Senior Product Marketing Manager - Observability

Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Business, Computer Science, or related field; MBA preferred
  • 5+ years of product marketing experience in hybrid cloud or cloud-native environments
  • Demonstrated experience marketing observability platforms
  • Strong understanding of SRE, platform engineering, and IT operations
  • Proficient in using generative AI tools for content development and messaging refinement

Responsibilities

  • Develop clear and compelling product positioning for HPE OpsRamp solutions
  • Define and execute go-to-market strategies in collaboration with cross-functional teams
  • Produce high-impact marketing collateral including solution briefs and case studies
  • Build thought leadership around observability trends and AIOps
  • Conduct market research and competitive analysis for product differentiation
  • Create sales enablement tools to support effective communication of product value
  • Work closely with customer success teams to showcase customer success stories

Benefits

  • Comprehensive health and wellbeing benefits for team members and loved ones
  • Investments in personal and professional development programs
  • Commitment to unconditional inclusion and celebration of individual uniqueness
  • Flexibility to manage work and personal needs
Full Job Description
Senior Product Marketing Manager - Observability

This role has been designed as 'Hybrid' with a requirement that you will work on average 2 days per week from an HPE office.

Job Description:

As a Senior Product Marketing Manager for Observability, you have the opportunity to be a strategic leader responsible for driving business success for HPE OpsRamp Software across the product lifecycle. We're a fast-growing team looking for an accomplished observability product marketer who can collaborate with leaders in product management, sales, and marketing teams across a global, matrixed organization.

You'll shape messaging that differentiates HPE observability from the crowd, lead go-to-market initiatives with precision, and deliver high-conversion content that consistently drives measurable pipeline growth. You'll empower sales and partners with clear, actionable positioning while helping customers solve IT challenges to accelerate growth in a fast-growing market. Specifically, a strong candidate can position solutions for personas including SRE, platform engineering, and IT operations teams, and for use cases such as incident management, root cause analysis, and hybrid cloud observability. You know the market and understand leading observability vendors (e.g., Datadog, Dynatrace, Splunk, Elastic, New Relic, Grafana, App Dynamics, SolarWinds) to articulate differentiated value.

The role combines strategic thinking with execution, and if you're a storyteller passionate about observability technology, want to influence market perception, and partner with technical leaders to define the next era of enterprise innovation, this is your opportunity to lead from the front. Apply now!

This is a remote teleworker role.

About HPE OpsRamp:

HPE OpsRamp is a leading platform for digital operations management, empowering organizations to monitor, manage, and optimize complex IT environments. IT operations teams can minimize downtime, deliver extraordinary service experiences, and increase the resilience of their hybrid IT environment with HPE OpsRamp.

Key Responsibilities:
  • Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solution in infrastructure monitoring, cloud-native observability, and AIOps. Maintain messaging frameworks tailored to target personas, industries, and use cases.
  • Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings. Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives, while leading launches.
  • Content Creation: Produce high-impact marketing collateral, including solution briefs, whitepapers, case studies, demo videos, and blogs. Partner with demand generation teams to create campaign assets, landing pages, eBooks, webinars, and compelling offers that drive pipeline.
  • Thought Leadership: Build thought leadership about observability trends, hybrid cloud operations, and AIOps through analyst engagement, speaking opportunities, and industry content.
  • Market Research and Competitive Analysis: Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and differentiation.
  • Sales Enablement: Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides. Partner with sales to ensure they are equipped to effectively communicate product value to customers.
  • Customer Advocacy: Work closely with customer success teams to identify and showcase customer success stories. Leverage customer feedback to refine messaging and influence product roadmap decisions.


Education & Experience:
  • Education: Bachelor's degree in Marketing, Business, Computer Science, or a related field. MBA or equivalent experience is a plus.
  • Marketing Experience: Minimum 5+ years of product marketing experience in a complex hybrid cloud or cloud-native environment.
  • Experience with Observability solutions is required
  • Technical Knowledge: Demonstrate experience marketing observability platforms across metrics, logs, traces, event correlation, and distributed systems. Experience connecting observability and AI/AIOps narratives, including automation, anomaly detection, and predictive operations, into business value.


