Sales Manager - Travel

Samsung Electronics Co., Ltd.$140K — $180K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree with 5-8 years in digital or TV advertising sales.
  • Experience in business development across CTV and OLV.
  • Strong client and agency relationship management skills.
  • Deep understanding of the advertising ecosystem and Smart TV market.
  • Proven negotiation and deal-closing abilities.
  • Excellent communication skills, both written and verbal.
  • Experience in both startups and established corporate settings.

Responsibilities

  • Build and nurture high-level customer relationships to foster growth.
  • Develop strategic territory plans to maximize advertising revenue.
  • Integrate Smart TV platforms into clients' media strategies.
  • Communicate customer needs and market trends to internal teams.
  • Advocate for Smart TV advertising strategies within Samsung.
  • Leverage Samsung's data tools to craft effective advertising solutions.
  • Stay informed on trends in the CTV/OTT landscape and competitors.

Benefits

  • Supportive ad operations team for successful deal execution.
  • Access to a leadership team focused on growth and innovation.
  • Inclusivity in company culture and commitment to diversity.
  • Opportunities for collaboration across departments and roles.
Full Job Description
Position Summary

Role and Responsibilities

Samsung Ads - Sales Executive - Travel

Samsung has developed a proprietary ad platform that leverages unique first party TV data to help brands connect to their audience as they explore content across desktop, mobile, tablets and our SMART TVs.

The Samsung Ad Platform delivers high-quality audience targeting powered by three key components: first-party audience data at scale, world-class data science, and brand-safe cross-device ad inventory.

This Sales Executive, focused on both our owned and operated inventory and audience extension, will be a motivated self-starter responsible for building and growing relationships with agencies across the country in major media markets for the top 100 brand marketers.

The individual should have a passion for TV driven data and have a pulse for new multi-channel advertising technologies. He/She must have deep audience targeting expertise; and have previously worked with cross-device targeting.

This individual should have an existing client base and strong agency experience, including key senior level contacts. This role will be focused on the Travel vertical, be national in scope. This Sales Executive must be able to think strategically, anticipate how buying decisions are made, uncover the business needs of key clients and have a proven ability to close deals. Additionally, this executive will be the consummate team-player and have the ability to work collaboratively across the sales organization within a fluid and fast paced environment. This position will carry an annual revenue goal.

The Sales Executive position is based in New York with domestic US travel as needed. You will report to the Travel Sales Director. If you're interested in joining a rapidly growing team working to build a unique, world-class advertising sales organization with a relentless focus on design and customer experience, you've come to the right place.

Desired Skills and Experience

Here at Samsung Ads, we're looking for an experienced Sales Executive who will use his/her 5-7 years of experience selling digital or TV advertising solutions to successfully grow and scale domestic revenues. This individual should be a proven hunter and also be able to communicate clearly and effectively with clients.

Your ability to interact with top advertisers and their ad agencies will be important as you will use your networking and prospecting skills to identify, develop and manage new accounts that will complement our existing client roster and help you reach your revenue targets.

As an individual contributor, you'll be supported by our world class ad operations team and will benefit from working with a leadership team that is chartering our explosive growth.

Primary Responsibilities:
  • Develop high-level relationships with your customers and serve as a trusted consultant to optimize their advertising growth.
  • Create mid-term and long-term territory plan to grow the advertising business both on and off our Smart TV platform.
  • Work with agencies and brands to integrate the Smart TV platform into their media mix.
  • Be the voice of the customer and communicate market trends and industry shifts, including implications to our products teams.
  • Act as an internal champion for proposed Smart TV advertising strategy across other key Samsung stakeholders.
  • Understand Samsung's TV Data, products and measurement tools to help build relevant advertising solutions for our advertisers
  • Understand and learn about the CTV/OTT industry and competitive environment including knowledge of competitive product offerings


Qualifications:
  • Bachelor's degree with up to 8+ years of experience in new business development across traditional TV and digital media advertising, including CTV, OLV and data activation
  • Experience selling data and complex deals a plus
  • Experience working directly with client and agency partners
  • Strong understanding of the advertising ecosystem and evolving SmartTV marketplace
  • Proven track record of high-level negotiation and relationship building within the advertising industry
  • Demonstrated success managing both internal and external stakeholder relationships
  • Ability to effectively present to agencies and advertisers both virtually and in-person
  • Experience working in both entrepreneurial and established corporate environments
  • Proven ability to consistently close business and drive revenue growth
  • Excellent written and verbal communication skills, strong attention to detail, and consistent follow-through


Skills and Qualifications

The salary range for this role is expected to be between $140,000 and $180,000. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.

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