Amazon

Sr. ASP Planning Lead, ASP Business Planning & Operations

Amazon$133K — $181K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years in sales operations, revenue operations, or business planning with direct pipeline forecasting experience.
  • Expertise in building forecasting models combining quantitative methods and business judgment.
  • Strong analytical skills with a track record of translating complex data into actionable insights.
  • Cross-functional collaboration experience with Sales, Sales Operations, Finance, and Data/BI teams.
  • Familiarity with reporting and BI tools like Quick Sight, Tableau, or Power BI.

Responsibilities

  • Own quarterly pipeline forecasting and target-setting for AWS Specialists and Partners.
  • Build and maintain a revenue-to-pipeline bridge to enhance transparency and predictability.
  • Design and implement scalable forecasting mechanisms using AI-powered workflows.
  • Ensure operational readiness for new partner revenue metrics by collaborating with multiple teams.
  • Diagnose and recommend solutions for forecast divergences from actuals, leveraging market insights.
  • Translate complex analytical outputs into clear recommendations for leadership.

Benefits

  • Comprehensive health insurance including medical, dental, vision, and mental health support.
  • 401(k) matching to support long-term financial planning.
  • Generous paid time off and parental leave policies.
  • Flexible Spending Accounts for medical expenses and adoption reimbursement.
  • Employee Assistance Program for additional support resources.
Full Job Description
Application deadline: Sep 15, 2026

AWS Specialist and Partners (ASP) Business Planning & Operations is seeking a Sr. Pipeline & Revenue Planning Lead to own the forecasting and target-setting mechanisms that connect pipeline generation to revenue outcomes across ASP's Specialist and Partner organizations. This role is the single-threaded owner of quarterly pipeline forecasting, revenue-to-pipeline bridge analytics, and the operational readiness of new partner revenue metrics - ensuring ASP leadership has data-driven targets, accurate forecasts, and the scalable mechanisms to act on them.

This is not a reporting role. You will build the mechanisms that translate business signals - market shifts, GTM changes, new product launches, partner maturity curves - into forward-looking pipeline targets that field teams can execute against. You'll own the end-to-end process: from data architecture and model design through stakeholder alignment, target deployment, and in-year recalibration. You'll do this in an environment where the business changes faster than historical trends can predict, requiring you to blend quantitative rigor with business judgment.

This role sits at the intersection of ASP Ops (Data/BI, business-aligned operations teams), SMGS Ops Central BI and Planning, Finance, and Data Science. You will be the focal point connecting these organizations - building efficient, scalable mechanisms that replace manual, fragmented forecasting processes with AI-enabled, agent-driven workflows.

Key job responsibilities

- Own the quarterly pipeline forecasting and target-setting mechanism for AWS Specialists and Partners - combining historical trend analysis, revenue-to-pipeline bridge modeling, and forward-looking business insights to produce data-driven, actionable targets.

- Build and maintain the revenue-to-pipeline bridge that connects bookings, revenue recognition, and pipeline generation - making the relationship between these metrics transparent and predictable for planning purposes.

- Serve as the focal point across ASP Ops, SMGS Ops, and Finance to design, implement, and govern scalable forecasting mechanisms augmented with AI-powered agents.

- Own operational readiness and planning implementation for new partner revenue metrics - partnering with Data Science, Product Engineering, Finance, and BI teams to translate metric definitions into planning-ready mechanism (targets, baselines, reporting, governance).

- Proactively identify when forecasts diverge from actuals, diagnose root causes (market shifts, GTM changes, data quality, coverage gaps), and provide recommendation to senior leadership.

- Translate complex analytical outputs into clear, decision-ready recommendations for ASP leadership - you own the "so what" and the "now what," not just the reporting the news.

A day in the life

You start the quarter by reviewing pipeline actuals against forecast, diagnosing where the model was right and fell short. You partner with BI team to update the revenue-to-pipeline bridge with fresh inputs and run scenario models for next quarter's targets. You are in a working session with Finance and BI aligning on forecasting and reporting methodologies for a new partner revenue measure that needs to be planning-ready by next cycle. After lunch, you brief an ASP Ops leader on why pipeline targets need recalibration based on a GTM change that shifted coverage - you bring the recommendation, not just the problem. Between meetings, you refine the AI agent that automates pipeline variance reporting so your stakeholders get insights without waiting for you to produce a doc. No two quarters look the same, and you make sure the forecasting mechanism adapts as fast as the business does.

About the team

The ASP Business Planning & Operations team drives strategic planning, operational excellence, and builder experience transformation across AWS Specialists and Partners. We manage annual planning, in-year planning, workflow automation, and partner internal tooling. Our team culture emphasizes curiosity, customer obsession, and data-driven decision making. We believe in "codify, simplify, automate" - fixing the process first, then scaling it through tooling and AI.

BASIC QUALIFICATIONS

- Experience conducting sophisticated and creative analysis of complex data and translate the results into actionable deliverables, messages, and presentations

- 7+ years of experience in sales operations, revenue operations, or business planning with direct ownership of pipeline forecasting or quota/target-setting

- Experience building and owning forecasting models that combine quantitative methods with business judgment (not purely historical extrapolation)

- Experience working cross-functionally across Sales, Sales Operations, Finance, and Data/BI organizations to forecast and set revenue/pipeline targets

PREFERRED QUALIFICATIONS

- Experience with reporting and Data Visualization tools such as Quick Sight / Tableau / Power BI or other BI packages

- Experience working in a fast-paced and ambiguous environment, or experience building and managing financial models for business forecasting and problem solving

- Experience with pipeline-to-revenue conversion analytics or bookings-to-revenue bridge methodologies

- Experience implementing AI-enabled or agent-driven automation into operational workflows (design, deployment, and iteration)

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Mountain View - 147,300.00 - 199,300.00 USD annually

USA, CO, Denver - 133,900.00 - 181,200.00 USD annually

USA, NY, New York - 147,300.00 - 199,300.00 USD annually

USA, TX, Dallas - 133,900.00 - 181,200.00 USD annually

USA, VA, Arlington - 133,900.00 - 181,200.00 USD annually

USA, WA, Seattle - 133,900.00 - 181,200.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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