Skills:
  • Marketing Expertise: Proven success marketing to SRE, platform engineering, and IT operations teams by developing go-to-market strategies, crafting differentiated messaging, and leading cross-functional product launches.
  • Collaboration: Strong track record of partnering with product, sales and marketing teams.
  • Communication: Exceptional written, verbal, and presentation skills to a variety of customer, sales, and partner audiences; able to simplify complex concepts; experience influencing stakeholders at all levels to drive alignment.
  • Analytical Thinking: Leverages market, customer, and competitive insights to inform product and marketing strategy.
  • AI Tools Proficiency: Shows experience using generative AI tools to scale content development, refine messaging, and improve efficiency and pipeline impact.


Preferred Skills:
  • Familiarity with enterprise buyers including CIOs, CTOs, VP Infrastructure, and IT Operations leaders
  • Experience supporting analyst relations and industry influencers


Impact/Scope:
  • Influence at the vice president and above level.


Complexity:
  • High - Independently drives strategic direction.


What We Can Offer You:

Health & Wellbeing

We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.

Personal & Professional Development

We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have - whether you want to become a knowledge expert in your field or apply your skills to another division.

Unconditional Inclusion

We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.

Let's Stay Connected:



Job:
Marketing
Job Level:
Expert

"The expected salary/wage range for this position is provided below. Actual offer may vary from this range based upon geographic location, work experience, education/training, and/or skill level.
- United States of America: Annual Salary USD 111,000 - 211,000 in Colorado // 120,000 - 228,000 in Massachusetts // 120,000 - 243,000 in California // 105,500 - 243,000 in Georgia & North Carolina & Pennsylvania & Texas
The listed salary range reflects base salary. Variable incentives may also be offered."

Information about employee benefits offered in the US can be found at https://myhperewards.com/main/new-hire-enrollment.html

The estimated job application period closure is September 30 2026; this timeline is provided for transparency and internal planning purposes.

About Hewlett Packard Enterprise Development LP

Hewlett Packard Enterprise Development LP Careers

Joining Hewlett Packard Enterprise Development LP presents an unparalleled opportunity to advance a career in technology alongside some of the industry's most innovative minds. Hewlett Packard Enterprise Development LP stands as a beacon of innovation, leadership, and professional growth, offering a plethora of job opportunities that cater to a diverse range of skills and experiences.

Explore Career Opportunities

Hewlett Packard Enterprise Development LP is actively hiring, seeking passionate, creative, and solution-driven team players. Explore open positions that align with your skills and interests in areas ranging from engineering to marketing, and sales to IT. Each position at Hewlett Packard Enterprise Development LP not only boosts professional growth but also contributes to the company's culture of innovation and leadership.

Internship Programs

Kickstart your career with Hewlett Packard Enterprise Development LP’s internship programs. These opportunities allow interns to work on real projects, gaining hands-on experience and insights into the company's operations. Internships are a gateway to full-time employment, offering invaluable networking opportunities and a chance to build a professional resume.

Employee Benefits and Culture

Hewlett Packard Enterprise Development LP is committed to fostering a workplace where diversity and inclusion are integral to the company culture. Employees enjoy a range of benefits designed to support their physical, financial, and emotional well-being. From health insurance to retirement plans and flexible working conditions, the company ensures that team members have what they need to succeed.

Professional Development and Growth

The commitment to employee growth is evident through comprehensive training and development programs that encourage continuous learning and career advancement. Leadership development and diversity training are pillars of the company's strategy, ensuring that all team members have the opportunity to lead and innovate.

Networking and Innovation

At Hewett Packard Enterprise Development LP, networking goes hand in hand with innovation. Employees are encouraged to connect with colleagues and leaders through various professional networks and company-sponsored events. This culture of collaboration drives the development of groundbreaking solutions and services, reinforcing the company's position at the forefront of the technology sector.

Join the Hewlett Packard Enterprise Development LP Team

Search for job opportunities that match your skills and interests. Hewlett Packard Enterprise Development LP looks for individuals eager to drive innovation and lead in the digital era. Prepare your resume, hone your interview skills, and get ready to join a team that values growth and leadership.

Stay Connected with Hewlett Packard Enterprise Development LP Careers

Keep up to date with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the professionals who work at Hewlett Packard Enterprise Development LP.

Sign Up for Job Alerts

Personalize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Hewlett Packard Enterprise Development LP.
Learn more about Hewlett Packard Enterprise Development LP

Similar Jobs

More Jobs at Hewlett Packard Enterprise Development LP

More Enterprise Technology Jobs

Find similar Senior Product Marketing Manager - Observability jobs: