This role sits between product marketing and developer advocacy, and it's distinct from both. Where PMM owns positioning, launch coordination, and go-to-market strategy, and Developer Advocates create content driven by their own practitioner curiosity, Technical Product Marketing Manages are hands-on technical content creators in service of the company's narrative. You'll take our most important stories and turn them into technical content that stands up in front of a sophisticated audience, whether that's a deck you build for a VP's keynote, a talk you deliver yourself, or a social media post that lands the technical value of a product feature.
What you'll do- Create speaker content for DigitalOcean's technical leaders - and deliver some of it yourself. Own the decks, narratives, and preparation that let our executives and senior leaders show up credibly at third-party conferences and industry events, and take the stage yourself when you're the right voice for the story. You'll partner directly with executives, translate their ideas into compelling technical stories, and manage the content from CFP to stage.
- Create our deepest technical content on X. Partner with our Social team, which runs the channel and calendar, to produce the technical content behind product launches and industry moments - the videos, demos, threads, and posts that require someone who actually understands the technology and can produce content with the speed, accuracy, and voice a technical audience expects.
- Build and run brand-aligned technical campaigns. Hands-on labs, workshop materials, and in-person programming for enterprise AI-native accounts, starting with our agentic coding initiatives in the Bay Area.
- Be our presence in San Francisco. Attend and participate in the SF technical community: meetups, conferences, hackathons, and the events where AI companies evaluate their infrastructure options.
What we're looking for- 5+ years in technical marketing, product marketing, solutions engineering, developer relations, or technical content, with work that has been consumed by technically sophisticated audiences
- Enough technical depth to be credible with AI engineers and infrastructure teams - and enough hands-on ability to back it up. You can build a working demo, record a walkthrough of a product you just picked up, explain inference economics, and speak concretely about how products compare to their competition
- Fluency with AI-assisted creation. You use AI coding and content tools (Claude Code, Cursor, or similar) to move from idea to polished demo, video, or campaign asset fast - and you have the taste and judgment to ship work that never feels AI-generated
- Exceptional presentation skills, both in development and delivery: a portfolio of talks, decks, or campaigns you've built (for yourself or for others) and the stage presence to deliver them
- Experience working directly with executives or senior leaders on content, and the judgment to serve someone else's voice as skillfully as your own
- Comfort taking a brief and executing against it: this role serves the company's narrative priorities, and you find craft satisfaction in making assigned stories excellent
- Based in San Francisco or willing to relocate; regular in-person presence at Bay Area events is core to the role
Nice to have- Experience at an AI infrastructure, developer tools, or cloud company
- An existing presence or network in the SF AI/developer community
- Experience producing workshop or hands-on lab content
- An active technical presence on X, with an engaged audience of AI practitioners
Compensation Range: *This is a remote role
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