feedback loops with TSPs to ensure continuous improvement. Monitor live session metrics and implement strategies to improve GMV/hour and Conversion Rates.

Qualifications

Minimum Qualifications - Bachelor's degree in Business, Economics, Marketing, Data Science, or a related field. - Established 5 years of work experience with agencies (marketplace, social commerce preferred) and e-commerce (working at a brand or marketplace). - Strong merchant growth mindset and operational skills. - Experience working with c-suite leadership and has a strong executive presence. - Ability to analyze data and provide strategic insights. Preferred Qualifications - Familiarity with TikTok and other content platforms; experience in live streaming or social e-commerce is preferred. - Excellent interpersonal and negotiation skills. - A good team player and a fast learner who is open to changes. - Attention to detail, affinity with numbers, logic, and strong problem-solving.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $115520 - $273600 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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