Microsoft

Sr. Director of Inbound Product Marketing

Microsoft$155K — $277K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in relevant roles OR Bachelor's Degree AND 8+ years experience OR equivalent experience.
  • 6+ years of experience in people management.
  • Extensive experience leading cross-functional new product or incubation programs in technology.
  • Experience creating comprehensive go-to-market and launch strategies.
  • Experience working with AI-driven products within the Microsoft 365 ecosystem.

Responsibilities

  • Define and drive the inbound product marketing strategy for M365 Copilot across productivity apps.
  • Lead and develop a high-performing team of product marketers with a focus on strategic execution.
  • Shape product direction from concept to adoption, ensuring product-market fit and customer value.
  • Craft compelling narratives and value propositions for how Copilot enhances productivity.
  • Coordinate across various teams to align on shared goals and objectives.
  • Build trusted relationships with senior leaders to influence decision-making and resource alignment.
  • Create integrated marketing and enablement assets to drive awareness and adoption.

Benefits

  • Comprehensive health and wellness benefits.
  • 401(k) plan with company matching contributions.
  • Generous paid time off and holidays.
  • Learning and development opportunities.
  • Employee discounts on Microsoft products and services.
Full Job Description
Overview

We are seeking a Sr. Director of Inbound Product Marketing to join the M365 Copilot Inbound team, focused on shaping and scaling Microsoft's most critical Copilot experiences across the productivity apps (Word, Excel, PowerPoint and Outlook) that millions of people user every day, surfaces where customers first discover, adopt, and build lasting habits with Copilot.

In this role, you will lead a team of product marketers responsible for defining the inbound strategy, product narrative, and go-to-market motions for M365 Copilot across Word, Excel, PowerPoint, and Outlook. These experiences bring Copilot to life where work happens every day-helping customers reason over emails and calendars, create and refine documents, analyze data, build and polish presentations, prepare for meetings, and turn context from files, chats, and communications into meaningful action.

You will guide products from early concept through scaled adoption, ensuring tight alignment with customer needs, clear differentiation, and durable value. You will also craft the overarching story for how these Copilot-in-app experiences work together to help people get oriented, get started, and get meaningful work done-quickly and confidently.

This role partners deeply with product management, engineering, and design/UX to shape the product roadmap, while also working closely with business planning and finance, sales and field teams, Public Relations (PR)/communications, and analyst relations to drive launch excellence and sustained growth.

The primary location for this position is Redmond, WA. Additionally, there are three other locations where this role may be based. Candidates who do not reside in one of these four areas will be relocated to Redmond.

Responsibilities
  • Define and drive the inbound product marketing strategy for Copilot in the M365 productivity apps, shaping how customers discover, adopt, and build lasting habits with Copilot-while ensuring alignment with broader Microsoft 365 and Microsoft AI strategies and business goals.
  • Lead and develop a high-performing team of product marketers, setting clear direction and priorities, coaching for impact, and raising the bar on strategic thinking, execution, and cross-functional influence.
  • Shape product direction from early concept through scaled adoption, synthesizing market, customer, and competitive insights to influence roadmaps, ensure product-market fit, and deliver differentiated customer value.
  • Craft clear value propositions, positioning, and compelling narratives that articulate how Copilot in the productivity apps work together to help customers get oriented, get started, and get real work done.
  • Operate as a connector and facilitator, coordinating across product management, engineering, design/UX, business planning, finance, sales, and marketing to align teams around shared goals-often leading through influence rather than authority.
  • Build and maintain trusted relationships with senior product leaders and executive stakeholders, using judgment and market perspective to guide decision-making, align resources and priorities, and act as a trusted advisor.
  • Develop and deliver integrated marketing and enablement assets across channels-including product narratives, demos, presentations, blog content, field tools, and training materials-to drive awareness, adoption, and advocacy.
  • Serve as a voice of innovation to the field, translating product vision into practical guidance for sales and customer success teams, supporting key customer engagements, and ensuring feedback informs product and marketing strategy.
  • Collaborate closely with PR/communications, analyst relations, and design/UX teams to represent the Copilot experience portfolio and tell a cohesive, differentiated story across internal and external audiences.
  • Embody our Culture and Values


Qualifications

Required/minimum qualifications
  • Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing, product management, business development, or related roles
    • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in product marketing, product management, business development, or related roles
    • OR equivalent experience.
  • 6+ years people management experience.


Additional or preferred qualifications
  • Master's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in product marketing, product management, business development, or related roles
    • OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 15+ years experience in product marketing, product management, business development, or related roles
    • OR equivalent experience.
  • 8+ years people management experience.
  • Extensive experience leading cross-functional new product or incubation programs in technology, with a track record of taking products from early concept through launch and early adoption.
  • Experience influencing without authority.
  • Experience creating comprehensive go-to-market and launch strategies, including positioning, messaging, field enablement, and demand generation.
  • Experience working with AI-driven products and agentic architectures, particularly within the Microsoft 365 ecosystem.
  • Experience partnering with engineering teams to influence product roadmaps and bring innovative solutions to market.
  • Experience representing products in analyst briefings, press interviews, industry events, and customer meetings.


Product Marketing M6 - The typical base pay range for this role across the U.S. is USD $155,800 - $277,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $202,400 - $303,600 per year.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay

This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.

About Microsoft

Microsoft is an American multinational corporation that develops, manufactures, licenses, supports, and sells a range of software products and services. Microsoft’s devices and consumer (D&C) licensing segment licenses the Windows operating system and related software, Microsoft Office for consumers, and the Windows Phone operating system. The company’s computing and gaming hardware segment provides Xbox gaming and entertainment consoles and accessories, second-party and third-party video games, and Xbox Live subscriptions; surface devices and accessories; and Microsoft PC accessories. Its phone hardware segment offers Lumia smartphones and other non-Lumia phones. Its D&C segment provides Windows Store, Xbox Live transactions, and Windows phone store; search advertising; display advertising; Office 365 Home and Office 365 Personal; first-party video games; and other consumer products and services as well as operating retail stores. Microsoft’s commercial licensing segments license server products, including Windows Server, Microsoft SQL Server, Visual Studio, System Center, and related Client Access Licenses (CALs); Windows Embedded; Windows operating system; Microsoft Office for business, including Office, Exchange, SharePoint, Lync, and related CALs; Microsoft Dynamics business solutions; and Skype. Its commercial segment offers enterprise services, including premier support services and Microsoft consulting services; commercial cloud comprising Office 365 Commercial, other Microsoft Office online offerings, Dynamics CRM Online, and Microsoft Azure; and other commercial products and online services. The company markets and distributes its products through original equipment manufacturers, distributors, and resellers, as well as online.

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Learn more about Microsoft
Size
181,000 employees
Market Cap
$1,762.4 billion
Industry
Net Income
$51.3 billion
Founded
1975
5 Year Trend
+15.5%
Revenue
$153.2 billion
NASDAQ

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