Strategic Insights & Analytics Manager

Enero

$90K — $110K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4-5+ years in strategic insights or communications analytics.
  • Preferred agency experience in PR, communications, media, or marketing.
  • Strong understanding of how communications supports business objectives.
  • Ability to transform complex data into compelling stories and strategies.
  • Familiarity with media monitoring and audience intelligence platforms like Meltwater or Brandwatch.
  • Proficient in Google Analytics and data visualization tools like Tableau.
  • Experience with Generative AI in research or analysis.

Responsibilities

  • Lead strategic analysis across various intelligence domains.
  • Identify emerging trends and opportunities for communications strategy.
  • Translate complex datasets into actionable insights.
  • Conduct in-depth audience and market analysis.
  • Connect data from multiple sources for a comprehensive view.
  • Develop frameworks linking communications to business outcomes.
  • Present findings and insights to clients and stakeholders.

Benefits

  • Flexible working arrangements for work/life balance.
  • Well-being allowance or private healthcare.
  • Opportunity for a sponsored sabbatical after 4 years of service.
  • Early finish Fridays and 25 days of holiday.
  • A connected team culture focused on creativity and fun.
Full Job Description
Job Description

At Hotwire Global, we're looking for a Strategic Insights & Analytics Manager to join our global Data Intelligence team.

This isn't a traditional reporting or data analyst role. We're looking for someone who loves asking "why?" someone who can uncover the story behind the data, connect the dots across multiple sources, and turn complex insights into strategies that help some of the world's leading technology brands make better decisions.

You'll work across media intelligence, audience research, social listening, AI search, digital analytics and market intelligence, partnering closely with strategists, account teams and clients to uncover opportunities, predict trends and shape communications strategies that deliver real business impact.

If you're naturally curious, commercially minded and enjoy translating data into compelling stories, we'd love to hear from you.

What you'll be doing

As a trusted strategic partner, you'll use data, research and intelligence to influence communications planning and business decision-making.
  • Lead strategic analysis across media, digital, audience, competitor and market intelligence.
  • Identify emerging trends, risks and opportunities that shape communications strategy.
  • Translate complex research and datasets into clear, actionable recommendations.
  • Conduct deep-dive audience, competitor and market analysis to uncover valuable insights.
  • Connect information from multiple data sources to build a complete picture of the communications landscape.
  • Develop measurement frameworks that link communications activity to meaningful business outcomes.
  • Analyse campaign performance across earned, owned and social channels, identifying opportunities for optimisation.
  • Produce insight-led reports and presentations that go beyond reporting metrics to explain what matters and why.
  • Partner with client teams to integrate analytics into communications planning and strategic decision making.
  • Present findings confidently to clients and senior stakeholders.
  • Contribute to new business pitches by bringing data-led strategic thinking.
  • Explore emerging AI tools and methodologies to enhance research, insight generation and AI search capabilities.
  • Continuously identify new opportunities to bring proactive intelligence and recommendations to clients


Qualifications

You'll be someone who enjoys solving problems, challenging assumptions and uncovering the insights others miss.

You'll bring:
  • 4 - 5+ years' experience in strategic insights, communications analytics, media intelligence, research or a similar role.
  • Agency experience within PR, communications, media or marketing (preferred).
  • Strong commercial understanding of how communications supports broader business objectives.
  • The ability to turn complex data into simple, compelling stories and strategic recommendations.
  • Experience working with media monitoring, social listening and audience intelligence platforms such as Meltwater, Brandwatch, Talkwalker, Muck Rack, Agility, QUID or GWI.
  • Experience using Google Analytics and data visualisation tools such as Tableau or Looker Studio.
  • Strong Excel and PowerPoint skills with experience creating client-ready presentations and data visualisations.
  • Experience incorporating Generative AI into research, analysis or insight development.
  • Excellent communication and presentation skills.
  • Confidence working directly with clients and senior stakeholders.
  • Strong organisational skills with the ability to manage multiple projects simultaneously.
  • A naturally curious mindset and genuine interest in technology, media, business and emerging trends.


Additional Information
  • Flexible working arrangements to support work/life balance.
  • Well-being allowance or private healthcare.
  • Freedom and support to be limitless within the business.
  • Sponsored sabbatical after 4 years of service.
  • A connected, courageous, and friendly team creating adventurous work while having fun.
  • An exciting and rewarding long-term career with constant challenges and fresh opportunities.
  • Global reach within our offices.
  • Fantastic benefits, including early finish Fridays, 25 days' holiday, and great team socials.
  • Thoughtful Working approach, encouraging optimal working methods for clients, the team, and ourselves.

Join Hotwire and become part of a team that's redefining what's possible in communications and marketing.

We engage in Thoughtful Working, empowering our talent to determine the best way to work for our clients, our team and Hotwire every single day.

Compensation Range: $90,000 - $110,000, depending on level of experience

The range listed is just one component of Hotwire's total compensation package for employees,Hotwire takes into consideration a candidate's education, training, and experience, as well as the position's work location, expected work to be performed, required travel (if any), external market and internal value, and internal pay alignment when determining the salary level for potential new employees. A potential new employee's salary history will not be used in compensation decisions.

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