American Express

Senior Manager, Sponsorship Strategy and Partnerships

American Express$125K — $150K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-8+ years in sponsorships, experiential marketing, or large-scale events with sports industry knowledge.
  • Demonstrated success in managing sponsorship partners, contracts, and cross-functional teams for business results.
  • Understanding of the sports commerce ecosystem including e-commerce and fan engagement trends is preferred.
  • Proficient in building relationships and collaborating with internal and external partners.
  • Strategic thinker with a proactive approach to building new programs and partnerships.
  • Strong project management skills with the ability to manage multiple priorities under tight deadlines.
  • Exceptional communication skills with a knack for influencing senior leaders.

Responsibilities

  • Manage strategy and activation for a major sports partnership aligned with business objectives.
  • Develop unique sponsorship activations, including customer experiences and engagement strategies.
  • Lead cross-functional teams and partners to create and implement integrated activation plans.
  • Oversee partnership assets, budgets, and performance for optimal investment utilization.
  • Communicate plans, outcomes, and recommendations to stakeholders and senior leadership.
  • Drive strategic projects across the sponsorship portfolio to uncover new opportunities.
  • Cultivate relationships within the sports and sponsorship ecosystem while tracking trends.

Benefits

  • Opportunity to manage a significant sports partnership.
  • Engagement with a dynamic portfolio across sports, music, and entertainment.
  • Access to cross-functional collaboration and strategic projects.
  • Potential for professional growth and development in a fast-paced environment.
  • Ability to influence high-level stakeholders within a well-renowned company.
Full Job Description
Job Description

Reporting to the Vice President, Sponsorship Benefits & Measurement, this Senior Manager role will be New-York based.

Responsibilities

  • Manage the strategy and activation of a major new sports partnership, delivering against brand, customer, and business objectives and maximizing the value of partnership assets.
  • Develop and execute differentiated sponsorship activations and experiences, including Card Member benefits, customer engagement, live and digital experiences, media, content, and B2B hospitality.
  • Lead cross-functional teams, agencies, and external partners to develop and deliver integrated activation plans from strategy and creative development through execution and measurement.
  • Manage partnership assets, contractual considerations, budgets, and performance, ensuring effective utilization of investments
  • Clearly communicate plans, results, and recommendations to key stakeholders and senior leaders.
  • Lead strategic projects across the Sponsorships portfolio, spanning sports, music, and entertainment, to identify new opportunities, connect work across verticals and the broader enterprise, and drive greater impact and efficiency.
  • Build strong relationships across the sports and sponsorship ecosystem, staying ahead of trends across sports, commerce, technology, and fan engagement and translating them into opportunities for American Express.
  • Travel as needed (~15%) to support and execute onsite programs.


Qualifications

  • 5-8+ years of experience in sponsorships, experiential marketing, and/or large-scale events, with strong sports industry knowledge.
  • Proven success managing sponsorship partners, contractual considerations, agencies (across experiential, media, content, PR), and cross-functional teams to deliver business results.
  • Knowledge of the sports commerce ecosystem, including licensed merchandise, e-commerce, retail, and evolving trends in fan engagement is preferred.
  • Relationship-builder who thrives in collaborative environments and effectively manages internal and external partners.
  • Strategic and entrepreneurial mindset with the ability to navigate ambiguity and build new programs, partnerships, and processes from the ground up.
  • Self-starter with a track record of delivering results, leading through change, and maintaining composure under pressure.
  • Strong project management skills with the ability to lead multiple priorities and execute in fast-paced, deadline-driven environments.
  • Exceptional communicator and influencer with experience presenting to senior leaders and aligning diverse stakeholders.
  • Analytical and results-oriented, with the ability to turn insights into action.
  • Positive, resilient, and team-first attitude with a willingness to roll up your sleeves, overcome challenges, and do what it takes to get the job done.
  • Passion for innovation, continuous learning, and staying ahead of trends across sports, sponsorships, technology, and fan experiences.
  • Bachelor's degree required.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions.

About American Express

Amex provides industrial services to the coatings and linings sector, providing support for commercial, industrial, and maritime projects such as petrochemical, power, and water treatment industries. They offer painting services for steel structures, storage tank linings and coatings, pipelines, floors, and marine vessels such as ships, tugboats, and barges.

American Express Careers

Join the vibrant team at American Express, a global leader in financial services, and be part of a company that values innovation, leadership, and diversity. At American Express, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that is committed to excellence and inclusive growth. Work You’ll Do At American Express, we are dedicated to helping our employees reach their full potential. With a variety of career paths available in areas such as technology, marketing, finance, and customer service, American Express is the perfect place to advance your career. Our team is composed of highly skilled professionals who thrive on innovation and collaboration. Join our team and contribute to a company known for its prestigious history of leadership in the credit card industry. Engage in meaningful work that makes a real impact on our global scale business operations. American Express Leadership and Development Programs We believe in nurturing the leadership skills of our employees with extensive training programs and leadership development opportunities. Our commitment to professional growth is evident in our comprehensive benefits package that supports both personal and professional development. Internship Opportunities Start your career with an internship at American Express and gain valuable industry experience. Our internships offer a chance to develop skills, work on challenging projects, and learn from leaders in the industry. Interns at American Express are considered integral members of the team and are given responsibilities that provide a real insight into their future career paths. Diversity and Inclusion At American Express, diversity and inclusion are at the core of our company culture. We are committed to building a diverse workforce and inclusive environment where every employee feels valued and inspired. We offer diversity training programs that empower our employees to thrive and lead in a global marketplace. Networking and Innovation Our employees enjoy unparalleled opportunities for networking and personal growth through our global connections and innovative projects. American Express encourages a culture of innovation that helps propel our company and your career forward. Career Benefits and Growth American Express is dedicated to the growth of its employees. We offer competitive benefits, including health, retirement plans, and family leave, ensuring that our team members have the support they need to succeed both at work and in their personal lives. Join Our Team Explore the job opportunities and open positions at American Express. We are continuously hiring talented individuals who are passionate about their careers and interested in working for a company that offers a dynamic and supportive environment. Stay Connected Keep up to date with the latest from American Express Careers by following our career blog and signing up for job alert emails. Tailor your subscription to receive updates that match your skills and interests. Discover the exciting and rewarding career opportunities that await at American Express. SEARCH AMERICAN EXPRESS JOBS Whether you are looking for a full-time position, an internship, or a leadership opportunity, American Express offers a path to a rewarding career. Join us and make a difference with your passion, creativity, and drive.
Learn more about American Express
Size
64,000 employees
Market Cap
$108.1 billion
Industry
Net Income
$3.1 billion
Founded
1850
5 Year Trend
+3.5%
Revenue
$37 billion
NASDAQ

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