Bank of Hope

SBA Marketing Manager

Bank of Hope • $130K — $150K *
Los Angeles, CA 90011In-Person
Finance & Insurance
Less than 5 years of experience
Today
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Job Overview by Ladders

Qualifications

  • Bachelor's Degree required.
  • Excellent written and oral communication skills.
  • Knowledge of banking and relevant regulations.
  • Ability to handle sensitive inquiries and customer complaints effectively.
  • Proven marketing skills for commercial loans and deposits.
  • Ability to analyze financial information.

Responsibilities

  • Support marketing strategies for the department.
  • Engage in business development and solicit new business prospects.
  • Develop marketing plans to increase market share in specified regions.
  • Participate in annual marketing strategy planning.
  • Meet with customers to understand their needs and resolve issues related to Bank services.
  • Review marketing strategies aligned with department and Bank goals and recommend suitable approaches.
  • Investigate significant changes in the status of existing customers.

Benefits

  • Comprehensive health and wellness programs.
  • Opportunities for professional development and training.
  • Engagement in community affairs and organizations.
  • Positive and collaborative work environment.
Full Job Description
  • Support marketing strategies of the department.
  • Engage in business development activities and solicitation of new business prospects.
  • Develop marketing plans and strategies to increase market share within regions.
  • Participate in annual marketing strategy planning.
  • Meet with customers to discuss needs and outline appropriate Bank services and to resolve problems as necessary.
  • Review marketing strategies in relation to department and Bank goals and recommending suitable marketing approaches.
  • Investigate and follow-up on significant changes in status of existing customers.
  • Reinforce the application of superior customer service through his or her own example along with appropriate follow through with involved customers and employees; conducts specific periodic meetings and presentations on this topic with department officers and staff members.
  • Participate in community affairs, business, and service organizations, including public speaking; be actively involved in instilling and maintaining a positive sales environment through education of the Bank's products and services.
  • Contribute to the overall profitability of the Bank; assist in the implementation of costs controls, income generation, and department marketing efforts.
  • Assist other officers in resolving inquiries and providing support; participate in various internal committees assigned by senior management.


Job Qualifications/Requirements

Education/Credentials

  • Minimum Education Level: Bachelor's Degree


Technical Skills

  • Required: Excellent written and oral communication skills.
  • Required: Knowledgeable in banking, regulations, and State/Federal Regulations.
  • Required: Ability to respond effectively to the most sensitive inquiries or customer complaints.
  • Required: Marketing skills for developing for new commercial loans and deposit.
  • Required: Ability to analyze financial information.


The salary range for this full-time position is $130,000.00 annually - $150,000.00 annually + bonus + benefits

Salary ranges are determined based on qualifications, level, and location.

Exact compensation may vary based on your skills and experience.

About Bank of Hope

Bank of Hope is a commercial bank headquartered in Los Angeles, California. It was founded in 1976 as BBCN Bank and changed its name to Bank of Hope in 2017. The bank provides a wide range of financial products and services to individuals, small businesses, and commercial clients, including deposit accounts, loans, credit cards, and wealth management services. Bank of Hope operates more than 50 branches in California, Washington, Texas, Illinois, New York, New Jersey, Virginia, Georgia, and Alabama. The bank is committed to serving the needs of the Korean-American community and other diverse communities, and has been recognized for its efforts to promote diversity and inclusion in the workplace.
Learn more about Bank of Hope
Size
1,300 employees
Industry
Finance & Insurance
* Ladders Estimates

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